Design and implement comprehensive marketing strategies to create awareness of the company’s business activities. Supervise the department and provide guidance and feedback to other marketing professionals. Produce ideas for promotional events or activities and organize them efficiently. Plan and execute campaigns for corporate promotion, launching of new product lines etc.Monitor progress and submit performance reports. Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publicationsConduct general market research to keep abreast of trends and competitor’s marketing movementsControl budgets and allocate resources amongst projects.The collective behind:Beefbar - Scalini - SASS Beach Bar - Aperitivo - SASS LIVE NILE BAR - SLO - Rakkan - Beach House - TKB events - EAT - Bread Factory - SIP Egypt - The Grey - Casa Cook Hotel - Aqua Heneish Hotel

Managed campaigns with specific focuses in order to meet customer needs and creative visions.

Increased brand awareness by developing technical and non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.Planned marketing initiatives and leveraged referral network to promote business development.

Identifying appropriate marketing channels and target customers for campaigns.Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.Assisted in development of products and services previously unrepresented in electrical industry to increase shares in new markets.

Strengthened marketing programs to capture new business and take advantage of changing trends in client markets.Researched analytical data from national reports to identify customer purchase objectives.

Analyzed consumer usage patterns to identify trends and target key demographics.

Increased brand awareness through event marketing, demonstrations, sales and brand promotion.