Andreas Mouschoulis Email & Phone Number

Utrecht, Ut, Nl

Amsterdam, Nl

Athens, Attica, Gr

• Supply valuable insights and strategic recommendations regarding business growth, expansion, and diversification.• Employ financial data and performance metrics to offer quarterly, data-driven recommendations aimed at the optimization of financial resources and the maximization of profitability.• Share advice and guidance on organizational structure, process optimization, and the enhancement of operational efficiency.• Offer mentorship and guidance to team members periodically, fostering a culture of continuous learning and development.

Athens, Attica, Gr

• Led cross-functional teams, overseeing project management, delegation of tasks, and collaboration among team members to achieve project goals on time and within budget.• Implemented strategies that capitalized on trends, contributing to substantial revenue growth.• Devised meticulously crafted sales scripts and established structured follow-up protocols for the sales team.• Streamlined and optimized key operational processes, including CRM, sales, and marketing automations, resulting in increased efficiency and enhanced overall productivity.• Conducted comprehensive market research to gain a deep understanding of consumer needs, preferences, and expectations.• Monitored competitor offerings, industry trends, and market dynamics, providing valuable competitive intelligence.• Vigilantly tracked evolving consumer behaviors and market trends, ensuring the company's proactive response to changing customer needs.• Created and executed content marketing strategies, including blog posts, graphics and multimedia content, resulting in increased brand visibility and audience engagement.• Managed and curated content across multiple social media platforms, fostering audience growth and interaction.• Conducted rigorous A/B testing of website elements and landing pages, consistently improving conversion rates by 15%.• Orchestrated successful email marketing campaigns, including segmentation, personalized messaging, and automation, resulting in a 20% boost in click-through rates.• Utilized Google Analytics and HotJar to track and analyze website traffic, user behavior, and campaign performance, providing data-driven insights that guided strategic decision-making.• Effectively managed marketing budgets, optimizing spending to achieve a 25% return on investment (ROI) across various campaigns.• Leveraged CRM systems to streamline lead nurturing and sales processes, resulting in improved customer retention.

San Jose, Ca, Us

⮞ Developed and implemented a content cluster marketing strategy, leveraging marketing technologies and conducting a data-driven website content audit, resulting in a 24% YoY increase in organic website traffic.• Analyzed website content performance using Lumar (ex Deepcrawl) to identify outdated and low-quality content for removal, resulting in a 20% reduction in non-performing pages.• Identified top-performing content to update and SEO enhance to maintain page 1 rankings.• Conducted a content gap analysis between rambus.com and competitors to identify new opportunities and topics to rank for.• Improved website structure by organizing content around topics into pillar and cluster pages, and optimizing internal linking strategy and navigation, leading to a 25% increase in dwell time (user behaviour)• Defined the most efficient content types for each stage of the buyer's journey and optimized web pages to align with search intent, resulting in an average improvement of 12 positions in organic search rankings, 17% CTR increase in SERPs and a 30% boost in conversion rates.• Increased user engagement by 15% by optimizing the website for mobile devices, fast loading speed, interactivity, and visual stability (Web Core Vitals: CLS, FID, INP, and LCP)⮞ Collaborated seamlessly with Marketing Teams to devise targeted and highly effective campaigns by harnessing deep-rooted consumer insights and preferences.⮞ Leveraged advanced analytical tools and techniques to process and interpret vast datasets.📌Tools Used:⮞ Data Analytics & BI Tools: Google Analytics | Google Search Console | Google Data/Looker Studio | Google Trends | Exploding Topics | Power BI⮞ SEO Tools: Conductor | Lumar (ex DeepCrawl)⮞ Marketing Automation Tools: Salesforce Pardot⮞ UX / Behavior tools: Figma, HotJar⮞ Other B2B Marketing Tools: 6sense | LinkedIn Campaign Manager

