@crapcreativesMultidiciplinary doer skilled in packaging design, illustration, hand lettering, brand identity development.

Over the years, I’ve had the pleasure of working as Design Consultant with various clients.𝘏𝘦𝘳𝘦 𝘢𝘳𝘦 𝘴𝘰𝘮𝘦 𝘴𝘦𝘭𝘦𝘤𝘵𝘦𝘥 𝘤𝘰𝘮𝘮𝘪𝘴𝘴𝘪𝘰𝘯𝘴:Liseberg𝗜𝗻𝗵𝗼𝘂𝘀𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴Sign producer and graphic designer for seasonal events at Halloween & Christmas.Graphic design and final art with enhanced navigation for visitors in Liseberg park, Hotel Grand Curiosa and the brand over all, both digital and printed media._______________________________________OneMed, Evercare𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻Evercare is OneMed’s own brand for surgery products. New design guidelines and visual appearance update for the brand overall, including package design, web shop and various marketing materials. Creative direction and design lead for the in-house design team._______________________________________ICA Reklam 𝗜𝗹𝗹𝘂𝘀𝘁𝗿𝗮𝘁𝗼𝗿 / 𝗚𝗿𝗮𝗽𝗵𝗶𝗰 𝗱𝗲𝘀𝗶𝗴𝗻Developed different design concepts and illustrations for several companies within the ICA group. Graphic material for Apotek Hjärtat, ICA Fastigheter, ICA Online, Pronto App and internal material._______________________________________JULA AB𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗱𝗲𝗽𝗮𝗿𝘁𝗺𝗲𝗻𝘁:Seasonal 360° campaigns for print and digital channels. Multiple marketing material from huge facade billboards, product catalogs, store material to small SoMe-content.𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗔𝗿𝘁𝘄𝗼𝗿𝗸:Implementing new packaging designs and line extensions for a wide range of Own Brand products._______________________________________

Designer, ICA EMV DesignbyråPlanning and implementation of strategic design concepts, packaging design, research and competitor analysis. Worked in teams with both internal and external partners such as project managers, illustrators, photographers, stylists and final art. Always improve the creative process!