 Lead agency with a board of 17 elected or appointed officials and an annual budget of ~$2.5 million Successfully secured local funding for job access bus service to continue beyond grant funding period Directed and implemented rebranding of regional rideshare program, in June 2012 Managed and oversaw redesign of new website for two major redesigns Developed communications materials for website, print materials and press releases Created The Commuter Challenge promotion which grew new registrants by 200% in the first month and created more engagement with current participants; now occurs regularly in May and October Wrote application and awarded continued grant funding for Commuter Connect program (four grant awards to continue funding across multiple years through 2023) Launched Car Free Day Indy event which reached area commuters and business and garnered numerous media attention. In second year, gained more corporate support and participation ultimately which was recognized with an award from the local chapter of PRSA Grew commuter database for a net gain of 50% Managed a staff of six employees; and managed multiple contractors

 Responsible for content in outbound marketing collateral of product portfolio Work with product managers to develop product positioning and messaging for product portfolio Develop content for internal communications regarding products and services Develop and communicate sales training tools for products and services Manage the launch of new software version releases and products Perform business analysis of buyers and competition to guide sales training, outbound marketing activities and product positioning Develop and create product collateral alongside Marketing Communications department

 Directed and implemented rebranding of Central Indiana Commuter Services (CICS) to Commuter Connect, in June 2012 Project Management experience overseeing a program with a yearly budget of $1,000,000  Managed and oversaw redesign of new website, www.cirta.us and www.commuterconnect.us  Developed communications materials for website, print materials and press releases Created The Commuter Challenge promotion (October 2012) which grew new registrants by 200% and has created more engagement with current participants; now occurs regularly in May and October Wrote application and awarded continued grant funding for Commuter Connect program (September 2012) Oversee and managed a staff of four employees

 Central Indiana Commuter Services (CICS) project (July 2004 – November 2005, June 2007 – August 2011); a service of IndyGo (Indianapolis Public Transportation Corporation) o Assist Project Manager in marketing initiatives1. Annual Fall Promotion in October2. Annual Bike-to-Work Month Activitieso Train new outreach representatives and help manage their outreach activitieso Employer Outreach: Work with employers to get their support and participation in CICS by offering transportation benefits and our program as additional benefits to their employees, hold presentations to Human Resource Managers and Directors, along with Executive Level presentations, prospect and contact potential new employers, provide marketing materials to send to their employees and develop new incentives to get employees to use alternative transportationo Community Outreach: Participate in community events and advertising to increase public awareness about CICS, and assisting in creation of advertisements South Florida Commuter Services (SFCS) project (November 2005 – May 2007); a service of the Florida Department of Transportation (FDOT)o Assist in creating marketing campaigns for the West Palm Beach area1. Billboard campaign w/ $100 Visa Card Incentive for Carpoolers2. Transportation Summit – included panel members to get the community/business partners involved in open discussion regarding transportation in the Palm Beach County area o Work with employers to promote alternative commuting options to employees, provide transportation subsidies and/or commuter spending accounts and market alternatives to employeeso Community outreach to increase participation in alternative commuting optionso Outreach areas included the Downtown Miami and Miami Beach areas (November 2005 – December 2006) and the West Palm Beach area (December 2006 – May 2007)