Andrew Matre Email and Phone Number
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Diligent marketing strategist with 20 years of marketing and business leadership experience. Decorated Army leader with 4 years Intelligence experience and 5 years Special Operations experience. Marketing Director | B2B & B2C Marketing | Leadership & Management | Operations ManagementPrepare comprehensive written reports, presentations, and analysis of market data. Highly proficient in multi-tasking, leadership, and teamwork. Skilled in utilizing specialized knowledge and advanced analytical strategies. Confident communicator with sharp attention to details, high organization, and a keen eye for consistency of the existing brand.CORE COMPETENCIES (PARTIAL LIST):- Report Writing / Presentations- Marketing Communications- Digital Marketing Strategy- Project Management- Product Marketing / Product Launches- Graphic Design- Data Research, Analysis & Dissemination- Staff Leadership / Training / Performance- Sourcing & Vendor Management- Positioning & Branding- Campaign Development / Research / Competitor Analysis- Customer Experiences- eCommerce Technology & Marketing Proficiency / SEO- Print & Digital Marketing Strategy / Social Media StrategyACCOMPLISHMENTS:- Enhance digital marketing efforts, including SEO/SEM, email marketing, and social media - resulting in an extraordinary increase in web traffic by over 9,000%- Increased sales by over 175% each year with various marketing initiatives, targeting & segmentation plans, new product development, and production implementations to increase productivity.- Initiated an eCommerce conversion optimization strategy that resulted in a 30% improvement in conversion rates and 25% increase in average oder values.- Traveled to foreign countries to source and develop new materials and products. Reduced costs by 250%by developing and manufacturing our own products and bypassing suppliers; developed cost models for each.- Contributed to the recovery of 30% of lost accounts in less than a year.- Successfully turned a startup into a million dollar company in 2 years.OTHER NOTABLE ATTRIBUTES:I have my Microsoft A+ Certification and was a contractor for the US Government fixing their computers, servers, and software. I did carpentry when I worked construction at a young age, I used to be securities & insurance licensed for financial planning, worked in retail, and even bussed tables.FEATURED IN MEDIUM FOR MARKETERS AT THE TOP OF THEIR GAMEhttps://medium.com/authority-magazine/andrew-matre-of-epic-brands-agave-rye-5-non-intuitive-ways-to-grow-your-marketing-career-60fb1eebd3bb
Fix Studios
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Co-FounderFix Studios Aug 2022 - PresentMason, Ohio, UsFix Studios is Cincinnati, Ohio's home for non-surgical skincare, cosmetic injectables, body treatments & wellness coaching - enhancing your health, wellness and natural beauty.
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Marketing Strategist, Graphic Designer & PhotographerFreelance Marketing And Creative Services May 2007 - Present- Direct and advise clients with marketing and ad campaigns through print, web, and social media; produce marketing and ad material. Design, implement, and maintain client websites in various formats.- Successfully turned a startup into a million dollar company in 2 years using an all-encompassing approach to design, presentation, and consistency of the brand.- Manage and coordinate design projects, marketing campaigns, and communication strategies from concept through completion.- Developed or improved identity packages and branding for companies and organizations, enabling them to match or surpass their competition.- Conduct competitive analysis in relevant markets and construct future campaigning strategies.- Out-source and manage projects that require additional input, skill sets, and completion time; establishmeaningful relationships with vendors, designers, and clients.- Provide photography services to include portraits, architecture, fashion, products, and events.
