• Create, design, and implement website rebrands and new sites.• Launch social media ad campaigns and organic calendars increasing visibility and leads for several local businesses.• Professional Portrait artist of 17 years specializing in family, high school seniors, children, and newborns.

To increase awareness in the NW Pennsylvania and Western New York of the importance of regular blood donation through multichannel marketing. -Paid and organic social media-Email marketing and automation-Community outreach and engagement -Website and traffic development -Photography and videography of events, storytelling and branding

• Systematized Creative Department workflow to increase levels of production by 35%. • Streamlined marketing collateral for national IV vitamin therapy company. Revamped workflow and reduce levels of redundancy by 50% over two months. Resulted in early deploy of ads that increased ad revenue.• Managed internal brands and clients’ social media channels. Increased visibility and followers to all platforms and jump started stalled pages. Supported funnel collateral to increase revenue.

• Developed style marketing to strengthen branding and increased YOY average email revenue by 20%.• Produced 12 customer-centric emails weekly for 120k registered users. Implemented macro-style photography to enhance product detail over 7-month period.• Assisted designing new e-commerce website rollout including layout, imagery, typography and gif creation.• Launched Facebook & Instagram advertising resulting in $250k revenue stream.

• Implemented workflow company-wide resulting in 50% reduction of redundancy. Resolved department disputes with communication processes reducing errors of up to 30%.• Streamlined marketing campaigns and community organizations lead to an increase in bookings by 35% and revenue by 40%.• Responsible for tracking each order through workflow which lead to increased satisfaction and returning customers. Maintained product inventory and ordering. • Lead photographing new-born portraits sessions.