As a highly motivated, passionate digital marketing professional, I have gained a proven track record of achievement driving strategic marketing campaigns end-to-end with positive results. This includes successful product placement campaigns across well-known online destinations such as Google, Bing, Amazon, and eBay. With intuitive leadership combined with acute business acumen, I have significant expertise in channel development and market penetration, which has generated growth in online sales, drove EBIT increases and enabled the introduction of new product offerings.I am dedicated to creating a cohesive environment, acting as a conduit between technical and commercial departments, whilst bringing a combination of business and analytical skills to a senior management team. This includes strategy development, strategic planning, process improvement, change and transformation. During my career, I have built a strong understanding of the importance data plays in business, particularly in creating action plans to increase business opportunities and enhance internal efficiencies and KPI reporting dashboards. Furthermore, I have been successful in building, motivating and inspiring teams to achieve high-performance levels using a hands-on leadership approach.Through LinkedIn, I welcome the opportunity to expand my network of connections and share interesting stories/articles with likeminded professionals to keep up to date with any trends or emerging technological advancements in the marketing and advertising arena.