Responsibilities:• Strategic leadership and management of the digital marketing team.• Oversight of various functions, including Performance Marketing, SMM, SEO, SERM, and other digital marketing areas.• Process reengineering within the team to enhance efficiency.• Recruitment and onboarding of new team members.• Development of the team’s professional skills and capabilities.• Development and implementation of digital strategies to achieve business goals and objectives.• Efficient budget management, monitoring, and cost optimization.• Participation in initiatives aimed at strengthening the agency’s brand reputation.• Active engagement in international conferences, seminars, and industry forums as a subject matter expert.• In-depth analysis and optimization of marketing campaigns.• Creation of actionable recommendations to improve campaign performance.• Consulting services, including client relations, participation in negotiations, briefings, and tenders when necessary.• Preparation of marketing performance reports for assigned areas.• Coordination with vendors, contract negotiation, and performance monitoring.

• Partner with co-founders and CPO to define company goals, brand trajectory, and product vision. Pioneer a distinct B2B brand identity, ensuring it aligns with business aims and has strong market appeal. • Craft and implement dynamic marketing & PR plans, fine-tuning the financial model to balance short-term goals with a long-term vision. Initiate targeted campaigns to amplify platform visibility and boost user acquisition. • Define vital KPIs for assessing marketing impact and align strategies with business objectives through rigorous analysis. Adapt tactics in response to market trends and feedback. • Oversee a strategic and efficient marketing budget, consistently evaluating financial outcomes to optimize ROI. • Utilize advanced analytics for meticulous KPI tracking and present actionable insights to stakeholders.

Founder, CEO at KURIO. We are making the first phygital Web3 jewerly marketplace. • Responsible for the company's strategy • Main business development• Management of functional processes.

Responsibilities 1. Directed and optimized B2C and B2B performance marketing campaigns to align with client objectives and ROI targets. Regularly analyzed campaign metrics, finetuning strategies across PPC, affiliate marketing, SEO, and other performance-driven channels. 2. Steered complex performance marketing projects from strategic inception to detailed post-campaign analysis. Acted as the primary point of contact for internal teams, clients, and external partners, delivering data-backed insights and performance updates. Ensured prompt deliverables, budget compliance, and adherence to project scope. 3. Collaborated intensively with the performance marketing team, cultivating a culture of ongoing learning and enhancement. Guided marketing team on the intricacies of performance campaigns, ensuring cohesive client strategies and delivery. 4. Conducted thorough post-campaign evaluations, extracting insights to refine future initiatives. Regularly audited performance campaigns for quality and efficacy, preemptively identifying and rectifying challenges with data-driven solutions. 5. Oversaw campaign budgets, concentrating on achieving optimal ROI. Evaluated expenses against tangible outcomes, guaranteeing efficient resource utilization. Records of success 1. Achieved an impressive 118% growth in B2C campaign conversion rates within 3 months, exceeding initial targets. Successfully reduced the cost-per-acquisition (CPA) by 46% across all performance-driven channels, optimizing for enhanced ROI. 2. Led 11 major performance marketing projects in the B2C segment that collectively contributed to a 108% increase in overall client revenue. 3. Identified and rectified bottlenecks that led to a 60% improvement in campaign efficiency across the board. 4. Managed a $1M+ B2C client budget, achieving a 9:1 ROI on campaigns and reducing costs by 52% through optimized ad spending and targeting.

