Senior Product Marketing Specialist
Current- Successfully launched the new Product Lines- Effective Communication and Stakeholder Management. Facilitated communication and goal alignment between product development and marketing teams, ensuring smooth information flow. Engaged with diverse stakeholders such as sales, product management, and executives to gather insights for integrating into marketing strategies.- Data-Driven Decision Making. Utilized data analytics tools to analyze product launch performance and customer feedback, implementing data-driven insights to improve overall product positioning.- Client relationship management and implementation of sales improvement plan. Acted as a primary point of contact for key strategic salespeople and dealers, collaborating closely to understand market feedback. Successfully translated market feedback into a sales improvement strategy.- Effectively introduced a new business framework aimed at cost reduction and simplification.