Proven Digital experience in different segments (pharma, medical services, e-commerce, DIY, media) for more than 8 years.Experience in strategic marketing, media, project management and marketing communications for more than 10 years. Proven experience in user aquisition strategy development and implementation (medical services, e-commerce, pharm products (both OTC&Rx, including HCP’s promotion via digital channels), direct communications.Proven experience of Digital transformation development and implementation. Marketing competitive analysis skills. Proven management and leadership skills (team management), including work with developers, internal and external vendors. Digital marketing lecturer for more than 6 years (bachelor’s and master’s). DIGITAL SKILLS 1. Performance marketing strategy development and implementation2. E-commerce (including B2B shop launch)3. Performance and media campaigns planning, launching and optimization 4. Digital analysis and audit: media campaign analysis (including external audit systems e.g. AdRiver, Sizmek, Weborama, etc), owned and external online platforms, special social communities 5. Digital technologies development and implementation (including owned big data projects and patient centricity solutions, e.g. CDP’s, mobile apps, EDC&ePRO, etc) 6. MCM&OMNI projects development - both for consumers (e-commerce) and HCPs (including new CRM implementation and MCM strategy execution) 7. Cross-functional projects (e.g. econometrics, sales analysis, etc) 8. Digital production: all digital materials, including sites, mobile apps , owned social media communities