I work with entrepreneurs and organizations to craft spaces of transformation for themselves and the humans they serve.

Responsible for product strategy and user research on the UserZoom platform. Led partner integration efforts and advised on merger and acquisition engagements. Conducted strategic and tactical research on the full stack of the UserZoom suite of products to include the primary SaaS customer product and participant/sourcing solutions. Established research operations in collaboration with product managers, design, and engineering.

Led the UserZoom Customer Enablement team. The customer enablement team's primary responsibility was to drive usage and adoption. We did this by providing coaching and expert consultation to our clients as well as training and certification programs. We took a high touch approach with most clients to get them comfortable and confident using UserZoom in their daily research practices and to grow their organization's research capacity. We also offered self-serve options where we created and synthesized knowledge assets and delivered these assets in a multitude of ways such as webinars, education series, and on-demand materials.

Established the UserZoom onboarding program to include strategic consult, education, and coaching to hundreds of clients worldwide.

Research assistant and educator (details in my timeline). My dissertation addressed the following research questions: (1) How can organizations capitalize on the potential of UX as an avenue to implement responsiveness to human emotion, behavior and psychological needs into their technology products?(2) How can diverse organizations more deeply embed UX design practice in their product development practices?(3) How can academia and industry prepare UX practitioners with adequate skill sets to select and carry out UX methods within organizational contexts as the field continues to change?

2008-2013: Created curriculum for and taught 4 graduate level Human Computer Interaction courses at Iowa State University 2004-2013: Guest lectured as UX subject matter expert for 5 graduate-level courses at Iowa State UniversityAug 2008 – Aug 2012 : Senior Level Capstone Course -Management Information Systems 438, ISU 2 semesters as the TA, 4 semesters as the sole instructor on record.• Conceptualized the course for senior management information systems students.• Incorporated team-based learning during 2 semesters as the sole instructor.• Created measurement and evaluation system by designing a course rubric tying together MIS content knowledge andcollaborative learning.• Currently developing technology to support student teams working to navigate ill-structured problems.May 2010 – Aug 2010: Research Experience for Undergraduates Program, NSF & Human Computer Interaction, ISU Lead graduate student mentor for 15 undergraduate (7 underrepresented minorities) students in the HCI REU 12-week program.• Created and delivered 3 courses – The Craft of Research, Introduction to Human Computer Interaction, and HCI ResearchMethods. Highest rated instructor of REU courses (4.682 out of 5, Avg for all instructors - 4.306 out of 5).• Established evaluation process and analyzed 8 courses delivered during the REU program. Findings were reported to NSF.• Created, organized and facilitated 5 teambuilding workshops for REU students and mentors.

Established the UX lab supporting a broad range of user experience (UX) research.• Lab Development - Lab resource manager to include: guide people working in the lab, integrate processes into existing organization infrastructure, seek funding, manage expenses, acquire, maintain and integrate UX lab technologies• UX Education and Consulting – Provide one-on-one instruction, class support, online tutorials, and advise on all UX research projects. Taught 3 graduate level courses in HCI and trained all users of the lab on UX methods and tools. Advised research groups on experimental design and evaluation, optimizing data capture methods for later analysis• Community Outreach - Create vibrate network of fellow researchers and local organizations participating in UX research

Aug 2010 – Feb 2013: Research Assistant under Dr. Stephen Gilbert, Iowa State University: Studying human computer interaction (HCI) with a focus on user experience (UX) research and incorporating user data into product development and design decisions.• User-Centered Design – Conduct action research on user-centered design working with several companies in Iowa. Conducted artifact analysis, interviews, surveys, low and high fidelity usability testing, and strategic UX consulting• Experiments and Publication – Advised and conducted experimental studies for several organizations for the purpose of improving UX strategy and scholarly publication• Curriculum redesign – Worked with international special interest groups to create and present a new HCI curriculum, approved and planned to be implemented in 2013

2011 – 2012: CIRTL, Lead User Experience Consultant: Designed and evaluated an online social network system for new 25-university National Science Foundation (NSF) initiative. • Led 5-member design team to support 100+ user community focused on improving the undergraduate science, technology, engineering, and math experience in order to improve national retention rates • Conducted initial needs assessment using a method combining interviews with scenario-based rapid prototyping, and usability testing resulting in 4 major successful prototype iterations, 61 interviews, 40 usability tests, and 81 scenarios

