We use real-world expertise to overcome "we have always done it this way" by working with our clients to systematically analyze, interpret and build effective business strategies with complementary sales, partner and marketing tactics that get the results they want to succeed in their digital transformation.

The Sales Enablement Society is a volunteer organization founded in January 2016, by a diverse group of like-minded sales and marketing professionals based in the Washington, D.C. area. The Sales Enablement Society's overall mission identifies best practices for successful outcomes, clarifies the operations for the sales enablement business, and develops the criteria for sales enablement roles within successful organizations.

Providing a world class eco-system that enables SmartAction Partners to drive the narrative and deliver innovation that will elevate their clients brand image. With SmartAction, Partners can revolutionize their clients Customers self-service experience and optimize the call center through Intelligent Voice Automation (IVA), a unique Voice-as-a-Service offering, and our Omni-bot services, both inspired by Artificial Intelligence.SmartAction Values: Be Bold | Have Passion | Act With Integrity | Commit to Collaboration

Partner Business | Increased partner contribution by creating and spearheading a realignment of the Worldwide Partner Business strategy, focusing team efforts on the top 30 partners. and overhauling the Sales and Partner Enablement practice.Sales Enablement | Leadership in significantly driving success rates up through the overhauling, development and delivery of the Worldwide Sales and Partner Enablement strategies establishing a new onboarding program, regular sales education, and a clear communication cadence.

Drove sales and partner enablement to raise sales engagements from ‘IT speak’ to business decision dialog. Designed strategy and drove 3 executive campaigns per quarter that amplified business awareness of Big Data and the importance of data-driven decisions.

Generated revenue opportunity exceeding $100M by penetrating high revenue accounts, market segments and target industries for a diverse range of clients by providing Account Based Marketing (ABM), sales and marketing services.

Grew revenue streams 17% by orchestrating a strategy to accelerate Unified Communications (UC) adoption. Launched go-to-market (GTM) plans in 21 countries in 13 languages and a new mobile app for sales channels that generated over 5,000 qualified leads.

Generated $50M incremental revenue by establishing a high-profile Account Based Marketing (ABM) practice. Primed the sales and partner channels with qualified pipeline opportunity through the execution of 15 targeted C-level enterprise account campaigns.

Orchestrated a complete overhaul of strategy, design and development of global in-market and Partner campaigns to support Sun's $5B Services business. Spearheaded integrated marketing strategy and launch of business and product initiative for combining Sun servers, storage, software and services as one package, for one subscription price. Directed marketing strategy, product execution and launch of Java Enterprise System combining Sun infrastructure software as one package (SaaS) for an industry first of $100 per employee, per year.

Directed marketing strategy for Enterprise Storage Area Network (SAN) solutions and applications and managed a national team of specialists and strategic Partner relationships.

Managed marketing and product development of Sun's iPlanet Messaging and Collaboration software suite including, email, calendar, directory, wireless and address book.Managed the award winning Network Management product family including, Solstice Enterprise Manager, Domain Manager, Site Manager and Sun Net Manager.

Sales Account Executive | Sun Microsystems (Unix systems, software and services). Regional Sales Account Executive | Unison Software (performance management software). Regional Sales Manager | Rubicon Computer Systems (custom software, systems and services).National Partner Account Manager | Texas Instruments (managed top strategic partners).