André Luiz Dias Leal Email & Phone Number

Federal District, Brazil

Brasília, Distrito Federal, Brasil

Leading product design for an innovative solution in the hospitality and access management market, now part of the Vingcard Assa Abloy portfolio, a global leader in security and access solutions. Responsible for the vision, strategy, and execution of design for web (dashboard) and mobile platforms, focusing on optimizing the user experience, from guests to management and operations teams.Web Platform (Dashboard):Leading the development and continuous improvement of the access… Show more Leading product design for an innovative solution in the hospitality and access management market, now part of the Vingcard Assa Abloy portfolio, a global leader in security and access solutions. Responsible for the vision, strategy, and execution of design for web (dashboard) and mobile platforms, focusing on optimizing the user experience, from guests to management and operations teams.Web Platform (Dashboard):Leading the development and continuous improvement of the access, people, property, and operations management dashboard, meeting the needs of a rapidly expanding customer base.- 50% expansion of the dashboard user base after integration with Vingcard Assa Abloy, demonstrating the solution's scalability.- 18% reduction in customer support costs related to dashboard usage, due to improvements in usability and documentation.Focus on scalability, security, performance, and integration with the Vingcard Assa Abloy ecosystem.Mobile App:Responsible for the evolution of the mobile app, providing an intuitive and efficient user experience for access control and interaction with properties.- 85% increase in the number of app downloads and active users after integration with Vingcard Assa Abloy.- Implementation of new features, such as digital check-in, direct communication with the support team, and integration with local services, resulting in a 25% increase in user satisfaction (measured by satisfaction surveys or app store reviews).- Expansion of app availability to new platforms and languages, expanding the global reach of the solution.Emphasis on accessibility, usability, performance, and integration with Vingcard Assa Abloy solutions. Show less

Brasília, Distrito Federal, Brasil

Leading product design for Loopkey Corp., an innovative SaaS software focused on the multifamily and short-term rental market, with a focus on optimizing the hosting and access management experience. Responsible for the design and development of web and mobile platforms, ensuring a seamless transition between check-in and check-out.Web Platform (Dashboard):Leading the design of the access, people, and property management dashboard, directly impacting the operational efficiency… Show more Leading product design for Loopkey Corp., an innovative SaaS software focused on the multifamily and short-term rental market, with a focus on optimizing the hosting and access management experience. Responsible for the design and development of web and mobile platforms, ensuring a seamless transition between check-in and check-out.Web Platform (Dashboard):Leading the design of the access, people, and property management dashboard, directly impacting the operational efficiency of administrators and owners.- 20% increase in dashboard adoption rate by new users in the first 3 months after the interface redesign.- 15% reduction in the average time to resolve support calls related to access management, due to improved dashboard usability.- Implementation of a new user permission system on the dashboard, increasing security and access control by 30%.Focus on usability, accessibility, and scalability to support user base growth.Mobile App:Designing and developing the mobile app for individual users, enabling simplified control and management of their properties and smart locks.- Achieving an average rating of 4.7 stars in the app store (App Store/Google Play) in the first 6 months of launch.- 25% increase in user engagement with the app (measured by average usage time and access frequency) after implementing new automation features.- 40% growth in the app's active user base in the last 2 quarters.Emphasis on user experience (UX) and intuitive interface (UI) to ensure satisfaction and ease of use. Show less

Brasília, Distrito Federal, Brasil

- Plan, and support team on OKRs - Prioritize features to help other teams to achieve bigger company goals - Implement, maintain and review Design System (web and app) to keep product consistency - Work on different platforms to deliver best quality designs for web and app design- Organize and run design cerimonies - Create and run usability tests - Run discovery session with cross-disciplinary teams to get to better solutions aligned to business goals

As a consultant Product Designer I helped redesign the account pages not only for Backcountry but for the entire brand family (Competitive Cyclist, Steep and Cheap, and MotoSport).

Brasília E Região, Brasil

User Research | Prototyping| E-commerce | Social Media | Customer Success | Customer Experience- Product line development;- Production and contact with suppliers;- Customer relationship and improvements;- Digital marketing and marketing strategies;- Sales funnel and strategies;- Customer success strategies;- User research data analysis; and- Prototyping;

Brasília E Região, Brasil

User research | Prototyping | Design Sprint | Industrial Design | Lecturing | Creative process courses- User research data analysis;- Design projects management;- Onboarding and usability guides;- Usability tests and features improvements;- Customer success and experience strategies- Sales funnel and strategies;- Digital marketing and marketing strategies;- Rapid prototyping for physical products;- Development and lecturing of courses ( creative… Show more User research | Prototyping | Design Sprint | Industrial Design | Lecturing | Creative process courses- User research data analysis;- Design projects management;- Onboarding and usability guides;- Usability tests and features improvements;- Customer success and experience strategies- Sales funnel and strategies;- Digital marketing and marketing strategies;- Rapid prototyping for physical products;- Development and lecturing of courses ( creative processand rapid prototyping like 3D printing and laser cutting) Show less

San Francisco, Califórnia, Estados Unidos

User Research | Prototyping | Design Sprint | Industrial Design| 3D Printing- Sketching and rendering - the ideation process;- 3D rendering for product visualization;- Low fidelity prototypes;- Remote and desk User Research;- Help with product management;- 3D modeling for rapid prototyping - 3D printing;- Design deck and presentation; and- Contact with industries and manufacturers.

Brasília

Editorial | Brand Identity | Design Decks | Printing- Design and deliver files for the printing process;- Contact with manufacturers for printing; - Design tables and graphics to match brand identity; and- Cover design.

Brasília E Região, Brasil

User Research | Prototyping | Design Sprint | Industrial Design| 3D Printing- Sketching and rendering - the ideation process;- Operating CNC machine and handling of files for prototyping;- 3D rendering for product visualization;- Remote and desk User Research;- Help with product management;- 3D modeling for rapid prototyping - 3D printing;- Design deck and presentation; and- Contact with industries and manufacturers.

Interaction & Industrial Design

Bachelor'S Degree, Design And Applied Arts

Activities and Societies: Projeto Ciclar, R Design 2009, Trimarch 2011 (Argentina)