Aug 2008 – 2011: Research Assistant under Dr Sree Nilakanta, Iowa State University: Studying human computer interaction with a focus on social and educational implications in user experience design.• User-Centered Design – Conduct action research on user-centered design working with start-up company in Des Moines, IA. Conducted focus groups, group task analysis, interviews, low and high fidelity usability testing with user pool of 175+ users • Computer Supported Collaborative Learning – Collect data from surveys, group interviews, ethnographic research and analysis of participant online activity. Produce papers for submission to conferences and scientific journals• Knowledge management – Conduct research on literature and industry advances in the field of knowledge management specifically as it relates to healthcare. Brainstormed and worked with a team to explore the possibility of using topic maps as a knowledge management tool. Performed analysis of patient care websites to determine a metric in alignment with the knowledge management model

2009 – 2010: CELT, Research Assistant under Dr. Lesya Hassall, Iowa State University: Designed and evaluated web and mobile learning systems. • Facilitated UX design process for redesign of remote internship course incorporating the new Blackboard Learn 9 class management system coupled with iPod touch devices• Tracked and analyzed data from 2 semesters of interns (48 total students) on the use of mobile devices to enhance internship learning and experience• Led user-centered design process for design of new web-based science learning class for non science early education majors

Established UX strategy for cloud and mobile solutions. Developed and incorporated the UX practice to fit the product development process and culture. Collaborated with development and marketing leadership to establish a data-driven product design process. Conducted over 200 user research engagements focused on business-to-business solutions. Directed research practices and data collection strategies for an additional 300 user engagements conducted by the user research team. Established the product utilization team for all cloud and mobile solutions to collect and analyze data about product usage and online behavior by all users. Created a web-based solution so that organizational leaders and product decision makers could find data on user research and product utilization for all products. Led the creation of the first online John Deere MarketPlace, which facilitated the purchase and order fulfillment of web and mobile solutions.

UX engineer on the research and development team, providing global innovation solutions specifically focusing on advancing the John Deere mobile strategy. • Mobile Strategy – Established the John Deere global mobile strategy to accompany and support cloud and web-based solutions to global customers and business partners. Conducted research on mobile strategies of Fortune 500 companies to establish the John Deere global mobile strategy. • Mobile Design – Conducted innovation experiments and explorations to inform mobile design. Used an adapted user-centered design process that aligned with John Deere development processes to bring mobile products to market. • User Research – Established research protocols and conducted user research on John Deere products in a simulation lab environment. • UX Education – Created and facilitated user experience workshops on user research results and the process to get user research results into product development processes.

UXL42 is a company dedicated to guiding your organization into the realm of improving user experience while minimizing the costs. We can answer the most perplexing user experience questions because we know what questions to ask. Well versed in theory and practice, we are experts in user-centered design with approximately 10 years experience. Our educational backgrounds also include the fields of human-computer interaction, engineering, business administration, anthropology, and sociology from a top research school.

Jan 2004 – Aug 2008: Leadership Development & Type: Leadership development training usingMyers-Briggs Step II and current industry research in management and leadership• Developed and delivered 3-day training to 50+ Air Force Officers – used hands on, experiential approach• Created measurement and evaluation system to tie learning back to business needs• 95% satisfaction rate, 30% increase in learning, positive feedback on all 3 days, success stories reported 30 days post-trainingAug 2004 – Aug 2005: Bentley College, Guest SpeakerAnnual guest speaker for class of 50 undergraduate students studying usability in industry• Created and presented top ten usability issues facing industry and led class discussion on ways to navigate those usability issues

Managed establishment and operations of team of 7 consultants responsible for providing workforce development services including strategic planning, core skill training, team building, and communication and change management for a workforce of 10,000.• Program Manager for 2002 and 2004 annual conferences - Organized and delivered 30 training sessions to 600+ attendees, each with explicit learning objectives that supported business goals stated in the business strategy map• Program Manager for Measurement and Evaluation (M&E) system that objectively evaluated the worth and business impact of ODC services - Tracked progress and trends of data over time, adjusted ODC services based on data patterns and impact on business results• Created and delivered leadership development workshops for 60% of ESC workforce resulting in an average of 95% customersatisfaction, 45% increase in learning and significant positive impact on business results

Led 8-member business operations division for 200-person program office, including oversight of 80 programs, manpower staffing and utilization, budget obligation and expenditures, document management system and the computer support center• Facilitated strategic planning meetings for senior leadership, resulting in creation of strategic plan and praised by Unit Director as, “Instrumental in creation of TDL strategic plan which will facilitate TDL integration onto 3,500 platforms over 10 years”

Program manager of $4.5M dollar program for business Integrated Digital Environment (IDE) application Nexus – a web-based system capturing information on 80 programs, humanresource and corporate knowledge for 450 customers around the world• Led 11-member development team to deliver 5 successful developments of Nexus on time and on budget while successfully incorporating 1000 plus user requirements• Worked with user groups to provide training, resolve questions, assess user needs and recommend changes resulting in 99% of business units using the Nexus system