Andre Oosthuizen Email & Phone Number

Salt Lake City, Ut, Us

New York, Ny, Us

As a centralized senior researcher, I work with several teams across different points in the product lifecycle. Occasionally, I will lead the end-to-end research for a team, but more often I join teams at different points strategically to maximize research impact across the business unit.Much of my work contributes to the LMS that’s offered as a cloud-based, SaaS solution. Depending on the needs of the teams , I'll run both generative and evaluative studies. Most often the projects involve a few rounds of research.While working with teams, a strong focus of mine is creating actionable Personas and Journey Maps. I aim to include only the most important information relevant to the users' goals and tasks. This approach helps teams stay aligned with users' needs throughout the process.I’ve been particularly effective with participant recruiting. By taking a more personalized approach, I’ve reduced recruit time from 3 months to just 1 week in some instances. Additionally, I’ve helped teams understand the nuances in the participants we engage with, demonstrating how their roles and contexts can significantly impact the insights we gather. This approach has greatly increased research buy-in and excitement across the team.

New York, Ny, Us

I work with smaller teams, primarily leading evaluative research. Occasionally, I lead generative studies for teams seeking to better understand their users, but the majority of my research is focused on our Learning Management System (our cloud-based SaaS solution).While interviewing users, I spend the early part focusing on understanding their current behaviors. This approach helps uncover how users are interacting with the product or solving related problems. I prefer this method because it gives the team an unbiased view of how users are actually using the product, making it easier to identify opportunities for improvement or innovation later in the conversation.When presenting research findings, my goal is to provide clear, actionable insights that teams can immediately leverage. I focus on presenting the information most relevant to the team and stakeholders I’m working with. It’s also important to me that the audience understands both the ‘what’ and the ‘why’ behind the data.

Los Angeles, Ca, Us

Worked with cross-functional leadership on a series of design sprints aimed at improving the user experience across the digital platform.- Led the qualitative research efforts for 3 iterative sprints. - Presented the research to key stakeholders within the organization.

Remote, Usa, Us

Participated in Phase One of The Serious Type project. The research and redesign focused on the integration and creation of a mobile platform.I conducted mixed-method research, incorporating secondary research, surveys, and generative interviews to explore social media usage among Gen Z and Millennials. Through this research, we uncovered patterns, such as the over-reliance on platforms for news and users’ conscious efforts to take breaks from social media. These insights were key in shaping our understanding of this demographic’s online behavior.In addition, I collaborated with other researchers to conduct rapid usability testing across three iterative rounds. Despite the tight deadlines, this process ensured that the product evolved in response to user needs without sacrificing quality.The team and I organized and synthesized the findings from the first 8-week sprint, highlighting areas for further exploration and research. We presented these actionable insights to guide Phase Two of the project, ensuring a smooth handoff to the next team and maintaining alignment across all stakeholders involved.

San Francisco, Ca, Us

I supported research efforts by recruiting participants, conducting interviews, and performing usability testing. I compiled final reports that highlighted key research findings and provided recommendations on how to best utilize the new information to improve user experience.I also helped support research focused on internal stakeholders. These interviews were aimed at mapping the organization’s communication and identified gaps in volunteer retention strategies. The insights uncovered through this research played a critical role in developing a Journey Map, which supported the onboarding and retention experience for both current and future members.Lastly, I mentored other UX researchers in crafting research plans, developing screener surveys, and creating discussion guides. I taught skills an techniques I learned from Sr. Researchers at Microsoft, Atlassian, and Twitter.

Tacoma, Washington, Us

- Utilized heuristic evaluations, analytics, qualitative research, and usability testing to redesign the onboarding experience, improving user flows and aligning the product with user needs and business goals. - Championed the onboarding process redesign by conducting user research, creating high-fidelity prototypes, and leading usability testing to ensure an improved user experience.- Synthesized user interview data to develop a primary persona and create customer journey maps of the onboarding experience, strategically informing the redesign process.- Compiled final reports into a stakeholder presentation, outlining the research process, key insights, and proposed redesign to drive informed decision-making.

Monrovia, California, Us

As a Customer Experience Manager, my primary focus was to design and deliver an exceptional in-store experience. This involved a holistic approach, where I ensured that every touchpoint in the store, from staff interactions and product availability to store layout and visual displays, was aligned with our goal of creating a welcoming, and enjoyable shopping environment.I led and managed teams of up to 25 people, ensuring they were well-supported to meet customer needs and deliver a delightful shopping experience. My leadership style was deeply rooted in building strong personal relationships and creating an environment of continuous development. I made it a priority to understand each team member’s strengths, challenges, and career aspirations, tailoring my approach to help them grow both personally and professionally. This focus on development involved regular coaching, feedback, and providing opportunities for skill-building, all aimed at enhancing individual performance and team cohesion..- Analyzed previous years’ data to accurately forecast sales trends for the holiday season, enabling better inventory planning and management.- Used a combination of sales data and direct observations to redesign store layouts, enhance displays, and make more informed ordering decisions.- Collaborated with the signage team to develop marketing solutions aligned with business objectives and customer insights

Boca Raton, Florida, Us

- Utilized customer feedback and analytics to enhance the in-store experience, driving improvements in service quality, product placement, and store navigation, resulting in higher customer satisfaction.- Managed B2B relationships with vendors to ensure timely deliveries, optimize inventory levels, and maintain product availability, supporting both retail and corporate sales strategies.- Developed employee training programs focused on customer empathy and service excellence, increasing staff engagement and improving customer interactions across multiple touchpoints.- Conducted qualitative and quantitative analysis of store operations, identifying key areas for improvement in logistics, customer service, and inventory management to drive operational efficiency.- Partnered with corporate stakeholders to assess and refine store performance metrics, leveraging both qualitative and quantitative data to inform decisions around employee development, service initiatives, and vendor partnerships.

Redondo Beach, California, Us

- Provided tutoring in algebra through calculus to high school peers, helping improve comprehension and performance in foundational and advanced math topics.- Collaborated with the math teacher to design customized practice problems targeting specific learning gaps, leading to improved student understanding and engagement in challenging areas.

Redondo Beach, California, Us

Fundraised $25,000 to fully stock and equip the school's first library.

Human Factors

User Experience Design Immersive, Ux Design & Ux Research