Andy A. Email & Phone Number

England, United Kingdom

Liverpool, England, United Kingdom

Preston, England, United Kingdom

Working on a number of key paid media client across Google & Microsoft Search & Facebook/Instagram paid social campaigns. Involved in pitching new strategies to clients & auditing of existing clients to ensure best practice and latest innovations are implemented.I've also taken ownership of the Partner exams processes, key to maintaining the agencies' key partnerships with Google, Microsoft & Meta (Facebook) and attending partner events to highlight new ad formats & features we're able to implement for clients.

Liverpool, England, United Kingdom

Working across Paid Media (primarily Google, Bing Search & Facebook/Instagram) on campaigns targeting in-market car buyers on behalf of a wide range of global motoring brands (Ford, BMW, Hyundai etc.)Devised, created & strategised campaigns on a monthly basis capturing leads who are interested in particular models & makes of vehicles across the UK. Through detailed audience targeting, high-intent keywords & in-market signals delivering high volume of high quality leads through to clients across a number of performance marketing channels.Carried out consultancy with the broader team to explain platform limitations, opportunities & making the best use of the data we were gathering to improve future performances (via custom audiences, lookalikes etc.)Also led on expanding digital channels with pilots on new platforms to identify areas for business growth & future marketing mix expansions.

Chester, United Kingdom

Work covering both Paid Search (Google Ads & Microsoft Ads) as well as Paid Social (Facebook Ads, Instagram Ads, Twitter, LinkedIn) as well as Spotify Ads campaigns.Working with a number of clients on initial campaign pitches through to strategy & marketing planning & building/creating attention-grabbing, high performing campaigns on a range of paid platforms. Also work closely with Organic Search teams to ensure our marketing strategies have the client's best interests & the most effective use of each platforms & associated budgets.I've prepared and presented to clients from monthly updates, quarterly strategy meetings, new business pitches as well as client renewal meetings to ensure the client continues to work with us.Most recently 2 of my campaigns I have run have received nominations at the Northern Marketing Awards & UK Search Awards. Organised partner level client training sessions providing Facebook Ads training to our clients to help their own internal marketing work & improved understanding of our own work. I've also carried out internal training sessions/talks about the latest developments from Google Ads for other team members, helping share knowledge and new opportunities.I've also been involved in representing the agency at industry/trade events, awards ceremonies for campaigns I have worked on & visits to partner companies such as Google & Microsoft, networking to raise the profile of the agency & for future opportunities.

Liverpool, United Kingdom

Planning & implementing organic & paid search campaigns for all clients. Working with directors & the account manager to produce the right marketing strategy & methods to deliver bespoke online marketing activities that drive more business/revenue.Work with new paid search clients to identify areas of opportunity as well as planning strategy for campaigns to ensure good return on investment & notable increases in sales/leads.Lead the SEO team on strategy & implementing key technical SEO changes to benefit the site's indexing & ranking within Google.Liaise with new & existing clients to clearly explain & discuss strategy along with any new marketing goals they may have.Most recently I have been involved in digital marketing training including PPC, SEO, lead generation, conversion tracking & attribution as well as Google Analytics.Instrumental in acheiving & maintaining Google Partner status for the agency, including specialising in Search & Mobile Advertising.

Warrington, United Kingdom

Solely responsible for strategy & executing PPC & SEO campaigns for new & existing clients. Working with the rest of the team when developing new websites to ensure they are launched with good SEO standards in place, as well as continued optimisation/growth of their digital marketing moving forwards. Also leading strategy on PPC campaigns for all clients on both Google's AdWords & Bing's BingAds platforms, from initial marketing goal alligning & account setup & research through to implementation & ongoing analysis & optimisation. At each stage keeping the client informed & transparent about my work.I have also conducted one-off SEO audits and consulting work in this role. My audits were both in written form as well as a presentation/session with the prospective client to discuss the audit and answer other questions. Clients I did this for were happy with the detail & delivery of my suggestions & were interested in future working relationships.Brands I've worked with: Curtiss-Wright, Thornton Manor Hotel, Rayflex Group, Prime Document, Tachodisc, Eternity Bridalwear, Better Equipped Ltd., AFS Limited, Pride Angel, ELAS ltd, Sound Advice Safety & Health, Sands Resort Hotel & Spa, Fairway Rider G3, Vet-Tech, The Gift of Oil, E-Tupling Underfloor Heating, The Emotional Intelligence Academy, NC Communications, Makeup by Claire, DXI Regen, Label Planet

Liverpool, United Kingdom

I operated as the company's growth hacker role as well as all client digital marketing account management & implementation.Devising & implementing online marketing campaigns for all clients within the business as well as identifying areas for potential growth and expanding online marketing strategy. As well as traditional SEO, PPC & Social Media this also involves user testing and conversion rate optimisation across websites from the homepage to contact forms, specialising in website audits, liaising with clients & content teams to produce engaging, innovative content.Another aspect of my role at Coffee Fuelled was being involved in the sales pitch process & monthly client meetings where I would prepare potential improvements to the clients' sites & explain the reasoning & detail behind suggested changes. Taking the time to explain our proposed work made it easier for clients to get on board with ideas and helped allay any fears/concerns about change.Brands I've worked with: Printworks Hotel, Choice Teachers, Oil Salvage Ltd, Pink Sherbet Stationery, TP Matrix, Hayes & Finch, EA Ceramics

Liverpool, United Kingdom

Manage and maintain a number of SEO accounts, recommending and implementing on-site changes and off-site SEO activities, producing reports and monthly review presentations, liaising with clients via telephone, email and face to face level. Working with Account directors and copywriting teams to meet deadlines & targets.Latterly when required due to changes within the business/staffing, I also engaged in account management and client meetings with my clients as well. This additional level of client interaction & responsibility improved my understanding of the client's needs & assisted future plans for their campaigns.Brands I've worked with: 5 Pointz, Event Marketing Solutions, EMS Healthcare, Rapid Hardware, Mando Group, GSF Car Parts, Knowsley Safari Park, Roland Mouret, PosterXXL, Panel Warehouse, The JRW Group, Scrivens Opticians, Scrivens Hearing Care, Health & Safety Executive, Office Broker, Ferco Seating, The Hearing Company, Paul Rooney Solicitors, Qualtex, JLA, JMC IT, Low Cost Deals, Tecknet.

Manchester, United Kingdom

Team Leader of Off Site Optimisation Team working closely with SEO Account Managers to organise team workloads, planning and implementing copywriting projects and all other off-site SEO activity.Brands I've worked with: British Telecom, The Co-operative Group, Butlins, The Harley Medical Group, Menkind, Electrical123.com, Halfords, Fentons Solicitors, The Book People, Miller Homes, Missguided, Stanley Security Solutions, Sainsbury's, Daisy, Promethean, The Fragrance Shop, Parcel2Go.com, Journeys of Distinction, Excess Baggage Company, The Golfers Club, JRW Group, Malbern Windows, Safetyshop, UK Point of Sale, Golf Care, Econoloft, Payday Express

Working as a part of the Search Engine Optimization team for this company directly related to how well the company performed in the online marketplace. As a part of this team I have helped achieve the number one spot in search engine results for many highly competitive keywords. The work mainly revolves around gaining links from third party websites but also includes writing articles and adapting to changes in the industry whilst maintaining ethical and moral practices.

Placement Year as a part of University Studies. Working with Networks, Servers and Voice elements including mobile phones and deskphone maintainance. 2nd line support for multi-national company supporting multiple sites in the UK. Some use of video conference over ISDN.

Bsc(Hons)

C