METRO is a leading international wholesaler that operates in 31 countries and employs over 97.000 people worldwide. HoReCa and Traders are core customer groups of METRO.The Convenience Digital Hub is the global team that has the purpose of defining and executing the digital strategy for the Trader/Franchise cluster of customers as aligned with METRO AG's Board.Part of the Convenience Digital Hub, my role as Convenience Digital Innovation Manager is to help with the business digitalization of our Trader/Franchise customers while making METRO the partner of choice when it comes to wholesale across, for the time being, 11 trader countries within the METRO universe.My responsibilities mostly comprise of but are not limited to the execution of the appropriate governance, planned developments and investments across the required countries and the development of the appropriate relationships and touchpoints to ensure digitalization of our customers is playing a pivotal role in the development of the Trader/Franchise segments profitability.I work and report directly to the Senior Vice President - Convenience and in close touch with Metro.Digital, the company that is the tech enabler for METRO AG. The way-of-working implies using the AGILE methodology and working based on business objectives and key results (OKR) cycles. We pride ourselves as being best-in-class within METRO AG when it comes to this way-of-working.With a dash of innovation and a zest of agile way-of-working I help the digitalization of the business of our customers while keeping an eye out on the business objectives.

Amadeus IT Group is the largest travel content distribution company in the world with offices and operations in over 95 countries, it employs over 19.000 people worldwide.The IT Account Manager role allowed me to have a more customer centric approach and move into a business consultant role when it comes to online platforms developed based on various Amadeus products. The clients I helped grow their business were from Romania but also from Hungary, Scandinavia and Czech Republic.Among the responsibilities required for the job I would like to point out the following:
✅Business consultancy; ✅High level activity mapping (HLAM), process analysis, front-mid-back office process and user journeys;
✅Business case creation and analysis;✅Business and implementation requirements gathering;✅API implementation coordination with regional implementation teams from Nice, Warsaw and Istanbul for large projects;✅Knowledge of the digital landscape in order to present clients with best recommendations in terms of omnichannel digital presence;✅Clear and regular reporting, both internal and to customers, regarding implementation progress and defined timeline;✅Objectives setting and KPI tracking;✅Knowledge of internal digital tools such as: CRM (Salesforce), Sharepoint, analytics, APIs library, sales support platform;

The Online Solution Expert role allowed me to gather a lot of knowledge about Amadeus's portfolio of digital solutions and also contributed to me having a lot of hands-on experience in terms of product development, delivery and customer success management. Some of the job responsibilities I had as an Online Solution Expert:✅In charge with the eCommerce product portfolio as well as Payments Solutions offered by Amadeus IT Group for the Romania market with focus on ePower, the Internet Booking Engine specially developed as an end-to-end e-commerce platform for air, hotel, rent-a-car and insurance content.
✅Facilitation and business requirements of various implementations for different clients on the Romanian market from out-of-the-box version (iFrame) to large API implementations;.✅Coordination with regional implementation teams, in Nice, Warsaw and Istanbul for large implementations;.✅Understanding of digital technologies and implementation frameworks in order to deliver top results across various platforms: web, mobile, eCommerce and CRM.

V8 Interactive (Propaganda's digital agency at that time) is all about creative courage which means bringing to life crazy creative ideas that lead to a relevant brand experience. This was enough of a reason to join the team back in 2013 and while I was part of the team we got to bring to life some crazy stuff for one of the agency's biggest digital clients at that time: Indygen (Vodafone RO sub-brand). Other accounts I was involved with were: Selgros, Beck's, Vincon, Boromir, Ponderas and many more.

Hyperactive was a full-service interactive agency established in 2008 which joined Lowe group in 2009 thus becoming part of one of largest marketing and communication organizations in Romania. As of 2010, Hyperactive developed its know-how and offering with the aim of becoming the leading 360° Digital Communication & Marketing Specialist on the Romanian market.I joined Hyperactive in July 2011 as Senior Account Manager and worked for a large number of clients such as: UPC, Praktiker, Bancpost, Starbev (Becks & Stella Artois), BMW, Fererro, XTB, Gothaer, Provident, Reckitt Benckiser, Farmaciile Dona, GsK, Altex.The digital communication skills I was required to have and which I developed during my time at Hyperactive ranged from online strategy to performance media and lead generation strategy to branding, project management and client service.

Frank Group is an independent full-service agency with expertise in strategic communication, branding, online communication, events, promotions, retail marketing and PR. Frank Group's portfolio of clients consists of brands such as: Romtelecom, Škoda, Sprider Stores, Asirom, Gregory's, Timbark, Miele, Olympus, Schenker, Mothercare.In Frank Group my role was Account Manager and I was responsible for the agency's biggest online communication account at that time: ROMTELECOM (now TELEKOM). I was directly involved in the development of the e-commerce and online strategy, project management, team coordination and client service.Some of the biggest projects I was involved in and which I coordinated were:✅Romtelecom's corporate website: www.romtelecom.ro - launched in April 2009✅Romtelecom's e-shop: www.romtelecom.ro/magazin-online - on Magento Enterprise - launched in April 2010✅Romtelecom's sports TV website: www.dolce-sport.ro - launched in September 2010✅Romtelecom's online VOD platform: www.dolcetv.ro - launched in March 2011✅Romtelecom's online marketplace: www.clickshop.ro - launched in April 2011

Twenty Advertising was a Romanian interactive agency that provided a wide range of web related services (web design & development, software development, server-side applications and more).My main responsibility as Client Service Manager was to coordinate the development of each project and to maintain an excellent business relationship with the clients of the agency. The company also had a department that handled exclusively foreign customers, called Adevox, and which offered services on several important markets such as US, Canada, Australia, UK and Spain.I started as Client Service Representative for the ADEVOX team on the international clients of the agency and then I advanced to Client Service Manager thus allowing me to work for clients and brands such as: Paralela45, Kaspersky, Apla, Primola, Bayer, Pensii BCR, Alpha Leasing, Pfizer, Radio Total.