I am a digitally focused strategic marketing professional with a proven track record in delivering multi-channel, insight led marketing solutions that deliver tangible results to the bottom line across both B2B and B2C markets. My particular strengths lie in my ability to influence at board level, lead and inspire a team, whilst working to tight deadlines and budgets without compromising quality. KEY SKILLS, KNOWLEDGE AND EXPERIENCE• Marketing strategy – Able to identify and implement flexible strategic and tactical digital and traditional marketing plans• Digital Marketing – Adept at all forms of digital marketing activity (PPC, SEO, SEM, Social Media e.t.c). Responsible for all aspects of website and digital marketing• Project management - Managed multiple projects at a time within tight deadlines and to strict budgets. Working across various departments for wider business objectives• Business and commercial acumen – Can apply logical and innovative thinking to resolve key business issues and uses commercial mind to look at the bigger picture• Management and leadership - An excellent team player and experienced people manager that uses coaching, mentoring and motivation techniques to develop others• Product development - Experienced in new product development, from conception to launch• Market experience - Experienced within legal, marketing, automotive, membership, professional services, business support, software, publishing and IT industries• Creative thinker – Able to demonstrate a high degree of creativity and flair, whilst maintaining a pragmatic approach to problem solving and statistical analysis• Analytical mind – Strong analytically with the ability to interpret and report on large volumes of data. Using data analysis, segmentation, external and internal data sources to support decision making and business planning
Listed skills include Marketing, Marketing Strategy, Marketing Communications, Social Media Marketing, and 23 others.