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I am a Senior Product Manager with over 10 years of experience developing, launching, and growing multi-million dollar software products across SaaS, Healthtech, and Fintech sectors for both B2B and B2C markets. My expertise spans strategic product development, cross-functional team leadership, and innovative solution creation for market-leading companies. With a proven track record in launching and scaling products from 0 to 1, driving user engagement and business growth while creating impact and delivering real value to customers. My experience across strategic, technical and growth product roles allows me to bring a well-rounded perspective to any product. I'm also a certified Integrative Health and Nutrition Coach with a passion for helping people improve their health through long-term lifestyle and habit changes. In my free time, you will find me reading about the intersection of technology, artificial intelligence, health and wellness, nutrition, psychology, and neuroscience.
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Senior Technical Product ManagerFunction Health Apr 2024 - PresentUnited States, Us -
Senior Product ManagerBynder Jul 2022 - Apr 2024Amsterdam, NlBynder is a cloud-based Digital Asset Management (DAM) platform that allows teams to create, manage and distribute digital assets to generate exceptional content experiences. • Owned key strategic and technical products setting the vision, roadmap and cross-functional collaboration going from $0 to $3.7$ million ARR in less than 3 years.• Led the discovery, development and launch of the company's fastest growing product with 1000% increase in engagement and 105% growth in ARR in 2023• Proposed and implemented advanced AI features such as facial recognition and automated image focus point -
Product ManagerBynder Mar 2021 - Jun 2022Amsterdam, Nl
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TpmBynder Nov 2019 - Feb 2021Amsterdam, Nl
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Product & Growth AdvisorMindclick Sep 2020 - Aug 2021Bogota, CoProvided consulting and advisory services for an early stage online therapy and mental health start-up, focusing on product strategy, go-to-market initiatives, and customer development and research. -
Growth Product ManagerBepretty Dec 2018 - Nov 2019Las Condes, Región Metropolitana De Santiago, ClBePretty is a marketplace that connects users to beauty and wellness services, as well as a SaaS appointment and payments management system for providers across Latin America. I was responsible for driving growth through marketing automation, sales enablement, and data analysis. Selected accomplishments include: • Boosted B2C marketplace bookings revenue by 20% QoQ through enhanced product onboarding and strategic user acquisition, activation, and retention initiatives.• Doubled B2B client conversion rates by automating sales and marketing processes.• Implemented PowerBI while connecting multiple data sources such as CRM, Product Data, Marketing data and more to generate company intelligence and drive strategic decision making. -
Product ManagementHispanics In Philanthropy Sep 2014 - Dec 2018Oakland, Ca, UsFirst product hire, successfully launching and expanding a crowdfunding platform from inception to achieving its first $3M and attracting 550 nonprofit users. Leading the product development roadmap and forging key partnerships with Google, the Bill and Melinda Gates Foundation, NBC News, and Univision.Boosted revenue by 30% yoy by enhancing the platform's monetization model, optimizing user experience, reducing onboarding friction, and increasing product conversion rates. Expanded the company by establishing new processes and automations, and by building a team of vendors, software engineers, designers, marketing, and product training specialist. -
Project And Marketing CoordinatorHispanics In Philanthropy May 2014 - Sep 2014Oakland, Ca, UsDeveloped and executed the go-to-market strategy for the launch of a new platform for social impact crowdfunding in the U.S., Mexico, and other Latin American countries.Managed the entire product development lifecycle and digital marketing, encompassing content creation, web design, SEO, data analytics, and user experience optimization.
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Founder And DirectorStudents For Venezuela Feb 2014 - Feb 2016Founded an organization and its online platform to spotlight Venezuela's political, economic, and social challenges. Led website development and video production to expand presence on Facebook, Twitter, and Instagram, while coordinating a robust media strategy, engaging in interviews with NBC, KTVU, and other news channels. Coordinated volunteers across various cities and countries, organizing large-scale events with over 1,000 participants.
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Co-Founder And Director Of MarketingConsult Your Community Jan 2013 - May 2014New York City, New York, UsCo-founded a national organization connecting business students with small businesses for pro-bono consulting in college towns (including Berkeley, Stanford, Harvard) across the U.S. Led cross-functional teams to address product, operational, financial, and marketing challenges, crafting creative solutions to drive improvement and growth for small businesses. -
Vice-President - Beta Gama Upsilon ChapterPhi Theta Kappa Aug 2011 - Dec 2011Jackson, Ms, UsOrganized over 20 fundraising, volunteering, formal, and social events for 350 members. Oversaw general projects, represented the organization in public events, and managed projects and responsibilities of 14 board members. -
Campaign Management InternHands Across California Feb 2011 - Apr 2011Organized and promoted Hands Across California events, drawing 1,000 participants in Santa Barbara and 1 million statewide. Supported donor outreach to establish a $100 million scholarship endowment, benefiting 5,000 California Community College students.
Andrea Perez Skills
Andrea Perez Education Details
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University Of California, Berkeley, Haas School Of BusinessBusiness Administration -
Spain Business SchoolMaster Of Science Big Data Analytics
Frequently Asked Questions about Andrea Perez
What company does Andrea Perez work for?
Andrea Perez works for Function Health
What is Andrea Perez's role at the current company?
Andrea Perez's current role is Senior Product Manager.
What is Andrea Perez's email address?
Andrea Perez's email address is an****@****der.com
What is Andrea Perez's direct phone number?
Andrea Perez's direct phone number is +180563*****
What schools did Andrea Perez attend?
Andrea Perez attended University Of California, Berkeley, Haas School Of Business, Spain Business School.
What are some of Andrea Perez's interests?
Andrea Perez has interest in Technology And Communication, Business Management, Cooking, Volunteer Work, Economic Empowerment, Consulting, Marketing, Education, Dancing, Poverty Alleviation.
What skills is Andrea Perez known for?
Andrea Perez has skills like Spanish, Marketing, Fundraising, Event Planning, Microsoft Excel, Intercultural Communication, Marketing Strategy, Volunteering, Social Media Marketing, Entrepreneurship, Powerpoint, Volunteer Leadership.
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