Responsibilities 1. Devised comprehensive digital marketing strategies tailored for a diverse clientele, including those in the B2C, B2B, E-commerce, and FinTech sectors. Developed media plans, content strategies, and crafted compelling content for landing pages to maximize conversions and user engagement. 2. Oversaw and managed multi-platform advertising campaigns, including Google Ads, Facebook/Instagram Ads, Twitter Ads, and Display Media. Executed real-time campaign adjustments based on performance metrics to ensure optimal reach and conversion rates. 3. Conducted in-depth post-campaign evaluations, identifying strengths, areas for improvement, and opportunities for further growth. Continually optimized campaigns based on these evaluations, ensuring clients consistently achieved desired outcomes. 4. Collaborated closely with a diverse team of experts, including designers, web developers, programmers, and SEO and SMM specialists. Fostered a cohesive work environment, ensuring seamless integration of marketing strategies with design, development, and optimization efforts. 5. Maintained regular communication with clients, updating them on campaign progress, milestones achieved, and areas of focus. Delivered detailed reports showcasing campaign performance, return on investment, and actionable recommendations for future initiatives. Records of success 1. Successfully launched digital marketing strategies for over 14 B2C clients, resulting in an average increase of 317% in their ROAS. 2. Architected and executed campaigns that led to a 112% surge in lead generation for B2B clients, and a 130% increase in sales conversions for E-commerce clients. 3. Consistently achieved a ROMI average of over 700%, translating to an estimated $5M in revenue across all clients. Managed campaigns that led to 40% higher customer retention rates compared to previous campaigns. 4. Managed a combined ad budget of over $400K, delivering a 9:1 ROI across all advertising platforms.

Responsibilities 1. Orchestrated and executed a go-to-market strategy aimed at retail customers, achieving significant growth in user acquisition across specific regions. Leveraged a mix of content marketing, SMM, Facebook/Instagram Ads, and email marketing to drive user engagement and conversion. 2. Led recruitment efforts, bringing in top-tier talent for the marketing team and securing skilled web development contractors. Supervised the team, ensuring optimal performance, fostering a collaborative environment, and championing continuous professional growth. 3. Continuously analyzed market trends, adapting strategies to ensure the ecosystem's relevance and competitiveness in the evolving trading landscape. Engaged with other C-level executives and key stakeholders to ensure marketing strategies were aligned with broader business goals. 4. Cultivated a strong brand identity for the trading ecosystem, differentiating it in a crowded market and ensuring resonance with the target audience. Oversaw the creation and dissemination of high-quality content, positioning the ecosystem as a thought leader in the trading space. 5. Instituted rigorous tracking mechanisms for all marketing campaigns, analyzing performance data to refine strategies and achieve higher ROI. Records of success 1. Achieved a staggering 1350% growth in user acquisition within 5 months, a testament to the efficacy of the devised go-to-market strategy. 2. Anticipated and capitalized on 2 major market trends before competitors, resulting in a 124% uptick in user activity during those periods. 3. Delivered 6 major campaigns 40% under budget while achieving or surpassing intended goals. 4. Content pieces achieved over 2 million impressions, positioning the ecosystem as an industry thought leader. 5. Boosted user retention rates by 20%, with initiatives leading to a 30% increase in user lifetime value.

Responsibilities 1. Led strategic vision for commercial real estate development, overseeing both residential and commercial projects totaling 500,000 sq. m., ensuring timely delivery and quality. 2. Managed all stages of construction, coordinating with multiple subcontractors and a 110-person workforce, applying agile methodologies for efficient project completion. 3. Oversaw financial management, including cash flow forecasting and budget control, maximizing resource utilization and maintaining project quality. 4. Established strong relationships with key stakeholders, including investors and clients, regularly presenting project and financial updates. 5. Developed risk management strategies to proactively address project challenges. 6. Stayed current with industry trends and technologies, identifying and seizing new market opportunities for business growth. Records of Success 1. Drove process optimizations, cutting operational costs by 11% and implementing advanced construction technologies for faster completion and reduced overheads. 2. Completed over 20 significant construction projects. 3. Achieved a 40% annual revenue growth, expanding the company's portfolio with 1-2 new properties yearly. 4. Reduced operational costs by 11% without impacting project quality or timelines. 5. Increased project profitability by 18% through strategic supplier negotiations and process streamlining. 6. Secured four major contracts with corporate clients, enhancing the company's market standing.