Andrew Searles Email & Phone Number

Las Vegas, Nv, Us

Working to help Roll20 forever change the way we play tabletop roleplaying games.

The Artificer’s Portal is a podcast in the format of a fireside chat with influential members of the roleplaying games community who use technology to solve problems for players. Responsibilities include hosting the podcast, creating the strategic direction, finding guests for every episode, editing, publishing, and promoting.

Bellevue, Washington, Us

Led product vision/strategy and created new roadmaps for product teams during an acquisition transition.Created and led a game design team responsible for building and influencing game mechanics on D&D Beyond.Implemented new digital + physical products focusing on speed to market resulting in double pre-order sales.Designed new customer acquisition funnels for D&D Beyond.Mentored other product managers and game designers in industry best practices.

San Francisco, Ca, Us

Drove D&D Beyond from $7M to $70M annual gross revenue in 4 years resulting in an acquisition for $146M.Led a project to increase revenue growth by ~12% compounded annually.Led a project that created a new product line responsible for $2M in direct annual revenue, customer engagement increase by 40%, and customer acquisition by 23% (5,000 new users a month).Created a 3-year product vision and strategy that allowed D&D Beyond to enter new competitive markets.Mentored fellow team members which resulted in promotions and best-fit career moves for them.Reduced operating costs by 8% of total annual revenue ($1.25M in the first year and $5.6M last year) by implementing a sales tax collection and remittance service.Organized ~20,000 individual customer feedback messages into a hierarchy of user needs.Managed and built quarterly and yearly roadmaps prioritized by customer needs and business impact..Led go-to-market strategy for the entire product, marketing, and customer support teams.Managed third-party partnership relationships and business development.Identified and managed stakeholder alignment on multiple projects.Designed and implemented processes around customer feedback and customer service reports.Conducted weekly user feedback sessions to maintain a strong sense of customer needs.Groomed sprint backlogs connecting detailed requirements to overall product vision.Wrote acceptance criteria and performed acceptance testing to ensure each feature meets customer needs.

San Francisco, Ca, Us

Terra Nova Academy seeks to provide a safe environment for young students in Uganda to study and thrive. Responsibilities included marketing and fundraising as well as a voting member responsible for accountability, and advice for the director.

Birmingham, Al, Us

Drove annual recurring revenue from $2M to $20M by focusing on product-market-fit.Created a mobile testing lab capable of testing geolocation and gyroscopic sensors used by the app.Improved product integrity using a Mobile Testing Lab logging over 500 hours of device testing.Managed product roadmaps, wrote and tested acceptance criteria, managed release schedules, conducted user experience tests, maintained competitor research, wrote help documentation, managed vendor relationships, and onboarded high-value customers.Mentored new team members on product best practices and helped them transition to their best-fit careers.

Birmingham, Al, Us

I teach the Web Design class in the Graphic Design Program. It's my desire to help students understand the beginning concepts of User Experience and help them apply that to designing in the digital medium.

As product owner, it was my responsibility to plan sprint work, elaborate user stories, manage and implement a feature roadmap, understand our users, represent user's needs for the development team. It was also critical for me in this role to understand the product from a technical nature since there was no UI, only a database and microservices.

The Enterprise Data Hub is the common storage and API for data across the enterprise. Specifically gathering all data around people from multiple sources including marketing leads and clinical (HL7) data. This data is then integrated with applications to enrich their business.As a project manager, I remove roadblocks for the team and make sure they meet deadlines. I also work with other products to make sure integration efforts run smoothly.While project manager is my primary role, I also help in the following ways1. Product Management - timeline, roadmaps, scoping work to be done, advocating product features2. Business Analysis - Elaborating on the details of specific work items, grooming work for the construction team, working with other teams to identify product requirements.3. User Experience Designer - Designing an internal applications that demos the capabilities of the Enterprise Data Hub.

Working in a team of UI/UX professionals to update and improve 9 different products and services used by healthcare professionals and their patients. My job is to understand our users and simplify complex tasks they have to perform everyday. Smart Innovation is the key to success.

Birmingham, Alabama, Us

Strategic Consultant on ongoing web projects. My job was to provide industry specific knowledge and expertise on best user experience practices in the government sector to the design and development team at Infomedia as well as their clients.

Montgomery, Alabama, Us

Working with a team of developers to redesign the intranet used by alfa's entire employee base. My job is to understand how the application is used and how it can be more efficient. Not just to make sure that it's visual look is updated but that the software is intuitive and simple to use while accomplishing very complex tasks.

Results - Completed ~150 website projects in three years.Increased average project price from $15,000 a project to $50,000.Completed a project for a client with total billings over $300,000 in a three month period while still maintaining a consistent project workload.Responsibilities - Lead website development projects through research, strategy, and design phases.Designed wireframe and color comps for website projects.Presented design strategy and color comps to clients.Delivered front-end code (HTML, CSS, Javascript) to developers.

Vestavia Hills, Alabama, Us

Completed a promotional iPad app for a client which results in $20,000 in billing for the company.Determined a creative direction that met strategic goals for clients.Directed the creation of art assets which met the creative direction for projects.

Madera, California, Us

Completed a yearly promotional booklet that raised over $500,000 in fundraising for the hospital.Developed visual assets of clinic promotional campaigns.Directed the creation of assets and photo shoots used in overall hospital promotional campaigns.

Graphic Design, Design

High School Graduate., Journalism