Andrés Manoukian Email and Phone Number
Andrés Manoukian work email
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Andrés Manoukian personal email
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Open to positions in the United States. No visa or relocation package required. Professional with more than 13 years of experience in the field of online marketing, with knowledge in commercialization of digital spaces for both branding and performance-oriented campaigns.Knowledge of best practices for building websites, SEO, SEM, Ecommerce, audiences (DMP).Experience in planning, implementation, monitoring, reporting & postbuy campaigns.Administration and monetization of digital inventory Google Adwords, Facebook, Twitter, Email Marketing, Display Media & Programmatic Buying.Knowledge of Analytics, comScore, Hasoffers & Afftrack.Google Partner certification renewed annually: Google Ads Search, Search Ads 360, Display, Video, Display & Video 360, Campaign Manager. IMS certification.comScore certified.Rate negotiation and agreements with digital media vendors. Monitoring of annual agency scales and analysis of their performance.Process automation and management of large account teams. Internal digital training and client marketing teams.Fronting with large-scale clients: AB-inBev, PepsiCo, Bayer, Stellantis (ex PSA), Uber, Royal Canin, Akzo Nobel, P&G, Samsung, Telefónica.
Wpp Media
View- Website:
- WPPmedia.com
- Employees:
- 28322
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Digital Cluster Lead Coca-Cola | South ConeWpp MediaBuenos Aires Province, Argentina
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Faithcopilot Project Manager & Marketing ManagerFaithcopilot May 2024 - PresentUnited StatesAI tester, site content develpment, social network manager & project manager.
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Digital Marketing📱And Data Consultancy 📊📈Xtend Global Jun 2023 - PresentArgentinaAutomation and connection of scenarios on Make.com to gather team’s metrics and populate global dashboard where 70+ teams share their metrics. Troubleshooting of make.com scenarios, WordPress SQL Queries, Google Cloud, Big Query & Project Management keeping team’s status up to date.Working alongside initiative programmers to develop new features that help future-proof the initiative and help with scaling. -
Digital DirectorEssencemediacom Jan 2023 - Jun 2023ArgentinaAnalysis of annual agency media vendor scales with efficiency updates to achieve goals.Integration with rest of GroupM agencies to deliver better digital quality to the services provided.Participation in pitch strategy presentations to new clients and later follow-up with the assigned team. Development of Digital Pricing Commitments and quarterly audits. Media vendor negotiations (rates, formats, exclusivity, brand lift studies, etc) and conflict resolution.Advance performance verification with third party technology (Moat, IAS, Sizmek, CM)Digital Strategy and media recommendation to achieve client campaign KPI. Team digital trainings: Creative solutions for client facing teams and deep analysis of deliverables. -
Digital DirectorMediacom Oct 2020 - Feb 2023ArgentinaAnalysis of annual agency media vendor scales with efficiency updates to achieve goals.Integration with rest of GroupM agencies to deliver better digital quality to the services provided.Participation in pitch strategy presentations to new clients and later follow-up with the assigned team. Development of Digital Pricing Commitments and quarterly audits. Media vendor negotiations (rates, formats, exclusivity, brand lift studies, etc) and conflict resolution.Advance performance verification with third party technology (Moat, IAS, Sizmek, CM)Digital Strategy and media recommendation to achieve client campaign KPI. Team digital trainings: Creative solutions for client facing teams and deep analysis of deliverables. -
Agency Digital ManagerMediacom May 2019 - Oct 2020ArgentinaDigital Coordinator for Mediacom Argentina. Preparation of strategy, annual plans, conflict resolution, communication and training for clients.Brands: Coca-Cola, AB-InBev, PSA, PepsiCo, Akzo Nobel, Bayer, Warner, Red Bull, Savencia, La Virginia, Royal Canin, Eukanuba, Ilolay (among others).Coordination of the entire digital team (planners/coordinators) with agency strategy drop and followup. Internal teams training. In charge of Google's certification and Facebook Blueprint goal for the entire agency.I work with the trading team to optimize the agency's processes and suppliers to improve efficiency and profitability.