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Director Of MarketingAgave & Rye Dec 2019 - Sep 2023Covington, Ky, Us- Direct a team of marketing professionals to successfully implement marketing plans and campaigns.- Manage the marketing strategies for the successful launch and promotion of 17 new restaurant locations within a span of 3 years, contributing to Agave & Rye’s and EPIC Brands nationwide expansion.- Create effective PR strategies for positive media coverage for each new restaurant opening, reinforcing the brand’s reputation and contributing to rapid customer base growth.- Develop and execute comprehensive marketing strategies that significantly increased brand visibility and customer engagement across all channels.- Enhance digital marketing efforts, including SEO/SEM, email marketing, and social media - resulting in an extraordinary increase in web traffic by over 9,000%.- Lead website redesign focusing on UX/UI enhancements to improve navigation and site performance. Manage integrations to personalize the customer journey.- Initiated an eCommerce conversion optimization strategy that resulted in a 30% improvement in conversion rates and 25% increase in average order values on merchandise shop.- Successfully launched the Agave & Rye Mobile App, leading to a 50% increase in online orders and guest loyalty.- Reduced marketing expenditures by 15% through efficient budget management while sustaining quality and maximizing ROI.- Coordinated with the Operations team to develop training materials and sales scripts to produce higherindividual ticket sales and faster table turnover - resulting in higher overall sales and less wait times for guests.- Facilitated cross-departmental communication to align marketing initiatives with overall company goals and strategies. -
Vp Of Operations, Marketing & Art DirectorLamp Apparel Aug 2012 - Jun 2017- Manage daily functions, finances, external supplier sourcing, and inventory along with supervising, training, and mentoring of staff for performance, quality assurance, and successful completion of projects.- Increased sales by over 175% each year with various marketing initiatives, targeting & segmentation plans, new product development, and production implementations to increase productivity.- Create, track, and evaluate internal metrics and management reporting to identify marketing performance and effectiveness of programs.- Aligned key performance indicators focusing on increasing website and social media activity, improved sales, reduced budget, and more efficient productivity allowing for rapid growth of the company and expansion in the market segment.- Drive branding guidelines across the organization and with external partners. Manage and maintain facilities, company website, digital & print materials, and clothing graphics.- Traveled to foreign countries to source and develop new materials and products. Reduced costs by 250% by developing and manufacturing our own products and bypassing suppliers; developed cost models for each.- Coordinated and launched multiple public events and charity fundraisers that contributed to the expansion of brand awareness.- Developed an art-proofing routine that increased overall quality, speed of production, and reduction of waste.- Streamlined all stages of production to include set-up, printing, QA, packaging, and shipping. Knowledgeable on all job responsibilities and equipment within the organization and supported production on the line during peak holiday seasons ensuring on-time delivery of orders.
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Marketing DirectorGardner Inc. Aug 2012 - Feb 2015Columbus, Ohio, Us- Implemented B2B marketing strategy and branding in all branches, including the head office, for the largest distributor in the nation in the lawn and garden industry.- Strategically maneuvered the company’s brand identity to bring a more modern approach to the industry; leading to the company’s growth and eventual acquisition of competing companies.- Received praise and job offers from numerous manufacturers such as Kohler, Oregon, Champion, Husqvarna, Ridgid, and Ryobi.- Develop and implement marketing campaigns for e-mail, social media, and print enabling the company to expand its growth in the market. Contributed to the recovery of 30% of lost accounts in less than a year.- Supervise the design and production of seasonal catalogs and other print products; including production times and pricing negotiations with multiple vendors. Initiated arrangements with manufacturers for Gardner to receive compensation for a percentage of printing costs by providing featured products.- Maintained a knowledge in the printing production process to ensure designs and artwork were print ready.- Coach and update sales team on marketing strategy and current marketing campaigns. Support sales team with products, statistics, and competitor data along with trade show design, development, and organization. -
Designer & Art DirectorInfra-Red Graphics Sep 2007 - May 2009- Supervise and train employees on software and graphic design elements; effectively build, motivate, and direct design and production teams.- Collaborate with clients to create vision, conceive designs, and consistently meet deadlines and requirements. - Create and conduct highly effective sales and marketing presentations.- Manage all operational, strategic, financial, quote/bid, staffing, and administrative functions.
