Andrew Schroeder

Andrew Schroeder Email and Phone Number

Commercial Growth Leader | Aligning Strategy and Execution @ MRA - The Management Association
Andrew Schroeder's Location
Milwaukee, Wisconsin, United States, United States
Andrew Schroeder's Contact Details

Andrew Schroeder work email

Andrew Schroeder personal email

About Andrew Schroeder

Executive Leader with twenty years of strategic business development experience and passion for leading commercialization efforts focused on sales and marketing. Proven record of success, from the Fortune 100 to start-ups, leading development and execution of innovative go-to-market strategies, and building and supporting superior teams to execute to KPIs/OKRs. Compelling record of achievement, consistently exceeding revenue and market share goals through strong management fundamentals, strategic thinking, and assertive negotiation skills. Broad experience in both capital and digital healthcare spaces, strategically connecting R&D, marketing, and sales to optimize market impact and drive margin. I truly love to help companies that are solving big challenges and doing something good in the world! In my free time, I am generally spending quality time with my 3 amazing kids, coaching and chasing to basketball, baseball, soccer, swim, and theater.

Andrew Schroeder's Current Company Details
MRA - The Management Association

Mra - The Management Association

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Commercial Growth Leader | Aligning Strategy and Execution
Andrew Schroeder Work Experience Details
  • Mra - The Management Association
    Executive Director Member Engagement And Vice-President Marketing
    Mra - The Management Association Nov 2023 - Present
    Waukesha, Wi, Us
    Founded in 1901, MRA is a nonprofit employer association that serves more than 4,500 employers, covering more than one million employees worldwide.As the largest employer association in the U.S., MRA helps its member organizations thrive by offering comprehensive HR services, talent management, learning/organization development opportunities, and total rewards planning. Our goal? To help businesses build successful workplaces while engaging and retaining impactful workforces. To learn more about how MRA provides professional HR and business results, visit www.mranet.org.
  • Asq - World Headquarters
    Chief Commercial Officer
    Asq - World Headquarters Apr 2020 - Nov 2023
    Milwaukee, Wi, Us
    ASQ is a global community of people dedicated to quality who share the ideas and tools that make our world work better. With millions of individual and organizational members of the community in 150 countries, ASQ has the reputation and reach to bring together the diverse quality champions who are transforming the world’s corporations, organizations and communities to meet tomorrow’s critical challenges. ASQ is headquartered in Milwaukee, Wis., with national service centers in China, India and Mexico. Learn more about ASQ’s members, mission, technologies and training at www.asq.org.—-Responsible for strategy, development and management of marketing, sales, product development, and global teams (50+ employees, 55% of revenue) for the world’s preeminent quality organization.—- Member of Executive Leadership Team, advising board on all revenue initiatives and KPIs, providing transparency to strategic plans and recommending improvements to deliver on goals.—-Developed and launched a new commercial sales model, increasing product margin by over 48%. Exceeded revenue goals in 2022, achieving record revenues and margin.—- Reorganized and set roadmap of the product development team, modernizing product line by both modality and focus, increasing IP ownership to drive margin in key categories.—- Transformed the marketing department, introducing true audience segmentation and correlative digital marketing plans, improving Cost per Conversion KPI by over 50%.—- Conducted global operational and market analyses, making recommendations to the board focused on efficiency, revenue/membership potential, and product sales mix leading to improved P/L by 63%.
  • Imagemover
    Vice President - Sales
    Imagemover Jun 2019 - Apr 2020
    Madison, Wisconsin, Us
    Imaging workflow, simplified.Effortlessly view and transfer all types of medical images - without leaving the EHR.Studies from other health systems. Smart phone photos. Video and audio. Outside medical scans. Point of care images. Any study type you need to incorporate into your EHR and PACS/VNA system, ImageMover simplifies workflow and manages risk.--- Develop and execute go-to-market strategy for IM solution portfolio, including: market identification/analysis, business case, target customer profile, value proposition, external marketing plan, and pricing model. --- Responsible for attainment of distinct revenue and growth metrics, including opportunity velocity, ARR, and win rate. --- Secured and renegotiated favorable partnership agreements with McKesson(Change)Health, Philips Healthcare, and IBM Watson Health. --- Grow, support, and train direct sales team while evaluating/partnering with alternate distribution channels to expand brand awareness and opportunity visibility.--- Develop process on contract standardization and supervise/execute strategic legal review of global operational opportunities.
  • Ancilla Partners, Inc.
    Vice President -- Sales And Strategy
    Ancilla Partners, Inc. Oct 2017 - Jun 2019
    Milwaukee, Wisconsin, Us
    --- Built and managed go-to-market and sales process strategy for healthcare information technology development company, raising revenue by 70% in year one.--- Commercialized first B2B product offering (ReadyList) by conducting market evaluation, determining target personas, value propositions, direct marketing, and pricing strategy by product and service offering. --- Through detailed market segmentation and leveraging of existing health care industry relationships at both IDN and B2B customers, increased opportunity visibility by 35% year over year.--- Held profit and loss responsibility for the healthcare IT business unit.--- Evaluated, trained, and grew sales team while establishing actionable metrics for success as related to the GTM plan. --- Collaborated with ownership on micro and macro business issues and planning; consult on and managed to any marketing/sales related strategic initiatives.
  • Connexall
    National Director Of Business Development
    Connexall Jan 2015 - Sep 2017
    Boulder, Colorado, Us
    --- Set development strategy roadmap in relation to distinct revenue and strategic goals in cooperation with executive team. Increased business unit revenue by over 50% over a two-year period.--- Research and develop beneficial relationships with other applications/technologies to extend Connexall product efficiency and value proposition.--- Develop partnerships with large healthcare provider networks at a corporate level to grow Connexall market reach. --- Capture formal Connexall representation within national group purchasing organizations.
  • Connexall
    Regional Sales Manager
    Connexall Jan 2012 - Dec 2014
    Boulder, Colorado, Us
    --- Set strategic roadmap for marketing visibility and revenue growth throughout a five state region in the Midwest.--- Responsible for target identification strategy, management of sales processes, and product implementation.--- Interact and consult with C suite hospital leadership to reach mutual agreement on facility goals moving forward. Accurately position Connexall value proposition in response to action plan developed in said consults.--- Achieved number one sales ranking in 2013 and 2014, surpassing goals by more than 20 percent.
  • Omnicell
    System Sales Director
    Omnicell Sep 2010 - Jan 2012
    Fort Worth, Texas, Us
    --- Manage hospital-focused automated IT, pharmacy and materials management business for the Northern Illinois and Wisconsin markets. ---Responsible for marketing, negotiation, sales, and implementation for full breadth of Omnicell hardware and software technology product lines.--- Organize and drive C-level strategic agreement negotiations at such sites as Advocate Health, Resurrection Health, and Medical College of Wisconsin Hospitals and Clinics.
  • Siemens Healthcare
    Zone Manager --- Molecular Imaging
    Siemens Healthcare Jan 2008 - Dec 2010
    Forchheim, De
    --- Primary sales function was negotiation/closing role toward the end of the purchasing process. Conducted final presentations and held negotiations with C suite customers.--- Managed day to day sales and business operations for six state region. This included forecasting, implementation planning, expense goal attainment and visibility tracking.--- Mentored and supervised three direct reports on the sales team. Assisted in strategy and account planning throughout the sales process.
  • Siemens Healthcare
    Product Sales Executive -- Molecular Imaging
    Siemens Healthcare Aug 2002 - Jan 2008
    Forchheim, De
    -- Successfully managed molecular imaging business covering the state of Indiana providing product knowledge expertise in SPECT/CT and PET/CT markets.-- Exceeded national market share annual sales average by a minimum of 20 percent since 2003 by implementing strategic sales planning and targeted marketing expertise.-- Named APEX Award winner in 2006 and 2007; based on annual sales volume, recognized as top 10 percent of Siemens U.S. Product Sales Executives.--- Led all Siemens U.S. Product Sales Executives in total market share from 2005-2008.-- Won 16 out of 20 comptetive SPECT sales deals during the 2005-06 fiscal year, increasing Siemens regional market share to 75 percent. National average for market share was approximately 33 percent at the time.-- Wrote and distributed Molecular Imaging Sales playbook for Siemens Account Executives in territory; this document was later adopted and implemented nationwide by Division Product Management.

