André Persson

André Persson Email and Phone Number

Chief Marketing and Publishing Officer @ Starbreeze Entertainment
Stockholm County, Sweden
André Persson's Location
Stockholm, Stockholm County, Sweden, Sweden
André Persson's Contact Details

André Persson work email

André Persson personal email

n/a
About André Persson

With over 25 years of experience in the gaming industry, I have worked on over 200 products in various senior roles, from product manager, publishing director, vice president of communications to CMO, at leading studios and publishers such as Starbreeze, Sharkmob, CI Games, and Bandai Namco Entertainment. I have successfully launched and grown old and new brands regionally and globally, with proven results and ROI across multiple channels and platforms.My mission is to help studios and publishers succeed in the competitive and dynamic market, by leveraging my extensive network, expertise, and passion for the gaming industry. I specialize in talent search and growth, management strategies, marketing, branding, sales, PR, healthy communities and events.In 2023, I co-founded Project 369 Group, a strategy and consultancy network that delivers powerful research, tech and marketing services to clients in the gaming, FMCG, and publishing sectors. This network also includes the Mighty Diamonds and DIGIAI projects I’m involved in.

André Persson's Current Company Details
Starbreeze Entertainment

Starbreeze Entertainment

View
Chief Marketing and Publishing Officer
Stockholm County, Sweden
Website:
starbreeze.com
Employees:
286
André Persson Work Experience Details
  • Starbreeze Entertainment
    Chief Marketing And Publishing Officer
    Starbreeze Entertainment
    Stockholm County, Sweden
  • Starbreeze Entertainment
    Chief Marketing Officer
    Starbreeze Entertainment Jun 2024 - Present
    Stockholm, N/A, Se
    Responsible for all Publishing matters. Includes sub-departments such as 3rd party publishing, creative, marketing, community, support, PR, data & analytics, Live-ops and more.
  • Starbreeze Entertainment
    Vice President Publishing (Interim)
    Starbreeze Entertainment Jan 2024 - Jun 2024
    Stockholm, N/A, Se
    Responsibility for all Publishing related matters including marketing, community, support, creative, data & analytics, PR, Live-ops and more.
  • Project 369 Group
    Co-Founder
    Project 369 Group Jan 2023 - Present
    Building and leading Project 369's strategy offering, working with my extensive network of individuals and companies to deliver powerful tech & marketing services and meaningful consultancy.Represented in London and Stockholm.
  • Digiai Ab
    Founder & Consultant
    Digiai Ab Jan 2023 - Present
    Consultancy with actionable insights on research, strategy, business, staffing, GTM, FMCG, publishing, live ops and more.
  • Sharkmob
    Marketing & Publishing Director
    Sharkmob Jan 2019 - Jan 2023
    Malmö, Skåne, Se
    Global responsibility for Marketing & Publishing, Community, PR and Customer Support with dedicated teams. Developing and launching full strategies for company and product branding with proven results in recent time. Building teams and enabling them to work with a true Player First mentality using the best as well as fresh experience from the gaming industry.Trailers, Creatives, Digital & Social Marketing, Healthy Community building, Web & CRM, Support, PR, Influencer Marketing, Content Creator Program, Market & Player Research, Merchandise, Events and much more, all deployed across the world with proven ROI.Creating and integrating marketing & publishing teams & strategies where software development, live ops and sales work together to achieve results. Developing relations and managing first party and OEM partners for the company's products.Developing strategies and launching merchandise in owned and partner stores.Developing & Implementing Biz intelligence & Research at the core of the company.
  • Sharkmob
    Senior Marketing Manager
    Sharkmob 2018 - 2019
    Malmö, Skåne, Se
    Responsible for Global Marketing & Business Relations
  • Ci Games
    Vice President Communications
    Ci Games 2017 - 2018
    Warsaw, Mazowieckie, Pl
    Global responsibility for Communications which included but was not limited to: Corporate & Internal Communications
Worked closely with the HR team to develop tools and strategies to improve processes in recruiting & communications which included workflow and processes between teamsImplementing and updating the company profile for internal & external useImplementing business Intelligence tools and processesExternal Communications
Building and managing PR, CM and CRM teams internally and through use of agencies worldwide with clear KPIs.Marketing
 Creating 360 visions with Go To Market plans together with the Marketing Director for future brands with various budget sizes working with smaller and bigger agencies worldwide.
  • Bandai Namco Entertainment Europe S.A.S.
    Emea & Apac Pr, Communication And Events Director
    Bandai Namco Entertainment Europe S.A.S. 2015 - 2017
    Lyon, Auvergne-Rhône-Alpes, Fr
    Responsible for all Communication (Internal and external) and Events in Europe, Middle East, Africa and Australasian territories (15 offices across EMEAA). I worked with all titles released and or distributed by BANDAI NAMCO Entertainment. I was also in charge of managing teams of Managers, Juniors and Executives in various departments at an EMEAA level.I was responsible for developing the company and its brands through PR, Community and Social Marketing strategies, Corporate Communication, turning product focused strategies into brand strategies and develop alignments with the U.S and Japanese teams as well. Streamlining processes within the central company as well as on a global level was also part of my responsibilities.Developing events have also been an important factor as the EMEA branch does about 55 events per year of all kinds. This includes good visibility for the company, the brands, unique ways to communicate to end users and very memorable PR and B2B events.I worked with around 15-20 brands of all sizes per year together with brand and product managers, developers, digital teams, CRM, E-commerce, production, business intelligence teams and more under one roof.
  • Bandai Namco Entertainment Europe S.A.S.
    Nordic Pr Manager
    Bandai Namco Entertainment Europe S.A.S. 2013 - 2015
    Lyon, Auvergne-Rhône-Alpes, Fr
    Responsible for all PR & Events in Sweden, Norway, Denmark, Finland and Benelux. This included all titles from Namco Bandai Games as well as Square Enix, Codemasters and many others. Examples of titles and series I've worked on include Tomb Raider, Thief, Dark Souls, The Witcher, Tekken, Grid, Hitman, Pac-Man, Tales of, Naruto, Final Fantasy, F1 and many more.
  • Bandai Namco Entertainment Europe S.A.S.
    Nordic Product Manager
    Bandai Namco Entertainment Europe S.A.S. 2012 - 2013
    Lyon, Auvergne-Rhône-Alpes, Fr
    Product and Marketing Manager with responsibility for all titles coming from THQ and Square Enix as well as several key titles from Bandai Namco. Planning, Budgets, Execution and Follow up. I worked closely with Sales and PR as well as keeping in touch with retailers and fans to get good feedback. In charge of planning & launching several AAA-titles (see above examples) in the Nordic regions.
  • Wendros Ab
    Nordic Product & Pr Manager
    Wendros Ab 2010 - 2012
    Se
    From discovery of a product to being able to buy it in stores.This includes but was not limited to: Mastering, Testing, PR and Marketing, QA, Translation, Development. I successfully developed business for several gaming, anime and hardware brands from Tecmo KOEI, Vuze, NIS America, Astragon, Gioteck and others in the Nordic territory.
  • Gamestop
    Store & Area Manager
    Gamestop 2003 - 2010
    Grapevine, Texas, Us
    Running key FMCG stores around the greater Stockholm area in Sweden, developing stores as well as managers. Building new stores and running them, headhunting managers and training them.Working with software and hardware vendors to build and deploy strategies for special products and events such as midnight launches, happenings, pop-up store concepts and more!Some of my greatest achievements were done during this time with awards such as "Best Turnaround of Nordic" and greatly contributed to Gamestop's golden era of success in the Nordics.
  • Monitor-Media.Com
    Producer
    Monitor-Media.Com 1998 - 2004
    Full Web TV and mobile streaming production long before YouTube and iPhones. DVD authoring and mastering. Podcasting, reviews, interviews etc. for the video game industry. Many world exclusives were done at this time as we worked much faster than traditional medias and embargoes were nonexistent at the time.

