Andrea Peralta Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

•Define cross-channel strategy to deliver on broader portfolio initiatives and grow Marriott Bonvoy Co-brand’s Customer program, including proven treatments, spend stimulation, benefit reinforcement, and engagement programs.•Key point of contact, subject matter expert, and partner relationship manager for the Co-brand customer marketing team and proprietary channel owners.•Optimize performance in new and existing channels while maintaining focus on costs and efficiency.

New York, Ny, Us

•Drive development, coordination, and execution of loyalty marketing efforts to strengthen relationship with Co-brand CMs and promote positive spend and lend behaviors.•Own campaign calendar and channel reporting, while collaborating with 10+ key partners to ensure flawless end-to-end execution.•Analyze campaign effectiveness, establish test initiatives, and manage quarterly compliance processes, budgeting, and forecasting.

New York, Ny, Us

•Manage end-to-end execution of Marriott Customer marketing including execution calendar and workflow.•Work with key cross-functional internal and external teams to develop, review and execute new marketing initiatives and creatives flawlessly.•Drive change and create efficiencies in execution processes.

Elche, Alicante, Es

• Manage international wholesale partners throughout complete collection cycle• Commercial development of Asia, Middle East, Central & South America• Create commercial analysis and merchandising reports• Key contact for all international media, press and influencers • Develop B2B marketing strategies; newsletters, presentations, lookbooks and more

Leuven, Be

• Develop integrated marketing programs to grow Brand Equity and Market Share • Ensure maximum impact and flawless execution of all experiential events• Share analysis, key learnings and results• Develop and improve brand health in digital media• Coordinate 360° communication projects with external agenciesSupport Trade Marketing programs by following up on trade executions and sales turnover

Stockholm, Se

• High-level support to the Creative Dir. by managing new digital and social content strategies for King IPs, Live Ops, special events and launches• Manage and coordinate content, media and asset management• Manage workflow, legal processes, invoicing and budgeting• Create and distribute fan feedback, trend and metric reportsSupport the development of innovative social programs: chat bots, lives, influencer and brand ambassadors

Douglas, Isle Of Man, Im

• Develop digital strategies and content calendar through competitive research, benchmarking, and audience identification • Manage and coordinate content and media assets• Cultivate leads and traffic acquisition• Measure performance of social marketing efforts against monthly goals• Collaborate with internal teams like editors and SEO/SEM

Santo Domingo, Distrito Nacional, Do

• Manage growth of the brand’s presence in social networks • Curate content for Facebook, Instagram and Twitter• Customer support and manage online feedback• Plan and execute of several Marketing and Advertising campaigns• Participate in the creation of the Internal Communications program

Do

•Support various corporate communication programs including employee communication•Curate content for the Bank’s intranet and internal digital magazine•Support the development and planning of Corporate Social Responsibility programs and various PR events

Do

• Develop creative advertising ideas and concepts• Interpret creative direction and briefs into persuasive creative and copy concepts• Present initial campaign ideas to the Creative Director• Work collaboratively with art direction team, producers, designers and account executives to reach client needs• Proofread and edit all campaign content to ensure message consistency and accuracy

Master'S Degree, Luxury Brand Management

Online Specialization, Market Research And Consumer Behavior

Master'S Degree, Branding

Bachelor’S Degree, Advertising And Communications