Andrew A. Tjoa Email & Phone Number

Jakarta, Indonesia

Singapore

Singapore

Partipost is a crowd marketing platform where everyday people get to post about brands they love, and get rewarded by it!

Singapore

Aroma Coffee serves high quality specialty coffee and tea beverages, at an affordable price with exceptional customer service.

Singapore

During my short stint as the marketing manager, the company was facing a PR crisis and was in the midst of rebranding. We were also exploring to expand the distribution business to Indonesia, and set up an office there. However, the plan was delayed because the salon business was badly affected by COVID-19. Some of my key achievements include: - Gained deep understanding of the customers' needs through customer visits and interviews.- Won back customers' trust through good customer relationship management.- Worked on the trade mechanics (promotion tactics and marketing support) for contract customers.- Worked with digital marketing agency in planning and executing our social media marketing strategies (mainly Facebook and Instagram), and successfully increased reach and engagement by 10x. - Worked with the Director of Sales for FMCG brands to create a one-year marketing plan for Watsons.

Singapore

Prime Wellness distributes premium Japanese and Korean hair-care products in South East Asia. As a BDE, I was in-charge of La Biosthetique scalp care products from France, the company's newest addition to the portfolio. Some of my key achievements are:- Secured Grade A salon clients for branding and positioning purposes.- Worked closely with the company's key accounts on promotional mechanics to achieve sales KPIs. - On ad-hoc basis, I was the translator and helped in maintaining good relationship with Japanese suppliers for the company's key brands: Mucota and DEMI.

28 Sin Ming Lane, #02-147 Midview City Singapore 573972

Bloom Classic is a Japanese B2B skincare firm that manufactures high quality, made-in-Japan skincare products and provides OEM/ODM services for beauty businesses. As the Business Development Associate, I was in charge of the Singapore market and worked closely my General Manager of Overseas Business in developing the Asian Market (Mainland China, Hong Kong, Taiwan, Philippines and Malaysia). Some of my key achievements include: - Doubled my key account's product revenue, through designing more effective trade and consumer promotions. - Lowered my clients' treatment cost by 400% by changing the products mix and through conducting comprehensive product, skin science, and business trainings for my clients and their staffs. - Assisted my General Manager in securing key contracts in Taiwan and Philippines, through providing market research data, creating sales decks, translation, relationship building and conducting product trainings.- Managed multiple stakeholders to create winning product formulations for my clients. I've learnt Japanese language so that I can communicate more effectively with the R&D and marketing departments in HQ.

Singapore

- Spearheaded market research initiatives such as competitor analysis, focus group and consumer behaviour survey and gained valuable insights to be utilised by the Marketing Team to create more potent marketing strategies.- Facilitated joint collaborations with the company’s marketing partners on social media platforms, achieving higher brand exposure and engagement.- Worked closely with the assistant brand manager on consumer and trade promotion mechanics.

Singapore

- Managed online marketing platforms, such as Google Adwords, website, and social media, and increased revenue by 50%. - Improved product and service from consumer feedbacks gathered. Error rate decreased from a record high 60% to 10%.- Created and enforced standard operating procedures for all employees and created a standard process flow sheet for reproducibility. - Developed and implemented the company’s sales and marketing strategies to increase revenue and lower cost. Achieved a record monthly revenue of $40,000.- Managed communication between the Production team in Indonesia and the Sales team in Singapore.

Bachelor Of Science (B.Sc.), Chemistry

Activities and Societies: Minor in Management. NUS Toastmasters, NUS Entrepreneurship Society

Cambridge Judge Business School Executive Education, Strategic Digital Marketing

Summer School, Accounting And Finance

I took basic financial accounting and managerial accounting classes.