I create innovative, market-leading ways to build long-term brands and drive sales by blending traditional customer experience and advanced technology. As an “all-around athlete” who connects the dots that unlock new ideas for growth, I consistently deliver outcomes that drive the next level of market performance and customer satisfaction while bringing out the best in cross-functional teams. As a decisive executive, I balance fact-finding with intuition and the collaborative engagement of stakeholders.Most recently, I was the EVP & Chief Commercial Officer of European Wax Center, a publiclytraded franchisor of beauty services and products for men and women. Previously, I established myself as a leader in the retail and digital consumer sector traversing financial services, telecom, media, fashion, and beauty. My specialty has become building new businesses within existing companies and driving exponential, rather than incremental, growth or transformation. My P&L ownership has approached half a billion dollars and I've managed global teams of 250 across product, engineering, design, marketing, strategy, and operations. At big and small consumer and tech companies, I'm known for:* Unlocking revenue growth through new business and product development, marketing, brand partnerships, and merchandising* Transforming operations through product strategy, supply chain, marketing efficiencies, org redesign, and hiring* Revolutionizing organizational culture and ways of working in complex, highly matrixed organizationsI'm an active Forbes Contributor covering e-commerce, marketing, and retail experience and have been a frequent event speaker and podcast guest on topics including organizational leadership, digital transformation, and corporate intrapreneurship.Also see andreawasserman.shop for bio, press, and writing dating back to 2014.
Listed skills include Retail, E Commerce, Merchandising, Apparel, and 38 others.
