» Managed all marketing operations. Assisted in setting agency’s marketing and new business strategy. » Oversaw content marketing efforts, publishing a variety of communications in accordance with editorial mission and calendar. Collaborated with creative teams to develop assets appropriate to different phases of the sales funnel.» Wrote blog posts and social media content. Managed online communities.» Engaged in new business activities, including fielding inquiries, identifying and pursuing new client opportunities, qualifying leads and successfully transferring to account teams. Assisted in developing new business proposals and pitches.» Maintained up-to-date knowledge of marketing and media trends, strategies and technology.» Actively participated in key industry associations and organizations. Represented the agency at regional networking events and national conferences.» Managed customer database, tracking all outreach efforts and updating targeted lists.» Managed industry award applications, agency listings, and speaking opportunity submissions.» Reported to Director of Marketing and Client Development.

» Responsible for the effective management of multiple projects across key client accounts. » Developed, managed and tracked detailed project schedules, ensuring creative teams met deadlines.» Delivered digital and print assets, collecting client feedback and executing meticulous file management and version control.» Estimated and set project budgets. Tracked billable hours throughout project phases, communicating with creative teams and negotiating overages or scope increases with clients as applicable. Managed monthly billing cycle against purchase orders.» Resourced creative talent to execute against project objectives. Participated in all team meetings, collaborating on creative ideation and problem-solving to move projects forward.

» Responsible for developing a team of 17 effective educational recruiters through the hiring process, regular group training sessions, and individual coaching. » Ensured consistency of company performance standards and customer service, as well as compliance to all Department of Education regulations.» Assisted the Director of Recruitment in analysis of recruiting reports, market opportunities, recruiting quotas, and budgets.» Supervised the Community Relations Specialist in strategic engagement with high schools and the community.» Facilitated orientation and registration day activities. Participated in off-site recruiting promotional events.» Quickly promoted from Representative to Senior Representative to Manager based on high performance.

» Marketed a well-established wholesale fireplace company, strengthening sales channels with contractors. » Played an integral role in the re-branding of the company. Promoted the new showroom and helped to create a strong initial presence in the retail market. » Collaborated with company president to plan and implement an advertising strategy. Purchased advertising, designed ads for print media, developed TV and radio spots, and pitched PR ideas. » Produced brochures, forms, signage, sales presentations, and other collateral material. » Networked in the building industry and formed strong alliances with the Home Builders Association.» Managed corporate sponsorship of events such as The Street of Dreams and charity golf tournaments. Helped plan and staff bi-annual home show booths.

Summer internship with a food, wine and travel bi-monthly publication. Great experience, but I still don't like wine.