San Jose, Ca, Us

⮞ DATA ANALYTICS• Conducted data analysis using Google Analytics to identify trends and patterns in customer behavior.• Proficiently handled CRM tasks using Pardot, resulting in data-driven insights that informed marketing strategies.⮞ PARTNERSHIP MANAGEMENT & MARKETING STRATEGY• Took full ownership of Marketing Partner Programs, managing end-to-end partnership initiatives, including relationship management, program optimization, and the implementation of data-driven strategies to track performance and identify growth opportunities.• Engaged in meetings and projects with senior stakeholders internally (EU, US, India and China).• Played a crucial role in aligning digital marketing strategies with company objectives and external partners.⮞ SOCIAL / ABM• Created and executed 6sense ABM marketing campaigns via LinkedIn Campaign Manager, targeting key accounts and decision-makers, resulting in a 20% increase in website traffic and a 15% reduction in the cost per lead from key accounts.• Successfully managed and grew the company's social media presence, leading to increased engagement, followers and brand visibility.• Launched the "Semiconductor Bytes" blog series on LinkedIn, featuring micro-content that is concise and customer-focused, resulting in a 7x increase in engagement on our LinkedIn page.⮞ SEO• Leveraged BrightEdge tool to enhance SEO strategies, improving organic search rankings and traffic.• Created and implemented SEO playbooks for technical content writers, outlining best practices for optimizing content for search engines.⮞ UX• Created low-fidelity wireframes for website redesigns using Figma and Illustrator, collaborating with cross-functional teams to ensure designs met both UX and SEO requirements.

Thessaloniki, Macedonia, Gr

• Orchestrated the development and design of the e-shop brand and optimized the digital merchandising of over 1000 products for improved user experience and increased sales.• Fostered seamless collaboration across departments, including marketing, design, and IT to elevate the website's design, usability, and conversion points, resulting in enhanced user engagement and higher conversion rates.• Conducted in-depth market analysis and trend research to stay ahead of industry shifts, enabling timely adjustments to product offerings and marketing strategies.• Effectively managed budgets and resources for marketing campaigns and website enhancements, ensuring maximum ROI and cost-efficiency.• Formed strategic partnerships with leading retail stores in Greece to manage the in-store presence and promotion of our local brands portfolio, expanding market reach and brand visibility.⭐ Led the development of data-driven digital marketing strategies, consistently achieving a remarkable 110% increase in e-shop revenue, demonstrating a strong track record of revenue growth.💡 Puro is a multinational company that distributes electronics accessories and gadgets in 65+ countries globally.

Amsterdam, Nl

• Collaborated with a cross-functional team of 5 members to enhance warehouse (WH) efficiency by minimizing double-handling processes and enhancing customer service.• Conducted comprehensive data collection and analysis, leveraging tools such as Excel and SAP.• Implemented ABC Analysis to categorize all products (SKUs), facilitating streamlined inventory management.• Strategically optimized product storage within the warehouse, considering factors like proximity to the entrance, stacking height, aisle allocation, WH floor capacity, and batch spacing.⭐ Initiated a cost-effective solution during peak seasons (summer) by establishing buffer storage locations for up to 2000 pallets.

Mountain View, Ca, Us

• Chosen among a group of 36 students from Europe, the Middle East, and Africa to participate in a 3-day insight program at Google's EMEA headquarters in Dublin, Ireland, following a rigorous selection process.• Engaged in immersive skill-building seminars and actively collaborated on real-world business challenges within the realm of Digital Marketing.• Crafted and delivered engaging presentations focusing on key products including Google Ads (formerly known as AdWords) and YouTube, showcasing an in-depth understanding of their functionalities and impact.⭐"Best Marketing Team" Award: My team was the overall winner of the program, winning both the digital marketing pitch and the teamwork challenge.

Athens, Gr

➤ Sales and Fundraising:• Spearheaded successful fundraising campaigns that generated 2.5K from corporate partners engaged in CSR initiatives. These funds supported 20 international volunteers in Greece, enabling impactful projects in Corporate and Non-corporate sectors, including Camps, NGOs, Museums, and Schools.• Drove performance and motivation among 104 members by serving as a facilitator in local conferences, delivering impactful training sessions.➤ Finance and Administration:• Held responsibility for creating budgets, tracking cash flows, managing accounting processes, and ensuring compliance with legal obligations.⭐ Achieved exceptional results, contributing to a remarkable team performance and total growth of +54% compared to the previous year.

Athens, Gr

• Designed specialized projects for 6 international volunteers, aligning their expertise with museum-related academic fields.• Led and trained a 5-member sales team, resulting in 1K in sales to CSR companies.• Surpassed our goals by 125%, directly contributing to the growth and support of Museums in Thessaloniki.

Athens, Gr

• Conducted a comprehensive brand audit aimed at enhancing AIESEC's recognition of its exchange programs within the university.• Successfully conducted 3 classroom presentations and gathered valuable insights through questionnaire distribution.• Played a pivotal role in financially sustaining the National Magazine of AIESEC in Greece by securing essential funds.• Received recognition as the sole Local Committee out of seven that secured more than 1K in fundraising for our Magazine.