Andrew Choflet, Mba Email & Phone Number

As a visionary Product Growth & Marketing Leader with a decade of experience, I lead teams with Data-Driven Empathy to enhance the Customer Journey with growth loops; taking people from first touch to superfan & shortening their time to value, skill acquisition, & customer success.I build systems & frameworks for teams to strategically intersect behaviors across Product, UX, Tech, Content, Creative, Social, Customer Success, Finance, Sales enablement, Data & Growth - by operationalizing the habits & routines driving OKRs; understanding user needs, segmenting and personalizing their experience, and unifying their journey across multiple channels with evidence-driven methods.---STRATEGY/ OPS EXP:• 0-1 Startups, SMB• H2H (human to human): B2C, B2B, B2B2C• Web, iOS, Android, Lite app, Microservices, NoCode• PLG, EOS, Reforge, Pragmatic Marketing, Growth Loops, Design Sprints• Saas, Freemium, Memberships/ subscriptions, Affiliate (internal & external), One-Time Purchase, Upsell/ down-sell/ cross-sells, High Ticket sales & Service offeringsINDUSTRY/ VERTICAL EXP:- AI & ML- Automotive, Travel & Transportation- EdTech/ Education (eLearning, k12, Higher Ed, Corporate Training & Development)- Energy, Environment, & Sustainability- Entertainment & Music- Events (virtual, hybrid, & in-person)- FinTech/ Finance & Cyber-security- HealthTech/ Fitness & Movement, Health & Wellness- Learning & Development (Coaching, Course, Community, Summit)- Localization, Translation, & Accessibility- MarTech/ Marketing, Branding, Advertising & Marketplace/ eCom- Non-Profit, Charity, & Religious- Productivity & Design Tooling- Public Safety & Training- Social Media & Communication- VR/ Virtual Reality & Interactive Media---Because I love to learn, I promote growth through the many forms of education. Product-Led Growth is more than building fun tools with some marketing automation funnels. It's a sustainable flywheel of integrated systems, putting the company's core product at the center of the buying journey, with a focus on the end user's desired state. When a person encounters an engaging, life-giving experience, it sticks with them. When we strategically design these experiences to support our customers in their world, we can shorten the frequency gap between “ah-ha moments,” alleviating their pain, and increasing wellbeing. This organically positions the product to sell itself as members move through activation into superfans.

Listed skills include Social Networking, Public Speaking, Video, Agile Project Management, and 31 others.