Responsible for maintaining and growing the adoption of DV360 within the Automotive Industry in Google Canada through excellent platform knowledge.

Responsible for definition, negotiation and execution of Joint Business Plan for Nestle Purina's largest client and ecommerce pureplayer in Europe (Zooplus, scope 26 countries). Full P&L ownership including annual contract, pricing and investment strategy. Digital media strategy definition and campaign optimization onsite and offsite. Management of customer relationship and contact strategy externally and internally.

Responsible for business planning process. Driving alignment across sales, supply chain, finance and marketing in order to meet business unit KPIs through risks and opportunities. Monthly reporting to UK leadership team. Successfully designed and launched a B2B National partnership program through external and internal sales force.

Leading the channel sales agenda during the brand, customer and channel planning process and monthly sales and forecast reviews. Promotional and activation plan design and delivery. Trade budget management.

Responsible for Local Brand Plan (offline and online) and Media plan design and implementation. Full P&L and Marketing Budget Responsibility. Cross functional day to day alignment and headquarters reporting. Launched and evaluation of new products within the Channel. Monitor and Analysis of Category and Brand performance. Main Achievements: +10% Increase of Sales vs 2014 (target 2%); WebSite design improvement adding e-content to increase brand awareness & SEO (increased +500%). Awarded with… Show more Responsible for Local Brand Plan (offline and online) and Media plan design and implementation. Full P&L and Marketing Budget Responsibility. Cross functional day to day alignment and headquarters reporting. Launched and evaluation of new products within the Channel. Monitor and Analysis of Category and Brand performance. Main Achievements: +10% Increase of Sales vs 2014 (target 2%); WebSite design improvement adding e-content to increase brand awareness & SEO (increased +500%). Awarded with Best Digital Best Practice for Zone Europe “Promo and Content Activation” in 2015. Show less