Wonde is a Deloitte Fast 50 winning software development company leading in the EdTech and digital voucher spaces.Member of the Executive Committee. Managing the central business services teams across Project Management, Business Analytics and Design. www.wonde.comwww.evouchers.comwww.secureschools.com

As Chief of Staff I facilitated the prioritisation of key initiatives and projects across the company, helping Wonde achieve its strategic objectives.

Helped ensure Wonde were setting and maintaining exceptional information security standards in all they did.In addition, managed key projects in the business to help drive growth; ranging from market research, to business and operations development, to key partnerships and internal processes.

Working on freelance projects covering insight, strategy, marketing and partnerships

Food Innovation Solutions & Good Sense Research Responsible for developing commercial opportunities that helped FIS/GSR and their partners grow. Developing new products to take to market, expanding reach by creating complimentary services with strategic partners, and finding new partners to work with to expand their client base.https://foodinnovationsolutions.com/https://goodsense-research.com/

A short-term contract working alongside the Strategy and Marketing Director to review and advise on the segmentation of Punch’s 80-strong retail pub estate. Involved reviewing large amounts of existing location and demographic data to set-out the go-forward model to allow Punch to allocate the right brands or concepts to the right pubs.- Creation of a segmentation ‘toolkit’ to act as a key reference guide for the Marketing, Operations and Property team to understand the key segmentation drivers and utilise them correctly out in the field.- Toolkit developed with internal teams and presented to the exec and regional teams and cascaded through the business

Greene King – A member of the FTSE 250 and the UK's leading and largest pub and brewing company, with over 3,000 pubs, restaurants and hotels.Tasked with leading the delivery of Greene King's Joint Ventures, delivering innovative new concepts and partnerships to ensure Greene King’s pubs were fit for tomorrow's consumer.- Launched an industry-first concept in partnership with Tom Kerridge; Three Michelin star chef and TV personality. The Butcher’s Tap provided customers with reasons to visit from early until late, exploring new retail income streams for the pub business.- Delivered Greene King’s second joint venture; an in-house distillery and premium steak and seafood restaurant in partnership with Kained Holdings. Rogue immersed customers in the ever-popular world of gin; showcasing the craft behind its creation and the passion that goes in to serving it in the best ways possible. - Scoped the creation of flagship concepts to showcase Greene King pubs and products in key export markets around the world. Worked with our legal partners and in-country partners to devise stand-out experiences for customers in these key markets. - Worked with third parties to bring new experiences in to our pubs; from outdoor cinema, to next-generation pub games, to premium sports viewing and e-gaming, to escape rooms.- A member of the Greene King Senior Management Team, leading projects on improving engagement levels between our internal teams, key suppliers and our partners out in pubs.- Devised and delivered a program of study tours and supper clubs to key partners to highlight established and emerging consumer trends and their relevance to our pubs in the future. These tours and dinners cemented partnerships at all levels and delivered real value to those that attended.

Devised trial concepts for one of Greene King’s leading brands. Led the thinking on the brand marketing strategy and execution, across all aspects of the brands’ development, from design, to menu range, to interior look and feel, to service style.- Three trial sites delivered within 12 months- Exceptional Achievement award for the brand development proposal- Department Lead for the Brand Team, managing and mentoring the newly recruited Greene King graduate cohort

A Senior Manager within the Digital team, leading the internal Web Development team of 3 and acting as a senior point of escalation for internal customers and external suppliers. Achievements included:- Development of a complex CMS framework that provided the ability to deliver 200+ centrally managed pub websites with customised front-end designs- Delivery of automated data-import processes to drive overall database growth by 15%- Delivery of an innovative data collection mechanic that increased website database sign-ups by 20%- Driving online table booking and in-house table management systems in to the business, with implementations across 5 brands/segments and counting- Implementation of a new server platform to host the majority of Greene King’s websites, resulting in reduced downtime and administration- Ways-of-working development to allow time for process and product enhancement and innovation within the development team

Senior member of the newly formed Digital Marketing team. Alongside the Head of Digital, I worked with a range of recruiters to grow the team from three to fifteen people over the space of one year. Defining our identity as a team and our ways of working was key, and I took a lead role in defining the processes and practices that allowed us to become an established and trusted new team within the wider Greene King business. - Development and ownership of key brand loyalty scheme- Scope and launch of innovative campaign apps and mobile sites, in collaboration with strategic global partners- Expansion of team from 3 to 15+ members- Scope and launch of in-house customer database

A member of the newly formed eCommerce Team. Responsibilities included building relationships with stakeholders across all parts of the business, assessing their needs and related desire to expand upon the digital/online presence of their business. The flexibility of the role allowed me to be involved in a wide range of initiatives across the full spectrum of the Company – taking projects from idea, to implementation, to analysis. Achievements included:- Scope and launch of innovative brand loyalty scheme- Successful negotiation of improved service provider contracts- Scope, design and build of new company intranet

Classroom and working placement based training, qualifying as an EMT3 and working towards Paramedic qualification.

AOL Advertising - A premium, cross-screen network with 596M global unique visitors. The global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their online brands.As part of the UK Quantitative services team, I provided a measured, analytical approach to ensure that the UK network was operating at its optimum profitability level. Responsibilities included managing key aspects of high-value online advertising campaigns; from consulting to planning to management to analysis. Specialising in the UK market, I provided individual and detailed analysis on particular aspects of the network, consulted with the sales teams and Directors on prospective clients and led projects to develop the capabilities of the business.Achievements included:- Driving increased budgets from key existing advertisers- Development of strategic SLAs that played a key part in securing continued multi-million pound agency spends