Digital Marketing Manager - Brazil
Current- Lead Digital Marketing Programs in Brazil;- Oversee and optimize the organization's website to enhance user experience and drive online engagement.- Collaborate with Commercial Teams to implement updates, improvements, and new features;- Monitor website analytics and generate reports to measure performance and identify opportunities for growth;- Implement SEO strategies to improve the website's search engine ranking.- Develop and execute effective paid search campaigns in Google Ads;- Conduct keyword research and analysis to identify target audiences and optimize ad performance;- Monitor and analyze campaign metrics to ensure optimal ROI and adjust strategies as needed;- Stay updated on industry trends and emerging technologies in paid search marketing.- Develop and implement social media strategies to increase brand awareness and drive engagement;- Collaborate with cross-functional teams to integrate social media into overall marketing campaigns.