Content Manager
Current• Helped define the potential target audience and produced a comprehensive marketing strategy outlining all content required to successfully promote a unique Energy Management Platform.• Produced UI/UX content for an in-house app launched on both Google Play and App Store, streamlined the user's onboarding process by coming up with intuitive and straightforward guidelines.• Engaged in every aspect of content creation for five strategically-valuable sister companies (US Energy Solutions, US Software Solutions, Utilities One (including its Wireless subdivision), MoldCable, Energy5) including but not limited to UI/UX content, landing page content, website content, blog content, Social Media content, marketing content (CTAs, slogans, etc.).• Joined forces with a team of designers and marketing experts to deliver consistent, brand-relevant Social Media posts for all five sister companies (US Energy Solutions, US Software Solutions, Utilities One (including its Wireless subdivision), MoldCable, Energy5) to ensure a consistent and regular presence on major Social Media Platforms (LinkedIn, Facebook, Instagram, Twitter).• Produced relevant blog entries for three different companies and their subdivisions on a multitude of topics, including Energy Efficiency, Cabling Industry, Telecom Solutions, Software Development, etc.