• P&L and KPI ownership for all live F2P / mobile games, including Evermerge and Gummy Drop.• Responsible for defining and executing company-wide Games as a Service strategy, including live ops across active titles and approach towards generative AI integration into pipelines.• Runs cross-functional teams in ongoing development and operations of games portfolio.

Led physical and digital (XR/AR/MR) games strategy, design, operations, and development globally.• Responsible for direct-to-consumer game and gaming content strategy and key success metrics.• Built operational effectiveness across internal teams and partner studios worldwide, includingalignment of content roadmap, product ecosystem, and go-to-market strategies.• Managed cross-functional initiatives to identify and execute on new gaming value propositions.

Led game strategy, design, financial performance, and live operations for company’s $200MM gaming vertical.• Responsible for games publishing – portfolio composition, selection of games, monetization, and post launch performance metrics for more than 300 titles - while establishing publishing structures for global network of game studio partners, including evaluation, licensing, integration, and developer success and support.• Oversaw game strategy, design, development, and certification for company’s original line of games – more than a dozen to date.• Owned of portfolio-wide strategic initiatives focused on innovation and enabling new market entries.• Developed and implemented program management processes for collaborative development between internal teams and external partners.

Provided a broad array of product management, product development, and digital strategy services to clients ranging from starts-ups to the Fortune 500 in the gaming, eSports, F2P/IAP commerce, edTech, and digital entertainment sectors.• Game work included: Carmen Sandiego Returns, The Oregon Trail American Settler, and Destination Nova• eSports research and strategy projects on behalf of 4 major gaming and media companies

Product, strategy, and operational executive responsible for $100MM kids gaming division.• Led product management, design, development, and 3rd party publishing of an expansive gaming portfolio: more than two dozen games across a wide range of genres and player types, including a large-scale virtual world with real time multi-year story arc and user generated content platform.• Drastically improved project success metrics. Through better Scrum/Agile processes, targeted resource allocation, and enhanced project planning and accountability, I increased successful project completion rate from 42% to 94%.• Planned and directed consumer market strategy for product portfolio, which includes a #1 in its category App Store title and multiple Apple featured promotions.• Structured relationships, negotiated contracts, and secured IP licensing and revenue sharing deals with production studios and content partners. • Owned strategic roadmap, product planning, implementation, rollout, and live support for publishing and infrastructure platform, with partner APIs and SDK, used across the portfolio by internal teams and 3rd party partners worldwide.• Responsible for $20MM annual departmental budget and total headcount of more than 150, including internal resources and dedicated studio staff, across four continents.

Founded and ran a mobile and social gaming infrastructure and platform company focused on optimizing free-to-play monetization.• Designed core product concept and market strategy.• Architected and led development of foundational technology and partner SDK.• Led sales and business development initiatives, including all partner licensing and negotiations.• Designed simple, custom analytics solution for tracking usage, conversion, and monetization.• Responsible for company-wide P&L, customer acquisition, and market engagement.

Game industry consulting executive. Ran Bitwreck's day-to-day operations while provided clients with product and market strategy expertise. Extensive, full-lifecycle experience in free-to-play, freemium, and premium model mobile, social, and casual games.Strategic Planning and Process Improvement• Developed comprehensive product and gaming market strategies for multiple clients.• Developed market entry and expansion plans including strategic, financial, and technical analysis for product introductions and brand extensions.• Led efforts to improve internal workflow and operational processes for early stage ventures.Product Development and Implementation Management• Ran software development and implementation engagements across a wide range of platforms.• Led scope definition and project planning, including timeline and milestone determinations, risk assessments and contingency plans, resource scoping and sourcing.Operations and Business Development• Managed company-wide staffing and P&L.• Established a strong client base with engagements for industry leading companies, including: Electronic Arts, Live Gamer, Microsoft Game Studios, Oberon Media and Zenimax Media (Bethesda Softworks).

Executive at mobile gaming company responsible for leading the company’s technical strategy. • Oversaw development of key technology initiatives, including user account management, billing system, infrastructure platform, and more than a dozen mobile applications.• Reorganized, expanded and managed software engineering department. Led rapid departmental turnaround without damaging overall company morale resulting in 300% improvement in on-time delivery rates and significant improvement in product quality.• Played key role in raising venture funding during post “Internet-bubble” recession and managed the technical due diligence efforts related to this process.

Managed all major customer-facing application development initiatives for Media Metrix top-20 site.• Build and led 60 person department including on-site staff and multiple offshore development teams.• Coordinated the launch of numerous new titles and regular updates to existing content.• Consistently achieved on-time and on-budget product launches while managing all aspects of department, including: resourcing, scheduling, budgeting, technical oversight and strategic planning.

Created and led high-efficiency technology department encompassing software development, network operations and quality assurance.• Managed both long-term strategic technology planning and day-to-day departmental activities.• Built a technology department focused on rapid, low-cost prototyping and development with a flexible infrastructure designed to enable rapid scaling. The resulting high-volume production pipeline allowed the company to launch, on average, one new product each month.• Supervised implementation of company’s technology infrastructure and systems.