Founder. Chief Executive Officer.
CurrentEXECUTION & LEADERSHIP• Grew garage idea to multi-million-dollar sales and three active distilleries without investors.• Secured market presence across US and in EU via merit and word of mouth.• Earned significant recognition from consumers, industry, media, and key product influencers.INNOVATION• Formulated and developed large portfolio of unique-to-market whiskeys and spirits products using uncommon ingredients, production techniques, and flavor profiles.• Earned extensive press for differentiated spirits and attention-getting product positioning.• Recognized with over 400 awards for spirits innovation, and quality. STRATEGY• Defined core mission: Eschew tradition and heritage, be a beacon of innovation and new direction to provide our audience with unique, quality experiences. • Established industry-noted brand positioning appealing to young affluent consumers.• Advocated via legislative, public speaking, and teaching activities. OPERATIONS• Authored business, launch and operations plans. Launched multi-state production. • Led design, build, launch and operation of three distilleries. Hired and trained team of 40.• Managed finances, federal and legal compliance, supply chain, and distributor relations.