Passionate about mathematics and discovering peculiar relations in places which you'd least expect. I've found myself working in the fascinating world of marketing tech at a fast-paced, Toronto-based startup called Arima.🚀 As a member of the business development function at a Arima, I'm helping to disrupt the marketing analytics space. Our cloud-based consumer insights platform includes a suite of tools that give access to the Synthetic Society, a privacy-by-design database that statistically mirrors the real society by combining more than 10,000 attributes combined from trusted data sources like census, market research, mobility and purchase patterns. In addition, Arima's self-directed marketing mix modeling tool revolutionizes the way that marketing and advertising professionals can build, use, and think about marketing mix models.🌐 If you're interested in learning more about the intersection of technology and marketing or have insights to share, I'd love to connect! Let's explore the possibilities together.