Andre Pascual Email and Phone Number

Telling client stories and content across photography, videography, and podcast production.

Produce client photography, videography, and graphic design for brands at small to medium scale. I work alongside a curated team of creatives that help meet clients at their needs, providing efficiency and flexibility.

Strategically developed and grew client accounts with our creative team with brand language, design, photoshoots, and strategy. Client industries ranged from commercial real estate, architecture, residential/commercial inspections, engineering, film production rental equipment, wealth management, a medical clinic, and retail.

Joined as the temporary creative director to develop and guide client project direction, including: brand design, graphic design, video production, and language tone and positioning.

Co-Lead for paid social media, paid search, graphic design, campaigns, and other digital marketing services across our retail brand, RideNow's 65+ nationwide dealerships.In this cross-functional role, I serve as an account executive, brand guardian, Co-Op/MAP Policy compliance for metric OEMs such as Kawasaki, Suzuki, Honda, Yamaha, etc., strategist, and provide project management at our field office. Working closely with our regional and local marketing teams, I provide support and guidance to help enhance each dealership's lead generation, brand awareness, customer retention, and reputation.• Ensure consistent and impactful brand representation to resonate with our target audience.• Foster strong relationships with key stakeholders as an account executive and effectively manage communication and collaboration between RumbleOn and our RideNow dealerships.• Demonstrating and developing expertise in Co-Op/MAP Policy compliance, ensuring that all marketing activities adhere to industry guidelines and regulations.• Provide strategic guidance to our regional and local marketing teams, leveraging data-driven insights to optimize marketing strategies and drive dealership growth.• Collaborate with team members to monitor performance metrics, analyze data, and generate comprehensive reports, enabling us to make informed decisions and continuously improve campaign effectiveness.

Provide analysis, vet, and develop our Airbnb and VRBO property listings to craft a memorable stay. Each property meets more than the standard of safe and clean rentals, with wanderlust locations, amenities, and unique experiences within our properties. Our approach ensures an increase in annual bookings to already profitable properties in strategic markets.

Responsible for managing marketing campaigns within the Tom Ferry organization. Functioned as the point of contact with product teams, business development teams, and marketing channel owners to strategize and determine deliverables. Worked with each team to ensure KPI goals are identified, tracked, and core values represented. Efforts included all products, programs, events, media kits, email, social media, content, paid media, sales materials, and press releases.•Brand guardian for both acquisition and retention campaigns.•Developed a KPI Campaign Tracker to track and improve team performance.•Developed process workflows to standardize campaign development and launches.• Created creative brief and mood board formats to guide and inform creative efforts.

Managed Motion Recruitment's online presence to engage tech enthusiasts, clients, and candidates with brand storytelling, industry insights, and career resources. I was responsible for our social media strategy, implementation, and development, both paid and organic.• Evolved brand messaging and design language.

Responsible for OneShare Health’s social media strategy to drive brand awareness, reputation, program membership, and led our referral program launch to incentivize community growth. Daily operations included online customer service, content, managing vendors, and partners with my team.• Developed SOPs to streamline compliance and legal team approvals• Created testing for launch of our comprehensive social media strategy• Provided monthly reporting, insights, and adjustments to all channels• Ownership over brand listening and reputation management on Google, TrustPilot, Glassdoor, and Yelp• Supported sales team with Social Media guidance and assets• Responsible for philanthropic partnerships for social media campaigns

Managed a five person team with the development and growth of our social audiences, customer service, reputation management, sweepstakes/rewards management, fulfillment, and paid media to drive acquisition and sales. Responsible for cross-team planning and campaign execution to track customer journey and retention.• Optimized organic and paid media across ad platforms to align with campaigns, goals, and target audiences• Developed reputation management and strategies across Facebook, Better Business Bureau, Google Reviews, and Yelp platforms• Assisted with all ends of the marketing funnel, including design, video production, SOPs, and event marketing

Engaged with leads and customers to drive acquisitions/distribution to the RumbleOn e-commerce platform. Delivered strategies, SOPs, and documentation to develop the Social Media Team.• Provided design creative for social media• Team lead on Spotify Radio Ads• Assisted with podcast production

A personal project made with two friends. I co-hosted F is for Film: a podcast that delivered weekly reviews, news, and debated film merit.• Produced graphics and photography for social media channels and website• Provided social media management• Developed and managed the Wordpress website using X Theme and Cornerstone

Responsible for accounting, human resources, payroll, insurance, accounts payable & receivable. • Hired key contractors who helped in company growth and stability• Helped implement new employee insurance and benefit programs that saved on company cost while providing additional options to employees

Responsible for B2B email campaigns, paid media and social media strategies to satisfy goals set by our sales team and company leadership. Educated leads and clients with our fabrication capabilities.• Managed email marketing campaigns and the monthly newsletter• Developed our social media accounts, blogs and online campaigns to create a steady stream of leads• Grew clientele with four major cities in the DFW area utilizing our ‘Dallas Big’ experience for the Dallas Visitors Bureau by showcasing our portfolio work through social engagement

Responsibilities included: accounting assistance, management of the human resources software, brand awareness across social media platforms, fulfilling company purchases, and administrative tasks.• Implemented a refresh and optimization of the blog, acted as the primary writer and content manager• Implemented a front-desk management system by introducing project management software and Google products• Personal assistant to the owner and president

Worked with small to medium-sized companies, organizations, and start-ups achieve their digital marketing goals with a holistic approach. My team developed brand-specific strategies to drive conversions.• Consulted with strategies and implementation to client’s internal teams to create in-house marketing teams

Shot studio quality photos of car inventory for local car dealerships. I was responsible for porting vehicles and locking up dealership facilities. I captured the interior, exterior and luxury features of new and used vehicles for dealerships to use in marketing, inventory, and online presentation.

Worked in the youth, teen, and facilities divisions. I updated and maintained social media platforms, created marketing assets, and ran citywide events. I managed an after school staff of an AYRP program as the site-leader. We supervised and tutored children, grades K-5. • Member of city subcommittee in forming Daly City’s social media policy• Led campaigns to rebrand and increased social media followings • Developed and co-managed teen summer programs

Updated and optimized social media channels. Developed Facebook ads to drive customer conversions and brand-awareness.

Wrote and developed content for the blog and social media channels. Nurtured partnerships with industry influencers and our online community. • Curated dozens of blog articles by multiple authors, with each covering a range of specialty diets• Managed our social media community and developed content to generate web traffic and app download conversions