As a design and marketing enthusiast, I am on a mission to unlock the full potential of brands. With over 15 years of experience in marketing, I have a passion for good design and communication, as well as a love for Mexican food.Currently, I lead all marketing initiatives for Intelliware, where I am proud to showcase the incredible talent and services of this best-kept secret. I am also closely involved with the design practice, which is another passion of mine.Prior to Intelliware, I managed all marketing initiatives for Canada and Brazil at Capco, where I also supported initiatives focused on building and strengthening Capco's culture and employee experience.As an independent Marketing and Branding Consultant, I have helped clients bring their ideas to life with a focus on detail. My experience spans consumer and industrial sectors and includes the development and implementation of marketing plans, content creation, product launches, and advertising and promotion strategies to build brand equity.