Andrew Torkelson Email & Phone Number

Las Vegas Metropolitan Area

Las Vegas, Nevada, United States

» Provided regular maintenance and built landing pages on seven different websites on WordPress. Optimized webpages for better SEM results. Built www.originpro.com and www.lightingleaf.com.» Built and managed email campaigns using MailChimp and Constant Contact as our preferred platforms. » Photographed and Photoshopped products to create marketing assets and imagery.» Assisted with events and conference planning, including design and communication.» Created strategic sales presentations and videos for product pitches and training.

Las Vegas, Nevada, United States

» Designed, developed, and optimized resort websites utilizing Wix as our primary platform. (see online portfolio). » Constructed email campaigns via Constant Contact as our preferred platform. I enhanced the effectiveness of these campaigns through A/B testing of subject lines, imagery, and messaging.» Created marketing collateral, such as flyers and aids for call center support, digital graphics for social media platforms, and various design projects to assist other departments.

Carlsbad, California

» Designed, developed, and optimized the MRIaudio E-commerce website using WordPress. Tasks included, creating SEM-friendly copy with industry-related keywords, designing the web interface, and building all shopping features. » Built the 2019 Google Ads PPC campaigns to include improved industry-related keyword matching. Created remarketing campaigns through Google Tag Manager based on strategic audience triggers.» Built reports and dashboards on Salesforce to oversee direct sales efforts and meet monthly objectives. Managed my own sales pipeline by keeping organized tasks, converting qualified leads, and closing deals.» Traveled across the US and Canada to conduct demonstrations of medical equipment for radiology staff. Completed over 20 installations of MRIaudio equipment on MRI machines.

Carlsbad, California

» Used Salesforce daily to track and analyze the sales pipeline of the marketing campaigns I was responsible for. I would work with the sales team to ensure the proper sourcing of prospective clients in Salesforce. » Revised prospective client messaging on marketing collateral, operational documents, and automated email triggers in Salesforce and Act-On to reflect eCapital’s 2018 business model.» Created marketing flyers for internal and external promotions (see online portfolio).

Vancouver, Bc

» Developed marketing and sales collateral for Pacific Surgical and its seven companies (see online portfolio). » Designed, developed, and optimized four websites, including two e-commerce sites.» Coordinated tradeshows and sales conferences by submitting proper vendor forms, strategizing floor plans, organizing shipping logistics, and documenting post-conference evaluations.» Managed the Keir Surgical Facebook page and helped support the Nightingale Medical Facebook page.» Photographed and edited product images for print and digital marketing collateral.

Vancouver, Bc

» Created communications and marketing materials that included award certificates, brochures, and conference banners. » Updated the companies multi-lingual intranet with announcements for employees across three continents. » Planned and coordinated a handful of company events by creating a scheduled agenda, balancing a budget, and working with outside vendors for resources. » Wrote and edited staff announcements, newsletter articles, project reports, and social media content.

Coquitlam, Bc

» Created graphic design content for the organization, including the annual report, business cards,summer newsletter, and a trifold brochure.» Curated digital media and print files for the company archives.» Photographed and documented SFSCL events and activities to help publicize the organizations activities.» Created relevant social media content for the organization’s Facebook and wrote newsletter articles.

Burnaby, Bc

Vancouver, Bc