André Persson Skills

Recruiting Human Resources Video Games Product Management Online Gaming Product Marketing Online Advertising Game Development Retail Game Design Digital Marketing Marketing Strategy Team Management Team Leadership Fmcg Consumer Electronics Merchandising Digital Media Management Casual Games B2b Gaming Industry Online Marketing Marketing Management Business Strategy Sales Key Account Management Digital Distribution Ps3 Xbox 360 Interactive Entertainment Strategic Partnerships Social Games Mobile Games E Commerce Marketing Computer Games Iphone Mmo Mmorpg Monetization Gameplay Game Mechanics Community Management Start Ups Gaming Mobile Devices Community Sites Mobile Applications Public Relations

Frequently Asked Questions about André Persson

What company does André Persson work for?

André Persson works for Starbreeze Entertainment

What is André Persson's role at the current company?

André Persson's current role is Chief Marketing and Publishing Officer.

What is André Persson's email address?

André Persson's email address is an****@****mob.com

What skills is André Persson known for?

André Persson has skills like Recruiting, Human Resources, Video Games, Product Management, Online Gaming, Product Marketing, Online Advertising, Game Development, Retail, Game Design, Digital Marketing, Marketing Strategy.

Who are André Persson's colleagues?

André Persson's colleagues are Marilyn Wheatley, White Jerry, Leonila Bunye, Linda Augustus, Geraldine Leger, Оlivier Falconnet, Andreas Häll Penninger.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.