Andres Pedrera Email & Phone Number

Madrid, Madrid, ES

Hola is a leading Spanish editorial group with operations in +30 countries. My role is helping them globally on everything related to Digital, with a special focus on Technology, Data, Analysis, SEO/SEM, Roadmap, and Processes.

Helping companies (and friends) to validate and improve their approach to digital, whether at start-up stage or at a more mature state (when they usually need to face a digital transformation/evolution). Especially interesting consulting, so far, have been the ones about IoT services, audience acquisition, and digital transformation.

Madrid, Madrid, ES

Providing the Master students with real and useful technology examples and strategies to help them in the process of creating Internet businesses.

Created in 1999, km77.com (main site of km77 Group) is a respected reference online media for the automotive sector in Spain. It is a data-oriented, objective and independent company, with special focus in quality and comprehensive contents for any player interested in cars for the Spanish market.Role: * Leading the digital transformation of the company..

Role: * In charge of the technological transformation of the company (a 13 years old company, with heavy legacy platform not competitive in the market anymore). * Re-design of the technology ecosystems (including people, applications and physical platforms) to align to the company needs. * Designed and put in place a brand new IT strategy, including third.

Brussels, BE

Independent advisor and reviewer for Research & Development projects under the seventh framework programme (FP7) of the European Commission.

Pozuelo De Alarcón, Madrid, ES

Role: * Creation of the IT department from scratch, defining the technological strategy, putting in place the needed RFQ/RFP processes for building the new platforms and applications, defining the department structure end-to-end (software development, system administration, platforms, operations, support …), hiring the new team, third-party services, etc.*.

ES

Role: * In charge of IT department (software development, QA and technical support).* Delivered a new System Plan that included the reengineering of some parts and the replacement of the core of the platforms with a rules engine for orchestrating the main business logic. Remarkable milestones:* New multi GDS platform that increased sales ratio in 40%. *.

Role: * In charge of IT department for Portals and Ecommerce area. Software development, QA, support, DB and system administration (end to end IT scope). Restructured the IT department to adapt it to the new company scenario, after splitting it in two areas (Telco and Portals/Ecommerce). * Reviewed system plans to ensure they fulfill future needs and.

Role: * Managing a small group of people for creating the strategy and rules related to software and deployment architectures, system migrations, rolling out new applications releases, QA, etc. * General coordination of more than 80 people belonging to IT or Software departments.Technologies: Java, C, PHP, ASP, Perl, Linux, Solaris, Windows, PL/SQL.

Role: * Managing a group of 12 people for developing and maintaining 40 portals and back office sites, including www.mixmail.com (webmail), espacio.ya.com (personal web pages), in house developed CMS, Portuguese portal network terravista.pt sites, chats, forums, etc.Technologies: Java, C, PHP, Perl, Linux, Solaris, Windows, Oracle, MySQL, -SQLServer.