Based in Orange County, California, we passionately design, manufacture and distribute the Super73 electric motorbike. As a team, we love bicycles and motorcycles. Our goal was to design a new kind of electric hybrid with cutting edge technology, that was inspired by the rich heritage of motorcycle culture. At Super73, our mission is to build the best electric motorbikes.

o Provide feedback/concepts on nationwide advertising and marketing strategy plan to deliver financial goals.o Finalize strategic planning for upcoming year during the business planning processo Analyze brand and market trendso Initiate and understand market research projects to deliver engaging consumer and customer insights for long term brand growth and developmento Provide marketing support to company owned and franchised locationso Collaborate with Sales to align business development and generate leadso Completing sales-related and marketing administrative projects that include running marketing and sales reports, conducting research on company and other assignments.o Managing and coordinating logistics for special events, promotions and trade shows.o Provide administrative support to the Marketing Director including but not limited to donation/ fundraising requests, promotional requests, T.V./Movie filming requests etc.o Develop partnerships with national brands resulting in high ROI, increase in sales, and mutli- year contracts.o Manage national advertising/marketing to reach a continuous stream of consumers that demonstrate the ability to become loyal customers to those affiliated to the company. Loyalty program in conjunction with timing and venue management for customer retention.o Developed and coordinate multimedia packages i.e. brochures, newsletters, press releases, purchase displays, video production and so on for specific assignments.o Develop and direct onsite/online/social media campaigns and strategies that resulted in bottom line ROI.

- Planned, designed and produced promotional campaigns resulting in a 5% increase in year over year sales.- Initiated new mix for media buying and radio promotions resulting in an effort of 10% year to date.- Managed brand integrity and positioning brand imaging, marketing materials and material production achieving a 20% increase.- Created and managed social media campaigns resulting in a 15% increase in fan base.- Coordinated special events on year-round special events.

- Implemented marketing programs that improved tenant satisfaction by 32%.- Supported merchant retention through reaching out to stores, restaurants and entertainment venues with available exposure opportunities, marketing programs and assistance as well as coordinating tenant correspondence and event participation. - Managed the day-to-day operations of all “traditional” marketing campaigns including print advertising, signage and website promotions. - Managed events, entertainment, onsite advertising and promotions for Orange County’s newest shopping and entertainment destination.- Managed and maintained property website services including brand directory management, store updates, center map edits, event postings and social media pages resulting in increase traffic over all shopping centers.

- Created a marketing plan for UCI to promote meal plans, dining on campus, and events. Initiatives included P2P marketing and social media websites. Retail locations have increased on average by 15% versus prior year.- Executed weekly events at the residential dining commons to enhance the sense of a tight-knit community away from home (e.g. Weight the Waste, Recycle Mania, Loyalty rewards program).- Coordinated over three special events every quarter to promote dining on campus and school spirit. Work with other departments to build a stronger partnership for upcoming events.- Designed and produced various promotional materials to over 17 locations on campus (e.g. Newsletters, Flyers, Posters, Signs, Banners, Brochures, P.O.P, Logos, etc. for print and web).- Managed the recording of focus groups and surveys to find out the dining needs of various neighborhoods.- Analyzed marketing efforts to propose new strategies and out of the box ideas.

- Responsible for assisting Store Coordinator in implementing all Visual related projects, as well as coordinating the completion of wide range of retail store visual presentations- Execution of daily production and scheduling of projects- Oversee the manufacturing, shipment and installation of all in-store displays for all Quiksilver brands- Oversee budgets for all related projects- Oversee production schedule during store opening, re-modeling and window installation- Devise design with Coordinator for History and Light boxes- Supervise and Manage Store installs (full price, boardriders, factory and licensee stores)- Constant communication with General Contractor, Store Coordinator and Retail Construction team during Retail store opening- Occasional work on-site for special events such as contests, sales meetings and tradeshows- Maintaining Store Inventory in and outbound- Assist in Window Directives for all Retail Stores Nationwide- Assist in Ecommerce Web and catalog shoots