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Digital Manager Ab-InbevMediacom Mar 2018 - May 2019Buenos Aires, Argentina
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Performance ManagerPml Oct 2017 - Mar 2018Planning and campaign implementation targeting specific KPIs. CPA, CPI, CPC. Campaigns on self-management platforms (Adwords, Facebook, Twitter, CM, Pocketmath, Taggify). CPA campaign implementation with affiliate networks using Afftrack and Hasoffers as partner marketing platforms.Deep knowledge of comScore for media planning and reporting. -
Online Sales ManagerPml Apr 2017 - Oct 2017Argentina
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Digital Manager P&GStarcom Mediavest Group Aug 2015 - Apr 2017Buenos Aires, ArgentinaDigital Supervisor for online campaigns and media purchases.In charge of planning and supervising the delivery of each digital campaign according to the KPIs established by the brand, designing and optimizing a strategy where digital complements TV in obtaining national reach, engaging in our digital strategies for e-commerce and developing its success In Argentina. Worked hand in hand with Google, YouTube, Facebook and Instagram to achieve media balance in execution of digital campaigns.Knowledge of campaign tracking technologies (adserver) such as Sizmek / CM and MOAT / IAS for advance verification. -
Digital Manager - Regional Hub SupervisorStarcom Mediavest Group Jun 2013 - Jul 2015ArgentinaResponsible for assignment of daily tasks, personnel recruitment (training and evaluation), billing, development of strategies and processes to increase daily team productivity, global review of HUB campaigns.Coordination of the Digital HUB for Samsung Regional / Mexico & Argentina, CocaCola Argentina, Telefónica Regional, Belcorp Regional, ICBC Argentina, Kelloggs Mexico & Mead Johnson. Supervised campaign development as well as client established KPI's.Participated in the presentations to new clients assembly, and in the research and development of internal / external tools that can help improve the service provided by the team.Number of people supervised: 7 in Argentina - 2 in Mexico - 2 in Colombia
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Senior Campaign Executive.Fox Networks Jun 2010 - Jun 2013Argentina, Buenos AiresGoogle Certified PartnerGoogle Advertising Fundamentals Exam: Passed 92% Search Advertising Advanced Exam: Passed 83%Creation and management of campaigns on Facebook and Adwords with several KPI (website traffick, fans, sales, etc).Adwords Campaign Strategist.Development and implementation of CPC, CPM, CPA campaigns in Google AdwordsManagement of Google AnalyticsImprovements in campaign performance through CTR, CPC, CPA & CPIPlanning of campaign improvements and innovationAnalysis of weekly reports to measure performance of campaigns with the sales team.Estimation of CPC and CPF in both Adwords and Facebook. -
Collection ManagerDridco 2008 - 2010ArgentinaIn charge of managing client payments for the use of services from the different Dridco group properties:www.deremate.com.arwww.demotores.com.arwww.zonaprop.com.arwww.zonajobs.com.arwww.zonacitas.com.arNew team members training.Client portfolios analysis and resolution of cross references between different company platforms to achieve their unification.
Andrés Manoukian Skills
Andrés Manoukian Education Details
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Escuela Normal Superior Estanislao S Ceballos N°4Mathematics
Frequently Asked Questions about Andrés Manoukian
What company does Andrés Manoukian work for?
Andrés Manoukian works for Wpp Media
What is Andrés Manoukian's role at the current company?
Andrés Manoukian's current role is Digital Cluster Lead Coca-Cola | South Cone.
What is Andrés Manoukian's email address?
Andrés Manoukian's email address is an****@****com.com
What schools did Andrés Manoukian attend?
Andrés Manoukian attended Escuela Normal Superior Estanislao S Ceballos N°4.
What skills is Andrés Manoukian known for?
Andrés Manoukian has skills like Google Adwords, Facebook, Sem, Online Marketing, Google Analytics, Online Advertising, Social Media Marketing, Social Media, Search, Web Analytics, Display Advertising, Mobile Devices.
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