Delivered radically differentiated customer experiences across the B2B and B2C landscape while building out a first-class design and user experience practice.

Bringing user-centered design thinking to the worlds most connected company while building out a UX Design practice from the ground up. • Oversee product design teams to create extensible design patterns to drive consistency, standardization and predictability for end users across a disparate product suite.• Lead user research and customer engagement in usability testing sessions, customer research, user tests, journey mapping and workshops to define global product solutions.• Develop a centralized design system to be leveraged for all net-new product design and development initiatives.• Lead/oversee service design workshops to increase efficiency, lower cost redundancies and improve overall operational effectiveness.

Developed and managed multiple high-functioning teams: front-end engineers, digital producers, UI designers, UX architects and UX engineers. Drive initiatives across Sales, Product and Engineering teams focused on product rollouts and evaluations along with business development, growth planning/management and competitive reviews. Areas of focus include: • Oversaw product design and development initiatives (ideation, planning, scope).• Established the UX/UI practice from scratch. Built out a robust team (7) across UI design, UX architects and UX developers. Primary SaaS application focus for internal tools and ad delivery platforms. • Initiated, defined and oversaw the Conversant UI (CUI) design system resulting in streamlined design/engineering timelines, consistent user experiences, higher client adoption, satisfaction and engagement rates.• 39 total reports, 5 direct reports, 3 teams across 6 unique disciplines: front-end engineers, Digital Production, UX solutions architects, UX design, UI design, web development.

Drove the creative direction and evolution of technical capabilities and operational automation. Managed multi-disciplinary teams comprised of front-end engineers, digital producers and creative operations managers. • Responsible for over $1M annual cost savings through automation of the design and digitalproduction processes.• 30 total reports, 8 direct reports. Supervised 30 staff between three teams of front-end engineers, digital producers, and UX/UI designers and engineers.• Established the Creative Operations Management group from scratch ultimately realizing 30% gains in efficiency across Creative Operations. Total of 5 team members focusing on operational efficiency, cost-cutting and optimization.

Designed and implemented extensible object-oriented development methodologies to the engineering team, resulting in 3X increase in efficiency, speed and quality.Scoped, pitched and maintained oversight of application development leveraged across the creative teams. This laid the foundation for compounding gains year over year on cost savings and operational scale. • 22 total reports, 6 direct reports, 2 teams including front-end engineers, digital producers.• Established the Creative Technology team from scratch, accommodating the 10X growth of the business while only requiring 2X growth in headcount.

Integrated print and web design, front-end development and cross-channel marketing strategies for small to mid-sized business across the US and UK.

I began at ARS as an Interactive Art Director and was then promoted to Sr Interactive Project Manager. During my time at ARS, I oversaw as Interactive Project Manager, the following award winning campaigns:----------------------------------------------------------------------2011 CIMA STAR AWARDBest Use of Mobile - Kenmore iPhone App----------------------------------------------------------------------2010 AMERICAN GRAPHIC DESIGN AWARDSClient: Whirlpool Corporation/Gladiator Garage WorksTitle: Gladiator OCC Chopper Rich Interactive ExperienceRole: Project Manager/Lead Flash DeveloperSummary: A microsite dedicated to showcasing the design and creation of a motorcycle built by the famous Orange County Choppers and commissioned by Gladiator Garageworks.Client: Kenmore Marketing GroupTitle: Crazy Cleaning ConfessionsRole: Project ManagerSummary: A social media driven, user-generated video contest Client: Sears Holdings/Kmart Online Business UnitTitle: Seasonal Interactive ExperienceRole: Project Manager/Lead Flash DeveloperSummary: An experiential destination to market the latest trends and deals Client: Midwest Memorial Group/ Matthews Bronze DivisionTitle: Interactive Memorial BuilderRole: Project ManagerSummary: A fully interactive environment allowing usesrs to create lasting tributes to their loved ones

Started out at ARS as an Interactive Art Director where I worked as the primary designer on a number of exciting projects including but not limited to:Kenmore Kitchen Suites: A fully interactive flash based product showcaseCraftsman Garage of Knowledge: An immersive environmental flash based experience reaching out to the Craftsman communityCraftsman Gift Finder: An interactive flash based experience assisting customers in finding the perfect holiday gift for their loved one In January 2009 I was promoted to Interactive Project Manager.