Andreea Elena Ghitescu Email & Phone Number

Bucharest, Romania

Bucharest, Bucharest, Ro

Bucharest, Romania

Bucharest Metropolitan Area

- Responsible for multiple small short-term projects, as depending on the needs and projects in progress (constantly on-going)- Improved UX by launching and monitoring different projects according to business objectives- Learned by self Power Query and automated a weekly report in excel, improving data relevance by 80%, user experience by 75% & reduced time for collecting data by 50%- Improved processes through technology when possible instead of doing things manually; trained the team on the new process; saved time by 60% on average when applied- Monitored different categories performance in the market, competitor activities and marketing campaigns, in order to adapt eMAG’s strategy to ever changing trends;- Improved visual representation in front-end, desktop, mobile site & app through different small projects with the objective of improving customer journey on website; proposed listing adjustment on the website to show relevant information to the final customer - improving overall user experience- Kept track of projects in "Microsoft Notes" and informed stakeholders when necessary- Worked alongside different departments (Marketing, Commercial, Plat & Tech, Legal) when necessary and adopted their "inside language" - Developed logical, visual diagrams in order for them to be used & easily understood in development- SEO & Search in site – Monitoring SEO and in-site search keywords; proposed improvements together with SEO Team;- Follow-up on market research studies and provide insights for the Commercial Team

Bucharest, Romania

- Accelerated employer branding growth by planning and executing a 6-month recruitment campaign for entry-level opportunities, including communication pillars, channels activated and key visuals- Explored trends in event participation and social media consumption during the COVID-19 pandemic by conducting a comprehensive quantitative and qualitative research- Developed campaign management skills by designing the launch plan for a new product category in Romania, including a 360° social media campaign and an immersive VR launch event

London, United Kingdom

Wrote and proofread copy for marketing materials promoting educational assessments, resulting in increased leads for sales team.Trained the team on using Microsoft Excel, Outlook and CRM - Microsoft Dynamics. Reached and exceeded monthly sales targets and helped the team in achieving overall targets by improving logistics.

London, United Kingdom

Developed and presented a PR and 360 marketing campaign for a new product that was about to be launched on the market.

London, United Kingdom

Worked in different location all around London and helped in organizing specific events.

London, United Kingdom

Coordinated a team in organizing various events and briefed the agency and the staff on a regular basis in order to make sure that everything would run smoothly.

Bachelor'S Degree, Advertising, Public Relations And Marketing Communication, First-Class Honors

High School Diploma, Philology