As a Senior Sales Professional at Simtel Team SA, the market leader in Romania’s photovoltaic industry, I specialize in cultivating and managing strategic relationships with key stakeholders in the renewable energy sector. With a proven track record in driving revenue growth and managing high-value accounts, I identify and capitalize on business opportunities that align with Simtel’s unique, fully integrated ecosystem. This ecosystem offers comprehensive solutions, spanning construction, maintenance, operation, and surplus energy management, setting Simtel apart in the market.Leveraging Simtel’s unparalleled 360° engineering expertise, which encompasses electrical engineering, control and monitoring software, communications, and civil construction, I ensure the delivery of tailored photovoltaic solutions that consistently exceed client expectations. I excel in negotiating complex contracts, managing project lifecycles, and collaborating with cross-functional teams to ensure flawless execution and client satisfaction.As part of Simtel’s national leadership in the construction of photovoltaic power plants, with a 30% market share in B2B installations over the past three years, I play a pivotal role in maintaining our market dominance. Our national coverage for operation and maintenance (OM) services further enables me to deliver comprehensive, high-quality solutions to clients across the country, driving long-term success and sustainability in the dynamic photovoltaic industry.

Senior Sales Professional, focused on developing important relationships with important stakeholders in the photovoltaic industry. Accomplished Key Account Manager with a proven track record in the photovoltaic industry. Adept at building and nurturing long-term client relationships, I excel in identifying and capitalizing on business opportunities to drive revenue growth. With a deep understanding of the solar energy market, I leverage strategic insights to meet and exceed client expectations. Skilled in managing complex accounts, negotiating contracts, and providing exceptional customer service. Known for effective communication and collaboration with cross-functional teams to ensure seamless project execution. Demonstrated success in achieving sales targets and fostering a positive client experience in the dynamic and evolving field of photovoltaics.

Leading Romanian entity in achieving role as market leader by securing healthy economic indicators and developing and executing national expansion strategy, thus ensuring the future growth and prosperity of the business.During my mandate, I developed and applied procedures to allow for hyperfast growth to occur, especially in Marketing and Support Departments. I identified and evaluated emerging business opportunities and planned accordingly to set goals, but also in line with operational capabilities.A few achievements as an MD at foodpanda Romania:⯀ in conjunction with CEE management, developed and implemented country wide expansion campaign, thus achieving impressive results, peaking at end of 2018 with exceeded planned sales (+289% YoY) and new customers (+358% YoY).⯀ successfully launched and made the service available to 7 new cities ⯀ successfully executed rebranding campaign, in accordance to groups new vision, after acquisition by parent company - Delivery Hero AG⯀ from start-up status, at end of 2013, to almost € 2M annual turnover at end of 2018, acting as legal administrator for Romanian business, encompassing 40 employeesResponsibilities also included:- creating and reporting on business plans, monitoring its efficacy and progress.- continuous monitoring of the annual budget and ensure that revenue/sales targets are met.- give strategic advice to chairman / board members / all stakeholders in regards to financing the needed expansion due to pressure from competitors- preparation of monthly, quarterly and annual reports and presenting results at board meetings.Main competitors:Takeaway, Glovo, UberEats, Tazz by Emag,

As the Marketing Manager for Romania, I was in charge off all the company's marketing initiatives. I developed and implemented efficient strategies in order to reach set goals, based on market research and analysis.Pitched, planned and executed campaigns maximizing impact without exceeding budget envelope.Highlights:⯀ exceeding key indicator targets by at least +10% on a monthly basis (no. of orders / no. of new customers)⯀ constantly analyzing and distributing marketing spend across multiple channels (both offline and online) according to efficiency, thus obtaining a cost reduction ( -8.5% vs target in Cost/Customer Acquisition and -15% in Cost/Order)⯀ spearheaded creation and implementation of new trade marketing program with multiple vendors to increase brand visibility. Due to impressive results of the program, I was in charge of disseminating knowledge through neighboring group countries: Bulgaria, Serbia, Croatia so that they can replicate it within their respective markets.

As an Account Manager in a startup company looking to disrupt food ordering and delivery service, I was in charge of building long term relationships with clients in my portfolio. Main tasks were daunting at first, due to the novelty of the proposed business model. Keep in mind that there were no online platforms or aggregators available at the time.Key responsibilities included:⯀ Operating as the point of contact for assigned customers⯀ Developing new business by analyzing account potential; initiating, developing, and closing sales.⯀ Communicating with clients (restaurants) to understand their needs and explain product value. Due to yet unproven business model, a certain degree of flexibility was needed in negotiating with key accounts (eg: top restaurant chains) in order to get them onboard.⯀ Developing and maintaining long-term relationships with accounts⯀ Identifying opportunities to grow business with existing clients