Andrew Schroeder Skills

New Business Development Leadership Healthcare Sales Management Sales Healthcare Information Technology Product Management Medical Devices Sales Process Negotiation Management Strategic Planning Marketing Strategy Contract Negotiation Strategy Business Development Strategic Partnerships Marketing Sales Operations Process Optimization Cross Functional Team Leadership Healthcare It Healthcare Consulting Clinical Workflow Consulting

Andrew Schroeder Education Details

  • University Of Wisconsin-Madison
    University Of Wisconsin-Madison
    Environmental Law
  • University Of Wisconsin-Madison
    University Of Wisconsin-Madison
    History
  • Wisconsin Lutheran High School
    Wisconsin Lutheran High School

Frequently Asked Questions about Andrew Schroeder

What company does Andrew Schroeder work for?

Andrew Schroeder works for Mra - The Management Association

What is Andrew Schroeder's role at the current company?

Andrew Schroeder's current role is Commercial Growth Leader | Aligning Strategy and Execution.

What is Andrew Schroeder's email address?

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What is Andrew Schroeder's direct phone number?

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What schools did Andrew Schroeder attend?

Andrew Schroeder attended University Of Wisconsin-Madison, University Of Wisconsin-Madison, Wisconsin Lutheran High School.

What are some of Andrew Schroeder's interests?

Andrew Schroeder has interest in Environment, Education, Children, Health.

What skills is Andrew Schroeder known for?

Andrew Schroeder has skills like New Business Development, Leadership, Healthcare, Sales Management, Sales, Healthcare Information Technology, Product Management, Medical Devices, Sales Process, Negotiation, Management, Strategic Planning.

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