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Psychological Operations (Psyop) Tactical Team Chief (Civilian Equivalent - Marketing Manager)Us Army Jul 2003 - Jun 2008Arlington, Virginia, Us- Leader of more than 30 soldiers in daily routines and training in a peacetime environment; responsiblefor the health, welfare, safety, discipline, and professional development of a 3-man tactical team in combat operations in the worst and most dangerous area in Iraq and in the War on Terror.- Conduct product development and target audience analysis of foreign audiences in both peaceful and hostile environments to demoralize the enemy and gain support from the local population. Provides timely and accurate feedback on measures of effectiveness, impact indicators, and propaganda analysis.- Advise supported unit commanders on the use of PSYOP to influence the emotions, motives, objective reasoning, decision-making abilities and ultimately the behavior of foreign governments and individuals.- Spearheaded detailed Geographic Assessments of 11 areas in Adamiyah, Baghdad in less than a month and established relationships with tribal leaders allowing for accurate targeting and mission planning for the supported unit.- Organized and presided over the dissemination of over 30,000 counter-sniper handbills and countless face-to- face engagements which resulted in the reduction of enemy sniper activity by 82% in one month.- Developed, prepared and conducted Information Operations training for over 200 Iraqi Army soldiers and 300 Iraqi police officers forming the Iraqi Information Unit. Delivered more than 5,000 lbs of printed products for the Iraqi Army, Iraqi Police, and the Iraqi people over a 6 month period.- Responsible for the accountability, serviceability, and maintenance of military equipment valued in excess of $2 million. -
Intelligence Analyst / S-2 OperationsUs Army Jul 2003 - Jun 2008Arlington, Virginia, Us- Primary intelligence planner at the company and battalion level; identify emerging and existing threats to the strategic landscape of the unit and the mission.- Analyze and evaluate intelligence holdings to determine changes in enemy capabilities, vulnerabilities, and probable courses of action.- Disseminate warning and threat analysis and brief executive and senior management on actionable intelligence contingencies. Prepared and delivered presentations that explained and identified top foreign policy priorities.- Recognized by policy makers for insightful, well-supported, and clear intelligence reports and papers that enabled informed decision making while simultaneously conducting PSYOP in austere environments.- Provided an in-depth analysis of collection operations and counter-intelligence investigative material; conducted interviews with enemy combatants and updated databases and written reports based on acquired information.- Collect and process SF-86 from soldiers in order to conduct background investigations for security clearances.
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Cgs Intelligence Operator / SupervisorUs Army Jun 1998 - Jul 2003Arlington, Virginia, Us- Analyzed battlefield information in real-time from multiple incoming intelligence sources to provide the commander with a deep-look of the battlefield and complete situational awareness at the Corps/G-2 level. - Study, assess, and report on aerial and ground imagery developed by photography and Synthetic Aperture Radar, along with ELINT, SIGINT, and HUMINT collection. - Provide indicators and current situation briefings to subordinates and superiors. - Research, review, collate and evaluate raw information, and analyze intelligence information to include conduct timeline and relationship to link analysis. - Coordinate targeting through AFATDS and task UAV for flyovers to positively identify nominated targets in real-time and conduct damage assessment. - Maintained 100% accountability for over $7.4 million worth of mission equipment; developed a level of expertise that resulted in reduced supervision requirements for all employees. - Recognized on multiple occasions by senior leadership for exceptional execution of operations.
Andrew Matre Skills
Andrew Matre Education Details
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The Ohio State UniversityIntelligence (Minor Marketing & Design) -
Miami Dade CollegeInternational Relations
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Us ArmyNon-Commissioned Officer Leadership Developement
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Us ArmyElectronic Warfare Certification
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Us Army Intelligence SchoolIntelligence In Combating Terrorism
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Us Marine CorpsLeadership Fundamentals
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SmartforceMicrosoft A+ Certification
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Sycamore
Frequently Asked Questions about Andrew Matre
What company does Andrew Matre work for?
Andrew Matre works for Fix Studios
What is Andrew Matre's role at the current company?
Andrew Matre's current role is Combat Veteran | Co-Founder Fix Studios | Marketing Director | Operations Management | B2B & B2C Marketing | Leadership & Management.
What is Andrew Matre's email address?
Andrew Matre's email address is an****@****ail.com
What is Andrew Matre's direct phone number?
Andrew Matre's direct phone number is +151341*****
What schools did Andrew Matre attend?
Andrew Matre attended The Ohio State University, Miami Dade College, Us Army, Us Army, Us Army Intelligence School, Us Marine Corps, Smartforce, Sycamore.
What skills is Andrew Matre known for?
Andrew Matre has skills like Web Design, Microsoft Office, Photoshop, Dreamweaver, Wedding Photography, Adobe Creative Suite, Photography, Mac, Graphics, Layout, Ios, Graphic Design.
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