Optical Disc Solutions is one of the largest industrial CD / DVD production facility in CEE and the only one in Romania. During my time at ODS, I was in charge of managing the company's relationship with its customers and act as a point of contact for assigned portfolio.Key responsibilities were:⯀ Managing customers' needs in relation to their projects⯀ Receiving customers' orders and making sure requested services and products were delivered on time⯀ Following-up with the different departments (production / printing / packing / shipping) in order to make sure the customers' orders were not delayed. Due to the complex production que, any delay along the process would multiply if not managed actively⯀ Managing external customers or one-off special projects that required special packaging

Working in a full-service media agency has its rewards and challenges, mainly due to successful handling of time constraints and constant shifting of customers' requirements.Job responsibilities:⯀ Develop and maintain long-term relationships with client portfolio⯀ Meeting with clients to understand their requirements and their goals⯀ Media planning in accordance to clients requests and desired results⯀ Negotiating with media suppliers (TV / Radio / OOH companies) to insure best coverage and cost towards client⯀ Follow-up with suppliers on implementing clients' campaigns

Working for the largest OutOfHome advertising supplier in Romania, who has national coverage and most diverse offering in terms of type of advertising spaces, I was in charge of developing the most important region in its portfolio - Bucharest.Key responsibilities included:⯀ Negotiating partnerships with large retail networks like Billa / Kaufland / Carrefour and Real (Auchan), where we could mount large format advertising spaces and rent it to our customers (billboards in their parking lots, LED screens inside the store selling area)⯀Further developing the advertising spaces network to national coverage, where above mentioned retail partners have presence or are planning to expand.One of the most important partnerships the company has is with the Municipality of Bucharest in regards to the public transport network. Municipality allowed us to build and operate bus shelters for public transport in bus / trolley / trams stops, in return for us paying a monthly tax. As the person in charge of the project, I was the point of contact for the administrative authorities:⯀ Responsible for planning the replacement of old bus-shelters with new, modern models, in accordance to approval of local authorities.⯀ Monthly meetings with city hall reps in order to update them on status of network (degree of occupancy, damages to network incurred due to various factors, updating positions of public transport stops so that we can relocate the bus shelters. etc)

I was the coordinating Manager for offices for the West area, meaning I led a team of 15 people across 7 counties, with following purposes:⯀ Giving guidance to team in what requirements are needed to be met for developing our national billboard network, either on public or private properties⯀ Creating efficiency studies for proposed new billboard locations⯀ Negotiating rent spaces for placement of advertising spaces on private or public properties.⯀ Overseeing the entire procedure of authorizing any new advertising spaces in accordance to each city authority guidelines and restrictions⯀ Constantly optimizing network in direct relation with the changing needs of our customers (increasing or decreasing the format size of available spaces, changing their type, etc)⯀ Developing and maintaining a good-working relationship with local authorities, which is crucial since most sought-after advertising spaces are on public domain

While in the Sales department, I handled key customer accounts, ranging from large companies active in telecom / FMCG / electronics to important media agencies.Responsibilities: ⯀ Developing and maintaining long-term relationships with accounts (meetings, proposals, giving suggestions in improving the media-mix based on internal intelligence, etc)⯀ Making sure clients received requested products and services at the agreed campaign start date. This was critical, meaning that no delays were accepted for a project, even if it consisted of 1 billboard or 400 billboards, spread across the country.⯀ Coordinate with staff members working in support departments (Print / Post / Media) to ensure consistent service⯀ Servicing multiple clients concurrently, often meeting deadlines

As a Marketing Executive, I had a support role for the Sales Department, giving insight into trends / changing needs of customers, monitoring competition activity, etc⯀ in charge with implementing marketing activities, while also adjusting where needed to keep expenditure inside budget envelope⯀ tracking and analyzing the performance of advertising campaigns⯀ monitoring competition⯀ overseeing promo production (flyers, brochures, leaflets, presentation folders, etc)

Procter&Gamble's merchandising activity in Romania was outsourced, at the time Saatchi&Saatchi winning the account.As a Team coordinator for the merchandising team, I was trusted with the following tasks:⯀ interview, hire and train personnel in order to insure an optimal coverage of large chain stores in area of responsibility (Bucharest only: Carrefour, Metro, Selgros, Cora).⯀ visiting each store and making sure the shelf layout is in line with agreement between P&G and Store Management.⯀ conducting visits in stores and making sure merchandisers stocked shelves and arranged products in an aesthetically pleasing way.⯀ completing out of stock reports during store visits and informing P&G HQ about the irregularities found. Filling in competition reports about prices / promos / new packaging, etc, that might interest P&G.⯀ discussing with Store Managers about increasing orders for fast selling items that were found often out of stock during visits, in order to avoid missed sales.