Andrew Roberts Email & Phone Number

Denver, Co, Us

Greenwood Village, Colorado, Us

Responsible for overseeing the creative vision and execution of all marketing initiatives to enhance and expand the brand.• Digital marketing (both organic and paid), Email design, development, optimization, and deployment.• Website design, development, maintenance, performance analysis, and SEO management of marketing and product support sites.• Support the sales team with copy, creative, and marketing content such as case studies, press releases, white papers, and pricing sheets.• Strategic planning, copywriting, campaign development, and execution for all market channels.

Founded the design studio with a passion for brand development, covering all touch-points and a love for translating a client’s vision in to something tangible. Runs day-to-day creative process on multiple projects, new business pitches, overseeing client relations, concept creation, presenting to clients, marketing development, sales and project scoping. Responsible for all creative operations, maintaining the studios standards of creative excellence, and timeliness, while achieving the clients’ goals. • Elevated print and digital campaigns that increased brand awareness and created measurable success for over 80 clients. • Created print and merchandise designs which increased sales by 50%.• Championed numerous web site designs and managed development teams to leverage SEO and social media to dramatically increase page views and conversions up to 60%.• Created an integrated campaign for non-profit that increased volunteer registration, brand awareness, and fundraising revenue.• Contributed to 200% growth of LED business.

Denver, Colorado, Us

Supported many functions of the HR, IT, and the Executive Leadership Team including Talent Acquisition & Employee Experience, Recruiting, Benefits, as well as community building.• Designed and Developed the company SharePoint Intranet. • Branded new Minerals and Energy Resources divisions covering marketing materials including logo design and treatments, presentation templates, print materials, digital assets, and brand style guide.• Planned, Designed and Executed communications for the implementation of the first company wide HRIS.• Re-Designed and Developed the company’s web site.

Us

Hands-on creative agency leader working with a team of planners, researchers, writers, designers, developers and media specialists to plan and produce programs and materials to build an education market pipeline for K-12, higher education and library markets to turn prospects into buyers.• Winner 2017 AAP REVERE Award in Integrated Marketing for the Letters to the Next President 2.0 / KQED . • Finalist 2017 AAP REVERE Award in Integrated Marketing for the Stellar Service Campaign/Vernier Software & Technology. • Led creative in program naming, brand development, creation of sales enablement materials, promotional campaigns, webinar production and other lead-gen programs to establish the Crayola Education division as a leader in the education marketplace.

Provided the creative vision, art direction and team management for the full-service design studio. Supervised development teams and worked closely with executive level clients from brainstorming, to presentation of concepts through execution of the final product. • Provided UX / UI solutions for e-learning courseware that facilitated in 10% faster integration of new employees to the workforce.• Rebranded City and County of Broomfield marketing materials including presentation templates, print materials, digital assets, logo treatments, brand style guide, and provided training to employees.• Directed food photoshoots for local company to position for franchising.• Strengthened print and digital marketing of local band that led to corporate sponsorship.• Created packaging solutions to heighten visibility of local products among global brands.

Joined the leading consulting and training company to manage a team to create courseware to facilitate the merger of Chevron and Texaco and introduce the combined corporate culture to the executive level employees. Served as lead designer for the UX, UI and visual design of the completed courseware. Delivered technology-based products, UX, UI, content / informational graphics, flash motion and interactive media for clients like Adobe, Global Crossing, CNA, and Quiznos that focused on improving workforce performance through a blended learning philosophy delivered as e-learning courseware. • Branded UX / UI e-learning courseware that improved workforce performance for Fortune 500 companies. • Managed a team of 12 designers to create e-learning courseware graphics, animations and UI elements.

Designed and developed proprietary web sites, director and flash based learning applications, print materials, educational CD-ROMS, and event displays for the creative services sister-company of Continuous Learning Group. A Global leader in behavior-based strategy and performance consulting for Fortune 500 companies such as ARCO, AT&T, Aetna U.S. Healthcare, Bayer, Bell Atlantic, Bechtel, Bristol-Myers Squibb, Chevron, ExxonMobil, FedEx, H.J. Heinz, Sierra Pacific, United Airlines, and UPS. • Introduced and implemented multimedia presentation platforms that integrated behavior-based strategy and performance consulting for Fortune 500 companies. • Designed high-end print collateral, training materials and event displays to introduce corporate cultures to executives to facilitate successful integration of companies during mergers and acquisitions.