Andrew Mclellan Email & Phone Number

Irvine, California, Us

Lehi, Utah, Us

Lehi, Utah, Us

Built on trust, focused on relationships, and motivated by the long term success of every client we work with, Big Leap strives to deliver quality results the right way. From SEO to content marketing to marketing automation to social media marketing and more, Big Leap provides a holistic approach to help clients boost their online footprint, generate more leads, and increase revenue. I am accountable for delivering best in class marketing services to our clients. I oversee the strategy and fulfillment for SEO, social media, CRO, and marketing automation. Working with our team of 50+ marketing professionals we strive to build trust every day. For information on services or if interested in working at Big Leap please don't hesitate to reach out.

El Segundo, Ca, Us

Manage nine Directors & oversee a team of 50 who:- Span SEO, content marketing, content writing/editing, development & compliance across offices in Los Angeles, Chicago, San Francisco, Dallas & New York- Manage clients that include a wide range of brands such as Home Depot, Coffee Bean, Papyrus, Shutterstock, Fidelity Information Services (FIS), Theory, & Hyatt- Work across industries including retail, health and wellness, technology, hospitality & travel, education, & financialOrganize & implement professional development for executives on the team to improve personnel management & client satisfactionOversee sales execution and strategy for SEO & content marketing, including RFP response, marketing materials, & agency approachCreated & implemented strategies for department growth as well as P&L managementImproved profitability to 50% OIPR through better resource management, cost control & efficiency advancementsGrew the department by 23% while maintaining a 50% OIPR from 2016 to 2017Oversaw launch of new services including influencer marketing, voice search optimization, app store optimization, & othersM&A Experience- Conducted initial vetting for potential acquisition targets in Midwest markets- Reviewed diligence on financial performance, employee fit & client viability for acquisitions in San Francisco, Texas & New York- Led integration for SEO portion of acquisitions in San Francisco, Texas & New York - Provided diligence & financial projections for minority private equity investment in WpromoteHead of Chicago Office- Conducted market research & assessed viability of Midwest region for expansion- Founded Wpromote’s first remote office- Grew office from one to 20 digital marketing professionals across SEO, content marketing, PPC, SMB & email marketingManage office operations including:- Hiring of new employees- Office space procurement & lease management- Budgeting & resourcing for office supplies & events

El Segundo, Ca, Us

Grew department to 25 employeesManaged partner relationships with third party vendors and web development companiesHelped develop and grow internal design department

El Segundo, Ca, Us

Promoted into leadership role for team of eight Managed largest client accounts such as Toyota, Scion, SNHU, Qlik Business Intelligence, and BehrOversaw agency strategy for SEO for all clients

El Segundo, Ca, Us

Managed largest client load in department, including high value accounts and partnerships such as Bayer pharmaceuticals (auditing), Suzuki, and Wine.comSupervised Content Writing team by matching writers to clients, conducting quality control, administering invoicing and providing writer feedback