❖ Co-founded and led successful Social Media Marketing campaigns (Instagram), reaching 1600+ followers and increasing revenues by 50% in a 6 month period.

❖ Responsible for creating growth and market share reports for GSK brands, main competitors and their respective category, monthly and on a local scale, providing diagnosis about conducive variables for the proper build-up of correctional and/or maximization action plans.❖ Management and construction of media plans in conjunction with an advertising agency. Monthly planning of advertising campaigns in the different mass media (open TV, paid, digital and radio) and the adaptation of materials, achieving a better brand positioning.❖ Market research and analysis for the launch of a new brand in the Chilean market with the purpose of obtaining a product efficient portfolio. ❖ Preparation of weighted and numerical distribution reports, helping to visualize in which channel and which specific SKU there were opportunities to improve distribution levels, eventually achieving increased market share and reputation of the brand nationwide.❖ Coordination of new product art, launch as well as relaunch, with Trade Marketing, Regulatory/Legal and Local Logistics teams.

Preparing students for their University's Admission exam.❖ Responsible for successfully conducting teams of 4-5 Marketing assistants in face to face promotionalcampaigns, resulting in an expansion of clientele base by 30% each period.

CSR and Business Sustainability Consulting, focused on maximizing the impact of its clients.❖ Conduct extensive research on industry sustainability trends and market structures. Showed strong skills in data collection and integration. Provided 3+ pointed suggestions for a more efficient assessment tool.❖ Highly involved in the development of 2019 Sustainability Reports for 3 distinctive Chilean companies: Caja Los Andes, Gasco and Clínica Las Condes. Identified gap areas and provided 5+ suggestions for a better estimate of Global Reporting Initiative (GRI) indicators.