Summary:Providing both emerging and large established Life and Health Sciences organizations with executive level leadership and expertise in transitioning new technologies into successful commercial launches and market expansions. Services include technical development (reagent kit, instrumentation , software, automation and platforms), project management (including resource allocation, budgeting and risk management, ) , product management, beachhead strategy development (including market segmentation, customer profiling and uncovering new revenue opportunities), results-based product launches (including international expansion and direct and distributor sales channel management) , Sales & Marketing (including pricing strategy, P&L, sales training and collateral production, MARCOMM, building the team and infrastructure), risk mitigation, budget preparation and implementation, product life-cycle management, introductions to key industry leaders, fund raising and new product definition (including market based specification identification, use cases and ‘killer application’ identification and development). Examples of Client Engagements:Major Life Science Company•Created and implemented a tactical marketing plan resulting in 100+ new sales leads and user publications (launched Q1 2011) for Mass Spectrometers to be used in proteomic research (ave. list price $ 500K). Emerging Software Company•Led the Life Sciences Division including opportunity analysis, development of customized beachhead marketing and business strategy, introduction to key customers and industry leaders , and helping to raise capital ($3 – 5M Series A).Life Science Service Provider•Guided successful commercialization by developing a customizable marketing and pricing strategy, including compelling value statements, for finding new business and closing on new opportunities. Business is now generating revenue and has a positive trajectory for growth and expansion.

Summary: ●Leading the Molecular Separations and Analysis product family, a global business that includes 11 different brands and product lines. Created a 3 year strategy and implemented tactics that have consistently driven bottom line growth consistently greater than the market average of 4%.Accomplishments:●Leading the Molecular and Separation Analysis business including developing and implementing a 3-year strategic marketing plan (branding, lifecycle management, new product development, lead generation, channel strategy and management and strategic partnerships).●Drove revenue growth by 20% for the electroporation business (BTX) by leveraging in-house applications and technical expertise to integrate the science into commercial initiatives (e.g. key opinion leader programs, webinars, application focused roadshows in US and EU, publications, and website resources etc.).●Opened new markets beyond traditional life sciences for existing product family (e.g. chemistry, big pharma, QC food & feedstuffs (AAA)) using both existing and new sales channels, as well as through strategic partnerships. Early incremental sales from this have validated this strategy.

Summary:• Successfully led global electrophoresis business in a very competitive market space. Cross-functional leadership, market & competitor analysis, building new sales tools, training material creation, promotional programs (local & global) implementation, product launches, acquisitions leadership, and development and implementation of tactical marketing plans resulted in reinvigorated distributor and direct sales outcomes.Accomplishments:• Developed & implemented international sales channel management plan – grew sales by 30% with new and reinvigorated distributors in first 3 months• Provided technical and commercial leadership in acquisition activity – Technical and commercial potential assessment including sales projection modeling, resulted in presentation of business rationale for “Go/No-Go” recommendations to senior management • Expanded market opportunity and brand strength with the launch of two new products for molecular biologists. Generated new leads and sales for both new and existing products during the first quarter after introduction.

Summary:•Led the successful commercialization of a proteomic biomarker discovery platform (instrument, reagent kits and software) which ultimately contributed to the successful acquisition of the company.Accomplishments:•Launched successful commercialization effort of digital ProteomeChip product line. Achieved $600K sales revenue in first 6 months•Created effective marketing campaign which built brand recognition and generated qualified sales leads. Protein Forest went from an unknown start-up to a recognized leader in proteomics•Developed dPC technology Sales demo kit and protocol (used by Sales and Global Distributors to demonstrate the technical performance of the dPC platform).

Summary:•Responsible for driving tactical initiatives around training, sales support and applications development for the Life Sciences division, a $1.2B business.Accomplishments:•Created Technology Lab concept, which was to build a state-of-the-art lab ($1.2M capital equipment) that would serve as a premier showcase of PerkinElmer technologies and innovations for our customers and collaborators, facilitate cutting edge applications development and proof-of-concept studies, as well as to drive successful sales outcomes.•Led effort to create new Technology Training Modules for the Sales Organization. This training was specifically designed to integrate sales skills with a critical understanding of the technology behind our product offerings for successful sales. •Maximized utility of the lab and other center facilities by balancing the competing needs from Sales, Service, Technical Support, Applications, R&D and Senior Management.

Summary:•Derived maximum value from our worldwide strategic collaborations with key opinion leaders in diagnostic biomarker discovery by actively managing the relationships. Accomplishments:•Facilitated rapid integration of PerkinElmer technologies into collaborators’ labs by handling logistics of instrument and reagent delivery, providing on-site training as well as technical guidance during the effort.•Established detailed plans for each collaboration, ensuring that the goals and interests of each party were clearly understood and aligned with expectations. In addition, they provided a valuable metric to gauge progress and to make adjustments, ensuring the successful completion of each effort.

Summary: •Responsible for leading multiple high-value product development efforts with globally dispersed cross-functional teams to successfully meet both the strategic goals of 1) gaining market share through innovation, and 2) driving technological excellence. Accomplishments:•Led product development teams for the successful commercialization of a diverse range of product offerings. This included reagent kit offerings (MICROMAX™ microarray kits, BioXPRESSION™ biomarker discovery kits, etc.) software efforts (ProteinArray™ Analysis Software, WorkOut 2.0 VICTOR™ data analysis software, etc.) and instrumentation efforts including the development of the Cellular Workstation (drug discovery assay automation). •Spearheaded product development process improvement initiative resulting in facilitating other project mangers to shorten project cycle times, meet or exceed cost performance targets and communicate more effectively with Senior Leadership.