Andrew Hunter

Andrew Hunter Email and Phone Number

Head of Strategic Initiatives and Operations, Library Marketing @ Sage
Cheltenham, GB
Andrew Hunter's Location
Cheltenham, England, United Kingdom, United Kingdom
Andrew Hunter's Contact Details

Andrew Hunter personal email

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About Andrew Hunter

I’m a creative marketer with significant experience in publishing and education. I’ve led customer acquisition and retention strategy for two market-leading K12 digital learning solutions, and managed end-to-end learner communications in higher education admissions. I’ve built strong strategic relationships with key partners, from Apple to the Department for Education, and have worked closely with regulatory agencies and awarding bodies on nationwide multi-channel engagement campaigns.Currently Head of Marketing at AM, a digital publisher and platform for the humanities, social sciences, and beyond. Mostly sharing content about primary sources and collection technology for libraries and archives.

Andrew Hunter's Current Company Details
Sage

Sage

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Head of Strategic Initiatives and Operations, Library Marketing
Cheltenham, GB
Employees:
3121
Andrew Hunter Work Experience Details
  • Sage
    Head Of Strategic Initiatives And Operations, Library Marketing
    Sage
    Cheltenham, Gb
  • Am
    Head Of Marketing
    Am Sep 2021 - Present
    Marlborough, Wiltshire, Gb
    AM creates award-winning primary source databases and digital collection technology for libraries and archives. AM is an independent subsidiary of global social sciences publisher, Sage.
  • Education Software Solutions
    Head Of Marketing
    Education Software Solutions Nov 2019 - Sep 2021
    Bedford, Gb, Gb
    Owned the marketing strategy for Capita's Higher Education and Library SaaS propositions. Led the marketing development of divisional Customer Value Propositions for FE & HE student information and Library management software.Montagu Private Equity acquired ESS from Capita Plc and merged the business with school payment provider, ParentPay Group, in July 2021.
  • Education Software Solutions
    Marketing Manager
    Education Software Solutions Nov 2017 - Nov 2019
    Bedford, Gb, Gb
    Managed a split-site team of senior marketing executives. Established a new HE go-to-market strategy and led the launch of Capita’s new student management software brand, driving awareness and lead generation through a targeted content-led ‘brand to demand’ inbound strategy to gain traction in the sector and slow the growth of new entrants.
  • Ucas
    Marketing Communications Manager
    Ucas Dec 2016 - Nov 2017
    Cheltenham, Gloucestershire, Gb
    Managed the end-to-end marketing communications for the UCAS Teacher Training, UCAS Postgraduate and UCAS Progress (post-16) admission schemes. Created targeted customer engagement plans to support over 75,000 learners as well as 3,000 schools, FE colleges and higher education providers.
  • Oxford University Press
    Senior Marketing Manager
    Oxford University Press Jan 2014 - Dec 2016
    Oxford, Gb
    Managed a marketing team of four responsible for driving the overarching UK Secondary and Vocational (11-19) marketing strategy for textbooks and online learning in the EDUK division.
  • Nelson Thornes
    Marketing Manager
    Nelson Thornes Dec 2009 - Jan 2014
    Cheltenham, Gb
    Responsible for direct to school marketing strategy. Managed a team of marketing executives overseeing the implementation of targeted, multi-channel campaigns for NT’s curriculum-focused textbooks and digital resources.Nelson Thornes was acquired by Oxford University Press in 2013.
  • Nelson Thornes
    Marketing Executive
    Nelson Thornes Feb 2007 - Dec 2009
    Cheltenham, Gb
    Direct budgetary responsibility for the development and implementation of the Primary literacy and numeracy marketing plan. Reviewed activity to improve future campaigns and increase return on investment.
  • Taylor & Francis Group
    Marketing Coordinator
    Taylor & Francis Group Mar 2006 - Feb 2007
    Milton Park, Abingdon, Oxfordshire, Gb
    Project management and implementation of all marketing campaigns within the Routledge Language Learning and higher education Student Reference publishing portfolios. Worked closely with editorial departments in the UK and US writing global marketing content for an annual publishing programme of academic texts.
  • Waterstones
    Senior Bookseller
    Waterstones Nov 2003 - Mar 2006
    London, Gb
    Section Manager tasked with driving backlist sales through store-specific thematic promotions. Responsible for stock management (ordering/returns), liaising with publishers and suppliers. Wrote reviews for the company’s Books Quarterly magazine as well as local publications where I covered events including the Cheltenham Literature Festival.

Andrew Hunter Skills

Marketing Communications Direct Marketing Publishing Digital Marketing Online Publishing Social Media Marketing Marketing Academic Publishing Campaign Management Copywriting Marketing Strategy Email Marketing Marketing Communications Planning Ebooks Educational Publishing Online Marketing E Learning Multi Channel Marketing Educational Technology Line Management Content Marketing Subscription Sales Customer Retention Social Media Integration Corporate Social Media Networking Recruiting Social Media Education Marketing Digital Publishing

Frequently Asked Questions about Andrew Hunter

What company does Andrew Hunter work for?

Andrew Hunter works for Sage

What is Andrew Hunter's role at the current company?

Andrew Hunter's current role is Head of Strategic Initiatives and Operations, Library Marketing.

What is Andrew Hunter's email address?

Andrew Hunter's email address is ah****@****ail.com

What skills is Andrew Hunter known for?

Andrew Hunter has skills like Marketing Communications, Direct Marketing, Publishing, Digital Marketing, Online Publishing, Social Media Marketing, Marketing, Academic Publishing, Campaign Management, Copywriting, Marketing Strategy, Email Marketing.

Who are Andrew Hunter's colleagues?

Andrew Hunter's colleagues are Amy Maher, Veronica Novak, Rachel Crookes, Kelly Derosa, Sohilkhan P., Sally Becking, Michael Sisolak.

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