Andrew Wilson Email & Phone Number

Preston, England, United Kingdom

• Responsible for a team of two, my duties include:
• Management, execution, and monitoring of an in-house, on-going SEO project, achieving a substantial increase to inbound leads and quotation values YoY.
• Implementation of a new email marketing strategy, resulting in increased open rates, response rates, and business opportunity generation.
• Leading the development, execution, and on-going monitoring of the annual marketing plan. Ultimately, reporting performance and recommendations back to senior stakeholders.
• Responsible for the planning, design and deployment of automation processes to reduce time spent on administration tasks across the business.
• Ensuring clients receive tailored email marketing messages through interest-based and firmographic segmentation, ultimately reducing unsubscribe rates, retaining maximum sender reputation and overall email.

Preston, England, United Kingdom

Preston, United Kingdom

Chorley, Lancashire, United Kingdom

• PAR Group are one of the UK's leading manufacturers of engineering consumables to industry. With over 35 years experience serving customers on a worldwide scale, their products have been used by engineers in a.
• Production of industry centric content, resulting in mentions from industry leading publications.
• Re-design and production of email marketing campaigns to encourage business growth, achieving +344% quotation value YoY.
• Led a project to strategically re-optimise website copy, subsequently achieving featured snippets (position zero), an increase in search visibility and improved CTR for tracked keywords.
• Generation and re-optimisation of META titles and descriptions to improve CTR from SERPs.
• Utilisation of MozPro to carry out key website improvements.

Euxton, Lancashire, United Kingdom

• Listed in the top 50 employee owned companies of 2017, Alfa Travel is a tourism company specialising in coach travel and river cruises across the UK and Europe.As part of a fixed term contract, my duties included:
• Data mining to provide daily, weekly and monthly business insights (via T-SQL, Power Query, MySQL Workbench and API) to senior stakeholders.
• Campaign monitoring: Calculating ROI, profitability and popularity of campaigns by collating system data along with the utilisation of Google Analytics and social media analytics to provide insights on web-activity.
• Streamlining of reports with automation techniques.
• Assist with brochure production (proofing, compiling information etc).
• Amendments/Additions to system data.

Appleton Thorn, Cheshire, United Kingdom

• Eddie Stobart is one of the most well known logistics brands in Europe. Trusted by many major blue chip companies to get their products from A to B, whether by road, rail or air.Working with data stored on a DB2.
• Production of daily, weekly and monthly P&L reports for senior stake holders to aid in strategic decision making.
• Develop, distribute and automate new business intelligence reports.
• Adhoc data mining to allow the commercial team to accurately quote for tender agreements.
• Implementation of automation techniques for different departments resulting in increased efficiency, error reduction and a more robust process all round.

Lancaster, United Kingdom

• Established in 1935, SJ Bargh have transitioned into one of the most well respected specialised logistics and warehousing businesses in the North of England. I joined the company during a fantastic period of.
• Implementation and maintenance of MI/BI reporting systems to measure P&L and track business performance through T-SQL and Excel.
• Assisting the commercial manager with key data insights to aid with tender bidding.
• Execution of automation techniques to improve efficiency.
• Maintaining strong relationships with high value clients through performance analysis and briefing.

Morecambe, United Kingdom

• Now known as Citron Hygiene, the company focuses on providing washroom services and specialist waste collections to an array of business sectors.
• Working within a fast-paced environment handling complaints and urgent queries, I focused on conflict resolution and maintaining customer satisfaction.
• Training and development of the other team members through the execution of leadership abilities.
• Directly responsible for the administration of the largest intracompany accounts, I often communicated with senior stakeholders within the parent company at the time, OCS.
• Development and implementation of a business growth idea to increase company revenue that was subsequently rolled out company-wide.

Morecambe, Lancashire, United Kingdom

Assisting and resolving IT issues such as email configuration, system security and data backup. Working to tight deadlines, independently and as part of a team. Producing and overseeing customer contracts, through negotiation, initiative and CRM.