Andreia Mariano
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Andreia Mariano Email & Phone Number

CEO and Chief Experience Officer at FuturExperience Consulting
Location: São Paulo, Brazil 9 work roles 4 schools
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Current company
Role
CEO and Chief Experience Officer
Location
São Paulo, Brazil
Company size

Who is Andreia Mariano? Overview

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Quick answer

Andreia Mariano is listed as CEO and Chief Experience Officer at FuturExperience Consulting, a with 3 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Andreia Mariano.

Andreia Mariano previously worked as CEO & Chief Experience Officer at Futurexperience Consulting and Founder at Futurexperience Consulting. Andreia Mariano holds Pmd Diploma - International Executive Education Program from Ise Business School.

Company email context

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FuturExperience Consulting

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Profile bio

About Andreia Mariano

Andreia Mariano is a CEO and Chief Experience Officer at FuturExperience Consulting. She possess expertise in accounting, cash flow, import, operating systems, microsoft powerpoint and 19 more skills. Colleagues describe her as "Andreia é uma líder inspiradora, carismática e atenciosa. Possui inteligência aguçada e bastante notável, com domínio de habilidades que a capacitam como uma excelente consultora. É especialista em relacionamento com clientes e possui talento e competência que colaboram com a construção de negócios rentáveis e sustentáveis. Possui forte conhecimento em segmentação comportamental, em planejamento estratégico - e execução - para programas de fidelidade." and "São inúmeras as suas competências, Andreia é uma profissional completa com uma capacidade incrível de antever cenários e impactos e com isso se antecipar com soluções sempre criativas e eficazes. Resiliente, focada, orientada a resultados, apaixonada pelo que faz, motiva aos que estão a sua volta em busca do sucesso do negócio."

Listed skills include Accounting, Cash Flow, Import, Operating Systems, and 20 others.

Current workplace

Andreia Mariano's current company

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FuturExperience Consulting
Futurexperience Consulting
CEO and Chief Experience Officer
State of São Paulo, Brazil
Employees
3
AeroLeads page
9 roles

Andreia Mariano work experience

A career timeline built from the work history available for this profile.

Professor

Current
Fdc

Brazil

Professora e Orientadora Técnica do PAEX - Programa para a Excelência

Oct 2022 - Present

Executive Superintendent

São Paulo, Brazil

Responsible for Strategic Planning, Market Intelligence, Commercial Intelligence, Value Proposition and Customer Experience areas.Transformation of the company's positioning to focus on the Client. Construction of Customer Experience area. Implementation of the life cycle strategy and methodology, including improvements in the customer’s journey.Revision of the segmentation model, expanding the commercial vision for a healthier clients’ base, besides construction of monitoring metrics, commercial and relationship actions.Revitalization of Bradesco Private Bank's image in the market, construction of a new Brand Guideline, launch of ATL campaign, events and development of new digital communication channels focused on clients’ segmentation.Company launches in Social Network, including industry awards PR strategy.

Jul 2019 - Oct 2020

Head Of Banco Bradescard And Amex Acquirer - Executive Superintendent

São Paulo, Brazil

Company from Bradesco Group specialized in financial products for Major Retailers. In addition to the management of Amex Acquirer, added responsibility for 18 Partnerships and / or Joint Ventures, totalizing approximately R$ 11 billion in assets.Responsible for business transformation and reconstruction (turnaround) of Banco Bradescard's P&L, as well as the management of the P&Ls of all partnerships. Increase of operation’s net profit by 145%.Building relationships with major retailers, renegotiating contracts, reviewing the product line and credit models.Implementation of 2 new partnerships: C-Nova (Via Varejo) and Sodimac Group.Innovation through digital projects, with focus on sales facilitation and relationships: sales platform with automatic approval model, 100% digital, specific app for each partner and revitalization of POS’ service.Implementation of the new segmentation model and life cycle rule based on the profile of each industry / partnership and consumption behavior.Transformation of the company's culture, relationship strategy, positioning, institutional identity, besides new communication channels with clients.Implementation of goals and campaigns - with bonus results – for Bradescard’s teams.

Jan 2015 - Jul 2019

Head Of The Amex Business Unit - Issuer And Acquirer – Executive Superintendent

Bradesco Cartões

São Paulo, Brazil

Transformation of the business and "turnaround" of the operation, generating more than 480% growth in Net Profit.Strategy implementation with focus on the customer, investment in benefits, review of the product lines and value propositions.Launch of new products, pricing strategy and balance between B2C and B2B lines of revenues as well as the Acquired Amex portfolioBrand revitalization, Centurion card line and Membership Rewards loyalty program.Construction of life cycle strategy, targeted campaigns and high impact promotional activities.Approximation of the relationship with the flag, implementation of international projects and tools for recognition, segmentation and operational efficiency.Head of the Marketing Committee of ABECS (Brazilian Association of Credit Card and Services Companies)Head of Amex Acquirer, responsible for the operating model restructuration, growth of 40% in the result of prepayment of receivables, 7% growth in revenue from management fees, reduction in operating costs and an increase in the overall results by 28%.Responsible for several projects such as: Processing Platform Migration to Brazil, Development of Multivan Processing, and Integration with CIP.

May 2011 - Dec 2014

Marketing Superintendent

São Paulo, Brazil

Responsible for Private Label Credit Cards marketing area Construction and launch of the Elo brand in the market.Strategic partnerships with Luxury market and negotiation of institutional benefits such as Cinemark and Shopping Iguatemi.Management of ATL, BTL, and digital communication strategy for Amex, Visa, Mastercard and Elo Products, distributed by Bradesco.Implementation of AXP Advertising Review Board.

Jul 2006 - Jun 2011

Senior Marketing Manager

São Paulo, Brazil

May 2002 - Jul 2006
4 education records

Andreia Mariano education

FAQ

Frequently asked questions about Andreia Mariano

Quick answers generated from the profile data available on this page.

What company does Andreia Mariano work for?

Andreia Mariano works for FuturExperience Consulting.

What is Andreia Mariano's role at FuturExperience Consulting?

Andreia Mariano is listed as CEO and Chief Experience Officer at FuturExperience Consulting.

Where is Andreia Mariano based?

Andreia Mariano is based in São Paulo, Brazil while working with FuturExperience Consulting.

What companies has Andreia Mariano worked for?

Andreia Mariano has worked for Futurexperience Consulting, Fdc, Bradesco Private Bank, Bradesco Cartões, and American Express.

How can I contact Andreia Mariano?

You can use AeroLeads to view verified contact signals for Andreia Mariano at FuturExperience Consulting, including work email, phone, and LinkedIn data when available.

What schools did Andreia Mariano attend?

Andreia Mariano holds Pmd Diploma - International Executive Education Program from Ise Business School.

What skills is Andreia Mariano known for?

Andreia Mariano is listed with skills including Accounting, Cash Flow, Import, Operating Systems, Microsoft Powerpoint, Tax, Forecasting, and Team Leadership.

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