Chief Executive Officer of Brand Partnership Group, a business dedicated to accelerating growth for Brand Partners in an ever connected world.Brand Partnership Group (BPG)BPG is a group of specialist agencies that work with clients to grow brand partnerships, for good. Each agency shares the same DNA when it comes to purpose, approach and value - to support our clients in future thinking to inform strategies, creativity and thinking that drives positive growth, for clients, teams and the community.Blue SquareA brand engagement agency connecting people and products through the power of human interaction. Data and technology, combined with the brilliance of our people, ensure we deliver hyper personal, hyper local and hyper convenient experiences that build brand love, increase brand loyalty and grow sales responsibly.PulsePulse is an insight, strategy and research agency that puts the ‘So what?’ into your strategy. A team of specialists in customer experience, data science, research techniques and communications, Pulse plug and play into your business, fast, to shape the brief, ask the right questions, join the dots and deliver powerful insights that drive change.Creative MonsterCreative Monster is a digital, content and creative agency packed with monster magic from content that matters, social that engages and digital interactions with impact - the monster team are fearless creative thinkers that consistently deliver.I’ve done this for 20+ years for some of the most iconic companies in the world including Unilever, The Coca-Cola Company & Samsung. Blue Square has spent 10+ years accelerating brands such as Samsung, HP, Volkswagen Group, Harrods and Selfridges. As we move into an ever-more connected world, we have continued to support our clients with more innovative, tech-enabled solutions that enable us to engage and delight in both a virtual and physical space. From consumer electronics to automotive, the most relevant journey your customer will take is the one you need to invest in. The journey to buy into your brand. We can help you understand and deliver what that customer journey and engagement plan should look like. aleaver@brandpartnershipgroup.com